About the RoleWe are looking for an experienced Regional Sales Manager - TMT Steel Bars with strong hands-on experience in TMT/Rebar sales, steel trading and dealer/distributor management.The ideal candidate should have a strong understanding of the TMT market in Coimbatore and surrounding districts, established dealer/trader relationships, proven market-development capability and the ability to build and lead a field sales team.This is a business-development and market-building role with responsibility for expanding the dealer network, driving sales, developing the territory and achieving revenue targets.Key Responsibilities Develop and execute the sales strategy for TMT Steel Bars across Coimbatore and surrounding districts. Drive achievement of monthly, quarterly and annual sales targets. Develop and maintain strong relationships with dealers, distributors, steel traders and key market influencers. Identify and appoint new dealers/distributors and expand market coverage. Develop the company's TMT business through market trading and channel sales. Generate new business and strengthen sales through existing dealer networks. Monitor market prices, competitor activity, schemes, discounts and product movement. Handle pricing and commercial negotiations within company guidelines. Monitor dealer-wise sales, orders, stock movement and market demand. Ensure timely follow-up and collection of outstanding payments/receivables. Develop strong relationships with contractors, builders, engineers, architects and other relevant stakeholders where required. Identify new market opportunities and underpenetrated territories. Conduct regular market visits and provide management with market intelligence. Track competitor brands, pricing, dealer schemes and market developments. Prepare and submit regular sales, market and performance reports. Coordinate with production, dispatch, logistics and accounts teams to ensure smooth order execution and customer service. Build, recruit and develop the field sales team for the assigned territory. Set targets for team members, monitor performance and coach the team to achieve business objectives. Ensure high dealer satisfaction and strengthen long-term channel relationships.