Media Planning Job Vacancies in Ghaziabad

Creativity: To stay ahead of the curve, brand managers must be creative and design buzz-worthy campaigns that are unique. Innovative marketing tactics can grab attention and make the brand more appealing to customers. Strong Communication Skills: A brand managers job is cross-functional, involving internal and external teams. They should be good communicators who can interact at all levels to ensure everyone is on the same page in maintaining brand integrity. Leadership Skills: Brand managers oversee several departments activities, so they must have strong leadership qualities. They should be able to control teams without arrogance, motivate them to contribute, and be receptive to their inputs.Analytical Mind-Set: Brand Managers need to have a knack for analysing data as it helps gauge the competition, identify opportunities, and understand consumer behaviour. Interpreting data and using it to implement new strategies can enhance performance and drive growth. Shrewd Time Management: Brand Managers straddle multiple functions and should be able to manage their time shrewdly. They can be truly productive by collaborating with teams and delegating tasks to ensure goals are accomplished in the set timelines. Tech Savvy: In this digital era, its crucial to stand out in the social media realm. Brand managers must be tech-savvy with the expertise to harness digital marketing tools to propel brand resonance. Handle Pressure: Efficient brand managers can handle pressure well. Whether its a conflict between workers, issues relating to performance, or deadlines, they adapt, make adjustments and respond appropriately to the situation without buckling under stress.Problem-Solving Skills: A problem often crops up during a marketing campaign, and hitting the panic button can be disastrous. Brand managers capable of assessing the situation and devising effective solutions can prevent the project from derailing.

Creativity: To stay ahead of the curve, brand managers must be creative and design buzz-worthy campaigns that are unique. Innovative marketing tactics can grab attention and make the brand more appealing to customers. Strong Communication Skills: A brand managers job is cross-functional, involving internal and external teams. They should be good communicators who can interact at all levels to ensure everyone is on the same page in maintaining brand integrity. Leadership Skills: Brand managers oversee several departments activities, so they must have strong leadership qualities. They should be able to control teams without arrogance, motivate them to contribute, and be receptive to their inputs.Analytical Mind-Set: Brand Managers need to have a knack for analysing data as it helps gauge the competition, identify opportunities, and understand consumer behaviour. Interpreting data and using it to implement new strategies can enhance performance and drive growth. Shrewd Time Management: Brand Managers straddle multiple functions and should be able to manage their time shrewdly. They can be truly productive by collaborating with teams and delegating tasks to ensure goals are accomplished in the set timelines. Tech Savvy: In this digital era, its crucial to stand out in the social media realm. Brand managers must be tech-savvy with the expertise to harness digital marketing tools to propel brand resonance. Handle Pressure: Efficient brand managers can handle pressure well. Whether its a conflict between workers, issues relating to performance, or deadlines, they adapt, make adjustments and respond appropriately to the situation without buckling under stress.Problem-Solving Skills: A problem often crops up during a marketing campaign, and hitting the panic button can be disastrous. Brand managers capable of assessing the situation and devising effective solutions can prevent the project from derailing.

Designation : Media Planning ManagerExperience : (1-3 years)Salary: 3.6 to 6.0 lakhs per annumJob Description : Day to Day Responsibilities involves :Build intelligent digital marketing strategies via the help of an analytical bent of mind for our clients on a day-to-day basis.Responsible for the overall client relationship, including strategic planning, revenue growth targets, and all operations necessary to profitably scale and service the account.Providing proper guidance to new affiliates to run CPI, CPR, CPE, CPA campaigns and also building relationships with various existing affiliate executives.Maintain media plans including changes, budgeting, execution, reporting, optimization, and invoice reconciliation.Optimize, measure, analyze and report the performance of all campaigns activities to ensure affiliates deliver the best ROI.Monitor affiliate activity, recruit new publishers and partners & Proactively monitor traffic sources on all campaigns.Proactively assess, clarify, and validate the clients expectations and new advertising opportunities.Monitor sales activity, identify areas of improvement and identify new business and revenue opportunities.Desired Skills/Attributes :Excellent understanding of digital marketing strategies, tools, and analytics.Ability to interact and build relationships with clients.Strong sales, negotiation, analytical and interpersonal skills.Creative and analytical thinker.Excellent communication & presentation skills.Keen to learn new things.Should have an in-depth understanding of all the Industry leading MMPs like Appsflyer, Adjust, Branch, and other popular tools for mobile attribution, acquisition, re-engagement.Should have a pure data-oriented approach in executing the campaigns.Should be multi-tasking and able to Juggle in both operational and BD related tasks.Interested candidates can apply on the same or can send their resume

Summary:As Media Planning Manager you will assist the Media team to manage a portfolio of all media platforms and help them deliver against agreed clients' media KPIs and objectives.Responsibility:Conducts media research, evaluates data; develops points of view; understands systems applications; and understands various media and their applications against client strategies/goals.Undertake key initiatives/business solutions with clients' goals, business objectives, and priorities.Ensure engagement in strategic discussions and ideation process for building a holistic solution for clients needs, build capabilities across key digital platforms Translate the business requirements and strategic direction into an actionable process and work closely with related departments (Digital Marketing, Marketing Operations, etc)Overall account stewardship to ensure communication strategy and implementation are in sync with clients' business directionDelegates to and works with those more juniors on daily tasks in order to grow the Assistants knowledge base and expand individual management skillsIdentifying target audiences and analyzing their behavior, characteristics, and routines.Choosing the best media outlet combination for different campaigns.Preparing and presenting campaign proposals to clients.Monitoring media trends of all channels, including magazines, blogs, and television.Assessing the success of media advertising plans and campaigns.Proofread all advertisements and marketing campaigns before the releaseRequirements:Manager-level experience in Media OperationsHas a background primarily in media planning and operationHas experience in regional (APAC, across the APAC region, etc.) media campaignsHas experience managing another more junior managerMature and stable personalityInternational, high English abilityBachelors degree in marketing, advertising, mass media, media, communications, computer science or relevant field.A minimum of 5 years