Media Strategy Job Vacancies in Mumbai

Job Title: Social Media ManagerBrand: VRO by Sawariya group (Website: www.thevro.ai) (Instagram: @vro.ai) Experience: 2 to 4 years Location: Mumbai (On-site) Department: Marketing Reports to: Marketing Lead About the brand VRO by Sawariya Group is building Indias first conversational-AI lifestyle marketplace for men, designed around how men actually live, shop, and make decisions. A brand rooted in culture, individuality & intentionally rejects aspirational perfection & loud masculinity. VRO's AI - speaks like a trusted BRO who makes things easier, smarter, and more relevant without trying too hard to everyday men navigating work, fitness, grooming, style, and well LIFE>>>. Role Overview Youll work closely with the Marketing Lead to plan & design content, manage calendars, support influencer collaborations, and help execute brand IPs, events, and campaigns.This is not just a planning role - its about making things happen on time. What Youll Do Craft social media strategies for VROs social media platforms like Instagram, YouTube, LinkedIn & X Create content calendar across platforms & manage posting Craft & Manage campaigns on META Ads & Google Ads (Understanding of SEO & targeting) Manage end-to-end Influencer collaborations (barter+paid) Assist the Marketing lead in execution of events, brand IPs & partnerships Track & maintain content performance reports for real time content optimisations Qualifications Bachelors degree in Marketing, Communications, Media Studies, or a related field Experience in managing social media in mens fashion, grooming, fitness, lifestyle brands OR have worked with an Agency/ Ecom marketplace. Managed content & build strategy for social media platforms like Instagram, YouTube, LinkedIn & X Experience creating lifestyle or culture-led content, Meme marketing Growth mindset & self-starter Good cultural judgement - knows what fits and what doesnt Organised, reliable, and execution-focused. Prefer clarity over chaos. Strong communication & negotiation skills (Bonus) Shoot and edit reels and short-form videos (phone is fine) On-camera comfort (vox-pop, casual interviews, conversations) Familiar with AI tools for content production Tools You Might Use Notion, Hootsuite (or alternative), Google Sheets, Meta Business Suite for posting, META Ads Manager, basic analytics tools, AI Tools, Canva, Adobe photoshop, etc (We care more about output than tools.)

We are looking for a dynamic and experienced Social Media Executive to lead our election-based social media campaign. As a Social Media Executive, you will be responsible for developing and executing social media strategies to engage voters, amplify campaign messaging, and drive voter turnout. You will work closely with our marketing team and campaign managers to ensure our social media presence effectively supports our election objectives.