Sales Manager Responsibilities
Core Sales Responsibility
• Lead and manage the sales team to achieve monthly and annual sales targets
• Monitor daily sales performance and guide team members for target closure
• Develop sales strategies to increase revenue and market share
• Handle key customer negotiations and close major sales deals
• Ensure proper follow-up of leads and conversion into confirmed sales
Team Management
• Assign targets to each team member
• Track individual performance regularly
• Motivate team for higher productivity
• Conduct daily/weekly review meetings
• Train team on product knowledge and selling techniques
Target Monitoring
• Compare actual sales vs target every day/week/month
• Identify gap areas and take corrective action
• Create action plans when target achievement is low
• Push high-potential deals for month-end closure
Closing Sales
• Personally support team in important negotiations
• Resolve customer objections quickly
• Ensure fast quotation, follow-up, and order confirmation
• Focus on high-value clients for faster revenue growth
Reporting & Control
• Prepare sales reports for management
• Monitor pipeline, pending orders, and payment follow-up
• Forecast monthly business achievement
• Analyze competitor activity and market trends
Salary Range ₹50K-₹60K Level Companies Expect
At this salary level, companies usually expect:
• 5+ years sales experience
• Strong team handling
• Proven target achievement
• Revenue growth responsibility
• Client relationship management