Marketing Analytics Job Vacancies in Kolkata

Swansh Group is seeking a dynamic and experienced Sales Head to lead its wealth management distribution business across mutual funds, AIFs, PMS, Insurance and other financial products. This role is a revenue centre responsible for driving growth, building strong distribution networks, and managing both B2B and B2C channels reporting to Director.

Roles and Responsibilities:-B2B Lead Generation: Design and execute inbound marketing strategies to capture and nurture high-quality B2B leads.SEO & Content Marketing: Optimize our website architecture and content to rank higher for relevant engineering keywords.Paid Advertising (PPC): Set up and manage target-oriented Google Ads and paid social media campaigns to maximize ROI.Social Media Management: Create, curate, and schedule impactful professional content on LinkedIn, Facebook, and Instagram to build brand authority.Email Marketing: Build and deploy email automation workflows to nurture prospects, franchise partners, and existing clients.Analytics & Reporting: Monitor, analyze, and report monthly performance metrics using Google Analytics and marketing dashboards to optimize campaign performance.

We are looking for a Marketing Research Executive to join our team in Kankurgachi, Kolkata. This role is ideal for individuals with 1 to 2 years of experience in marketing research and a passion for understanding consumer behavior. Key Responsibilities:- **Conduct Market Research**: Gather and analyze data on consumers, competitors, and market trends to provide insights that inform marketing strategies.- **Data Analysis**: Use statistical techniques to interpret data and create reports that highlight key findings and recommend actionable strategies.- **Survey Design**: Develop surveys and questionnaires to collect relevant information from target audiences, ensuring they are clear and effective.- **Reporting**: Prepare detailed reports and presentations to communicate research outcomes to stakeholders, illustrating findings with graphs and charts to make the data easily understandable.- **Collaboration**: Work closely with the marketing team to align research efforts with marketing campaigns, ensuring that insights are integrated into overall strategies.Required Skills and Expectations:The ideal candidate should possess strong analytical skills to interpret complex data sets. A background in statistics or market analysis is preferred. Excellent communication skills are essential for presenting research findings clearly to team members and management. Attention to detail and proficiency in using research tools are also important. The candidate should be a self-starter, capable of working independently while collaborating effectively with a team in a fast-paced office environment. A graduate degree is required for this position.

Position: Digital Marketing InternLocation: Kolkata (On-site)Duration: 6 Months (Full-Time Internship)Working Days: Monday to Saturday (6 Days a Week)Experience Required: Minimum 9 months of relevant digital marketing experienceAbout the Role:We are looking for a proactive and result-oriented Digital Marketing Intern who has hands-on experience in managing social media accounts and executing digital marketing campaigns. The ideal candidate should have a strong understanding of performance marketing, analytics, and competitor research, along with a passion for driving online growth.Key ResponsibilitiesManage and optimize social media accounts across multiple platforms.Assist in planning and executing performance marketing campaigns (Google Ads, Meta Ads, etc.).Monitor campaign performance and prepare reports using Google Analytics and other analytical tools.Conduct competitor research and market analysis to identify growth opportunities.Track website and campaign performance, providing actionable insights based on data.Coordinate with the content and design teams for campaign execution.Stay updated with the latest digital marketing trends, tools, and best practices.Required Skills:Experience in Social Media Account Management.Basic understanding of Performance Marketing (Google Ads/Meta Ads).Knowledge of Google Analytics and campaign performance tracking.Strong analytical and data interpretation skills.Experience in competitor and market research.Good communication and organizational skills.Ability to work independently as well as in a team environment.EligibilityMinimum 9 months of relevant experience in Digital Marketing.Familiarity with digital marketing tools and reporting platforms.Eagerness to learn, adapt, and contribute to real-world marketing projects.

Hiring: Digital Marketing Executive We are looking for a results-driven Digital Marketer to plan, execute, and optimize paid ads and digital strategies for multiple client brands across social media platforms.

We are seeking a Digital Marketing Specialist with 3 to 5 years of experience to join our team in Kolkata. The ideal candidate will have a strong understanding of digital marketing strategies and be able to drive successful campaigns.**Key Responsibilities:**- **Content Creation:** Develop engaging and relevant content for websites, blogs, and social media platforms to attract and engage target audiences.- **SEO Optimization:** Implement on-page and off-page SEO strategies to improve website visibility and increase organic traffic.- **Social Media Management:** Manage and grow social media channels by creating content calendars, posting regularly, and engaging with followers to foster community interaction.- **Email Marketing:** Design and execute email marketing campaigns, analyze performance metrics, and enhance engagement rates through A/B testing and segmentation.- **Analytics Tracking:** Monitor and analyze digital marketing performance metrics using tools like Google Analytics, and prepare reports to track growth and areas for improvement.**Required Skills and Expectations:**The ideal candidate should possess a strong understanding of digital marketing principles and have experience with various digital tools and platforms. They should have excellent written and verbal communication skills and be able to collaborate effectively with team members. Strong analytical skills are essential for evaluating campaign performance and making data-driven decisions. Familiarity with SEO best practices, social media engagement strategies, and email marketing techniques is expected. Being proactive, detail-oriented, and adaptable to changes in the digital landscape is crucial for success in this role.

Job Title: Digital Marketing ExecutiveCompany: Solve LegalX Private Limited Location: Tagore Park, Kolkata - 700039For Digital Marketing ExecutiveExperience: 1-5 YearsOpen Positions: 2Qualification- MBA (Marketing)- MBA (Finance)Key Responsibilities- Plan and execute digital marketing campaigns.- Manage social media platforms and online engagement.- Create content for social media, blogs, and email campaigns.- Monitor website traffic and campaign performance.- Support lead generation and brand awareness activities.- Assist in SEO, Google Ads, and social media marketing initiatives.Requirements- Basic understanding of Digital Marketing concepts.- Knowledge of SEO, Social Media Marketing, and Google Ads is preferred.- Familiarity with Canva and content creation tools.- Strong communication and analytical skills.Benefits- Hands-on Industry Experience- Opportunity for Full-Time Employment Based on PerformanceInterested candidates can send their updated resume to: hr@solveaxis.com

We are looking for a Sales Marketing Manager to join our team in Kolkata. The ideal candidate will have 2 to 5 years of experience in sales and marketing, with a focus on driving revenue and enhancing brand presence. Key Responsibilities: - **Develop Sales Strategies**: Create effective sales plans and strategies to increase market share and achieve sales targets. - **Market Research**: Conduct market analysis to understand customer needs and industry trends, guiding future marketing efforts. - **Team Leadership**: Manage and motivate the sales and marketing team, providing support and guidance to ensure high performance. - **Client Relationship Management**: Build and maintain strong relationships with clients, ensuring high levels of customer satisfaction and loyalty. - **Performance Tracking**: Monitor sales metrics and marketing campaigns, providing detailed reports and insights to improve future efforts.Required Skills and Expectations: Candidates should possess strong communication and negotiation skills to effectively engage with clients and team members. A proven track record in sales and strategic planning is essential, along with a solid understanding of marketing principles. The ability to analyze data and market trends is important for making informed decisions. As a male candidate, you should be comfortable working in a fast-paced office environment, showcasing leadership qualities while driving team success. A graduate degree is mandatory, and prior experience in a similar role is preferred.

We are looking for a sharp, high-ownership professional to work closely with the Founder/Director on strategic initiatives, business operations, and key projects. This role offers direct exposure to leadership decisions and end-to-end execution of high-impact initiatives. Key ResponsibilitiesWork directly with the Founder/Director to drive strategic projects and business prioritiesConduct market research, data analysis, and competitor insights to support decision makingCoordinate across marketing, sales, finance, and operations to ensure smooth executionTrack key business metrics, reports, and leadership dashboardsSupport partnerships, new initiatives, and business expansion opportunitiesPrepare presentations, reports, and leadership updatesRequirements4-10 years experience in strategy, consulting, business operations, marketing, or founders officeStrong analytical, communication, and problem-solving skillsHigh ownership mindset with ability to work directly with leadershipExcellent Excel and PowerPoint skills

Job Title: Digital Marketing SpecialistLocation: Kolkata, West BengalJob Type: Full-timeJob Role:We are looking for a Digital Marketing Specialist to manage online marketing campaigns and generate leads.Key Responsibilities:Run and manage Google Ads and social media campaignsHandle SEO and improve website rankingCreate and manage social media contentTrack campaign performance and generate reportsRequirements:Basic knowledge of SEO, SEM, and social media marketing1-3 years of experience preferredGood communication and analytical skills

We are looking for a passionate and motivated Digital Marketing Executive to join our team in Kolkata. This is a full-time, office-based position suitable for freshers. Key Responsibilities:- **Social Media Management**: Create, schedule, and manage content across various social media platforms to engage our audience and increase brand visibility.- **Content Creation**: Develop engaging written and visual content for blogs, websites, and social media that aligns with our marketing strategies.- **SEO Optimization**: Implement basic search engine optimization techniques to improve website traffic and enhance search rankings.- **Email Marketing**: Assist in designing and executing email marketing campaigns to connect with our audience and promote products or services.- **Analytics Tracking**: Monitor and report on the performance of digital marketing campaigns, using tools like Google Analytics to make data-driven decisions.- **Collaboration with Teams**: Work closely with other departments such as sales and design to ensure cohesive marketing strategies.Required Skills and Expectations:- Strong written and verbal communication skills to convey ideas clearly and effectively.- Basic knowledge of digital marketing concepts and tools is preferred but not essential for freshers; a eagerness to learn is crucial.- Familiarity with social media platforms like Facebook, Instagram, and LinkedIn to drive brand engagement.- Creative mindset with an eye for detail, capable of producing high-quality content.- Ability to work independently as well as collaboratively in a team environment.- Time management skills to prioritize tasks and meet deadlines efficiently.

Seeking a Digital Marketing Expert with 1-2 years of experience and a graduate degree in Kolkata, India. The role involves creating and managing digital marketing campaigns, analyzing data to optimize strategies, and staying up-to-date on industry trends. Must have excellent communication skills, a strong understanding of social media platforms, SEO knowledge, and experience with Google Analytics. Strong attention to detail and creativity are essential for this role.

We are hunting for a GMB & SEO Expert in Kolkata who can take our online presence from hidden to headline.The Role: Claiming and optimizing GMB listings. Keyword research that speaks the local language. Building high-quality backlinks. Boosting organic traffic.DM us your best case study or tag a friend who is an SEO legend! ?If you Interested then contact - sornalidigitech@gmail. com

We are looking for a Content Writer to join our team at our office in Kolkata South. The ideal candidate should be a female graduate with 0-1 years of experience in writing engaging and creative content. Key responsibilities include creating high-quality content for our website, social media platforms, and marketing materials. The Content Writer will also be responsible for conducting research, editing, and proofreading content to ensure accuracy and relevance. The candidate should have excellent writing skills, attention to detail, and a strong command of the English language. We are looking for a team player who can meet deadlines and work collaboratively with other departments. Performance will be evaluated based on creativity, originality, and the ability to effectively communicate our brand message through written content.

The Website Sales Executive will be responsible for generating leads and converting them into sales for our website products. Key responsibilities include identifying potential clients, presenting product offerings, negotiating contracts, and closing deals. This role requires strong communication skills to effectively communicate with clients and the ability to work independently to achieve sales targets. The ideal candidate should have a minimum education of completing 12th grade, with 0-6 years of sales experience. A self-motivated individual with a proven track record of meeting sales targets and excellent interpersonal skills will thrive in this role. The ability to work collaboratively with cross-functional teams and a strong understanding of digital products and services is essential for success in this position.

Job Title: Digital Marketing Executive (Meta Ads Specialist)(Female Candidate Required)Job Location: Kolkata, IndiaIndustry: IT-Software / Software Services / Digital MarketingJob Type: Full-TimeExperience Required: 4 to 6 YearsNo. of Openings: 2Salary Range: 3,00,000 4,00,000 Per AnnumJob SummaryWe are looking for a result-driven Digital Marketing Executive with strong hands-on experience in Meta (Facebook & Instagram) Ads and performance-based marketing. The ideal candidate should be capable of planning, executing, optimizing, and analyzing paid ad campaigns to generate high-quality leads and measurable ROI.This role is best suited for a female professional who is analytical, creative, and performance-focused.Key ResponsibilitiesPlan, create, and manage Meta (Facebook & Instagram) paid ad campaigns.Design ad creatives (basic copy + creative coordination) and A/B test ads.Optimize campaigns for leads, conversions, reach, and ROI.Monitor daily ad spend, CTR, CPC, CPA, ROAS, and other KPIs.Perform audience targeting, retargeting, and lookalike audience creation.Analyze campaign performance using Meta Ads Manager & Analytics tools.Generate regular performance reports and actionable insights.Coordinate with content/design teams for ad creatives and landing pages.Continuously experiment with ad formats, creatives, and funnels.Ensure budget optimization and performance scaling.Key Skills RequiredStrong expertise in Meta Ads (Facebook & Instagram Ads)Performance Marketing & Lead GenerationCampaign Optimization & ScalingAudience Targeting & RetargetingAd Analytics & ReportingA/B Testing & Conversion OptimizationBasic understanding of creatives & ad copiesGood communication and coordination skillsPreferred Candidate Profile46 years of proven experience in paid digital advertising.Prior experience in lead generation, education, IT, finance, or service-based campaigns preferred.Hands-on experience with Meta Ads Manager is mandatory.Analytical mindset with performance-driven approach.Female candidates only.Based in or willing to work from Kolkata.Why Join UsPerformance-focused role with growth opportunities.Exposure to high-budget, conversion-driven campaigns.Professional and supportive work environment.Opportunity to scale campaigns and take ownership.

Key Responsibilities:1. Conduct market research: Gather information on industry trends, consumer behavior, and competitor analysis to help guide marketing strategies.2. Assist with marketing campaigns: Support the marketing team in creating and executing digital and offline marketing campaigns to reach target audiences.3. Email marketing: Assist in drafting and sending out email campaigns to engage with potential and existing customers.4. Lead generation: Help identify and qualify leads through various channels to support the sales team in converting prospects into customers.Required Skills and Expectations:1. Strong analytical skills: Ability to analyze data and draw insights to inform marketing strategies.2. Good communication skills: Clear and effective communication is essential for collaborating with team members and external partners.3. Attention to detail: Accuracy in tasks like data entry, proofreading, and campaign monitoring is crucial for success in this role.4. Basic knowledge of marketing principles: Understanding of marketing concepts like branding, target segmentation, and customer journey.5. Ability to work independently: As a remote intern, self-motivation and time management skills are necessary to complete tasks efficiently and meet deadlines.

Key ResponsibilitiesPlan, set up, and manage Google Ads and Meta Ads campaigns (Search, Display, Video, and Social).Handle campaign budgets, bidding strategies, and ensure maximum ROI within allocated spends.Conduct keyword research, audience segmentation, and competitor analysis for campaign optimization.Create and test ad creatives, copies, and landing pages to improve click-through and conversion rates.Analyze campaign performance using Google Analytics, Google Ads Manager, and Meta Business Suite.Implement A/B testing and performance improvement strategies to enhance ad performance.Track and report key metrics like CPC, CTR, ROAS, and CPA to evaluate success.Stay up-to-date with the latest digital advertising trends and platform updates.Coordinate with content and design teams for consistent messaging and branding.Required Skills & QualificationsBachelors degree in Marketing, Business, or a related field.Minimum 2 years of experience in digital marketing.Minimum 1 year of proven experience managing Google Ads and Meta Ads campaigns.Proven record of handling 10 Lakhs+ ad spend across campaigns.Strong understanding of CPC, CTR, ROAS, CPA, and campaign optimization techniques.Proficiency in Google Analytics, Google Ads Manager, and Meta Business Suite.Strong analytical, reporting, and communication skills.Preferred QualificationsGoogle Ads or Meta Blueprint Certification.Experience with remarketing, conversion tracking, and audience retargeting.Basic understanding of SEO and content marketing.

Arobit Business Solutions Pvt Ltd is a leading IT and Marketing service provider with over 13 years of experience. We cater to various government sectors and SMEs, including start-ups and small-scale businesses. Our diverse range of services in Digital Marketing includes services of SEO, SMM, ORM, and Performance Marketing.We are seeking a dedicated and responsible team member to join our Digital Marketing Team. The ideal candidate will have expertise in setting up, running, and optimizing Meta Ads and Google Ads. Experience with LinkedIn Ads is a plus.Key Responsibilities:- Conceptualize and prepare ad creatives, including static images and video ads.- Develop landing pages, website artwork, and project communication taglines.- Schedule and evaluate marketing campaigns; conduct ad account audits and optimizations.- Use hyperlocal data to strategize for local markets.- Set up and manage assets on various platforms (e.g., Google, Meta, LinkedIn).- Design and execute creative changes mid-campaign in real-time.- Optimize landing pages and audit lead feedback.- Plan, execute, and measure experiments and conversion tests.- Develop social media accounts and content to generate traffic and engagement.- Conduct market research and competitor analysis to identify trends and technologies.Required Skillsets:- Understanding of the graphics and video creation process.- Knowledge of marketing content requirements.- Strong copywriting and caption writing skills.- Excellent communication skills for team collaboration and client communication.- Availability on phone/WhatsApp during non-office hours.Skills & Qualifications:- 1+ years of experience in a similar marketing/branding role preferred.- Knowledge of SMM & Digital Ads.- Experience with digital marketing software: Meta Ads, Google Ads.- Attention to detail and the ability to analyze data and trends.- Bachelors degree or higher in Business Administration.- In-depth knowledge of social media platforms, best practices, and website analytics.Competencies:- Good communication skills.- Smart and presentable.- Creativity and attention to detail.- Honesty and integrity.- Ability to analyze market trends and consumer psychology.- Self-starter with a can-do attitude.- Consistency and neatness in design outputs.Interested candidates may send their CVs to careers@arobit.com

The Business Development Internship offers a dynamic opportunity to explore the core of corporate growth and client engagement. Interns will play a key role in expanding the organizations market presence through innovative ideas, strategic communication, and result-driven teamwork.Highlights of the Internship: Hands-on Experience: Gain real-time exposure to business operations, client communication, and market analysis. Strategic Thinking: Learn how to identify new business opportunities and contribute to organizational growth. Professional Networking: Interact with clients, HR professionals, and business leaders to develop corporate connections. Marketing & Research Skills: Involve in data-driven decision-making through research, surveys, and promotional strategies. Skill Development: Enhance presentation, negotiation, and analytical skills through practical assignments. Career Growth: Build a strong foundation for future roles in Business Development, Marketing, or Human Resources.

Responsibilities:1. Conceptualize and prepare ad creatives, including static images and video ads.2. Develop landing pages, website artwork, and project communication taglines.3. Schedule and evaluate marketing campaigns; conduct ad account audits and optimizations.4. Set up and manage assets on various platforms (e.g., Google, Meta, LinkedIn).5. Design and execute creative changes mid-campaign in real-time.6 Use hyperlocal data to strategize for local markets.7. Optimize landing pages and audit lead feedback.8. Plan, execute, and measure experiments and conversion tests.9. Develop social media accounts and content to generate traffic and engagement.10. Conduct market research and competitor analysis to identify trends and technologies.Requirements:1. Understanding of the graphics and video creation process.2. Knowledge of marketing content requirements.3. Strong copywriting and caption writing skills.4. Excellent communication skills for team collaboration and client communication.5. Availability on phone/WhatsApp during non-office hours.Preferred Qualifications:1. 3+ years of experience in a similar marketing/branding role preferred.2. Knowledge of SMM & Digital Ads.3. Experience with digital marketing software: Meta Ads, Google Ads.4. Attention to detail and the ability to analyze data and trends.5. Bachelors degree or higher in Business Administration.6. In-depth knowledge of social media platforms, best practices, and website analytics.Competencies:1. Good communication skills.2. Smart and presentable.3. Creativity and attention to detail.4. Honesty and integrity.5. Ability to analyze market trends and consumer psychology.