Digital Marketing Job Vacancies in Alkapuri

Job Description: Develop and execute digital marketing strategies to promote loan products and services. Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.) to increase lead generation and conversion rates. Create engaging content for the companys website, social media platforms, and email marketing campaigns. Analyse digital marketing performance metrics and provide insights and recommendations for improvement. Collaborate with the sales team to allocate leads, follow ups for the same with business objectives. Monitor industry trends and competitor activities to identify opportunities for growth. Manage SEO/SEM strategies to improve search engine visibility and organic traffic. Stay updated with the latest digital marketing tools and technologies.

ResponsibilitiesPlan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute, and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize user experienceUtilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch pointsInstrument conversion points and optimize user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriateRequirements and skillsBS/MS degree in marketing or a related fieldProven working experience in digital marketingDemonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaignsHighly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivateExperience in optimizing landing pages and user funnelsExperience with A/B and multivariate experimentsSolid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)Working knowledge of ad serving tools (e.g., DART, Atlas)Experience in setting up and optimizing Google Adwords campaignsWorking knowledge of HTML, CSS, and JavaScript development and constraintsStrong analytical skills and data-driven thinkingUp-to-date with the latest trends and best practices in online marketing and measurement

SEOWebPlanet Solutions is a Digital Marketing Company in Vadodara(Gujarat).We provides digital marketing services to companies ranging from small businesses with a focus on local SEO to large enterprises interested in a full range of online marketing services to create a global online presence.We are looking for an expert Digital Marketing Executive to join our team.Responsibilities and DutiesPerforming activities related to SEO(On-Page & Off Page) on a continuous basis.Good knowledge of Inbound techniques, link building etc.Creating and executing Social Media & Email Marketing campaigns.Executing social media efforts and striving to improve results in terms of KPIs Eg.(Likes/followers/views/shares/tweets) etc.Reviewing and actively managing the website and other online assets and sourcesPromoting the companys products and/or services in the digital spaceUsing and researching the internet and new media to reach new customers, generate leadsAnalyzing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.Attaining certain and specific goals in generating leads, lead qualification, marketing communication and building brand imageGood knowledge of Google Webmaster/ Google Analytics / Google Tag Manager / SEMrush / Moz / Keyword Research Tools / Competitor Analysis / Social Media Tools etc.Google knowledge of AMP/Structured Mark-Up / Schema / various related tools & plugins.Good knowledge of HTML/CSS/Wordpress shall be considered as an additional qualification.Required Experience, Skills and QualificationsSkills & Qualifications :Bachelors degree in any stream.Good English written & communication skills.Prior industry experience.Minimum 1 year of experience in Digital Marketing/SEO.Knowledge of SEO/SEM/Social Media ToolsJob Type: Full-timeSchedule:Day shiftWork Location: In person

RESPONSIBILITIESThe Social Media Manager is responsible for the management, strategy and execution of client accounts. He/she will own the client relationship and will be responsible for end-to-end management of the clients social presence.Liaising with and acting as the link between the client and the agency, by maintaining a regular communication channelMeeting / discussing with clients to understand their requirements and communicating the same to the teamWorking with the team to conceptualize a social campaign that meets the clients briefManaging clients social media pages (posting content, responding to queries, supervising advertising efforts and reporting metrics)Presenting campaign ideas and budgets to the clientProviding inputs while creating digital campaigns and strategiesEnsuring that communication flows effectively within the agency team working on the accountRefining the details of campaigns and ensuring that clients challenges are being addressedPresenting creative work to clients for approval / modificationManaging budgets and campaign costsCreating reports for clients (campaigns and more)Monitoring the effectiveness of campaigns and taking necessary steps to optimize themArranging and attending meetings in order to maintain a healthy relationship b/w client and agencyCreating pitches, along with the creative teamAccountable for account success, delivery quality and client satisfactionPlay the role of collaborator in the team that works on a particular accountQUALIFICATION2+ years of professional experience in managing and growing social accountsAt least 1 year of experience in working within a digital, product or creative agencyExcellent client servicing skills, including oral and written communicationExceptionally strong interpersonal and client management skillsAn expert storyteller with superior presentation skills to effectively present and sell ideas to clients

2 boy 1 girl

Develop marketing strategies that align with the organization's business goals Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs) Conduct market research and analyze trends to identify new opportunities and improve campaign performance Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience Stay up-to-date with emerging digital marketing trends and technologies.Help sales team to improve sales

Responsible for completing the Off Page tasks assigned by the TeamResponsible for increasing the clients' sites' rankings on search engines like GoogleWork on all aspects of off-page optimization Like Profile Creation, Business Listing, Forum submission, Article Submission, competition backlink, Social Sharing, Quora Q-A Post, Blog commenting , Guest posting Etc.Knowledge about Long tail Keyword ResearchUsing various advanced tools for SEO research & analysisSubmitting Monthly SEO Reports

applicant have basic knowledge of computer for digital online marketing.

Key Responsibilities:Develop, implement, and manage comprehensive SEO strategies to increase organic traffic and SERP rankings.Conduct thorough keyword research and competitive analysis to identify new growth opportunities.Perform regular technical SEO audits and recommend actionable fixes to improve site performance.Optimize website structure, content, and landing pages for on-page SEO.Collaborate with content, design, and development teams to implement SEO best practices.Monitor website performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.Stay updated with the latest algorithm changes from Google and adapt strategies accordingly.Manage backlink acquisition strategies and disavow toxic links.Track and report SEO performance metrics, generating monthly reports and insights.Identify opportunities for voice search optimization, featured snippets, and rich snippets.Contribute to the development of content marketing strategies with a strong focus on E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness).Required Skills & Qualifications:Minimum 2 years of proven SEO experience, preferably in a fast-paced or agency environment.Strong understanding of on-page, off-page, and technical SEO.Expertise with industry tools like Google Analytics 4 (GA4), Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.Up-to-date knowledge of the latest SEO trends, algorithm updates, Core Web Vitals, and mobile-first indexing.Experience in using CMS platforms (WordPress, Shopify, etc.) and basic HTML/CSS knowledge.Solid analytical skills and data-driven thinking.Strong verbal and written communication skills.Ability to manage multiple projects and meet deadlines.