About RealtoothRealtooth is one of Lucknows leading multi-specialty dental clinic chains, known for combining advanced dental technology with patient-centered care. With multiple clinics across the city, Realtooth focuses on delivering high-quality treatments while building strong community relationships.As we continue to grow, we are looking for a Business Development & Marketing Manager who can drive both marketing execution and strategic partnerships, ensuring that our brand reaches more patients through both digital and on-ground initiatives.Role OverviewAt Realtooth, marketing strategies and growth directions are defined at the leadership level. The Business Development & Marketing Manager will be responsible for translating these strategies into actionable marketing initiatives and executing them across both digital and offline channels.This role requires a highly organized, proactive, and results-oriented professional who can manage digital campaigns while also driving offline marketing activities such as partnerships, tie-ups, health camps, community engagement programs, and local brand-building initiatives.The role bridges strategy, execution, and business development, ensuring consistent growth in brand visibility, patient acquisition, and partnerships.Key ResponsibilitiesMarketing Strategy ExecutionTranslate high-level marketing strategies into structured execution with clear timelines and deliverables.Ensure seamless implementation of digital and offline marketing campaigns.Maintain alignment between marketing initiatives and Realtooths patient acquisition and growth goals.Digital Marketing OversightCoordinate with internal teams and external partners for social media campaigns, Google Ads, Meta Ads, SEO, and website updates.Monitor campaign performance using tools such as Google Analytics, Meta Ads Manager, and SEO platforms.Track key performance indicators including leads, appointments, engagement, and conversions.Work with designers, content creators, and agencies to ensure consistent digital presence and brand messaging.Offline Marketing & Business DevelopmentExecute offline marketing activities including:Dental awareness campsCorporate tie-upsSchool and college programsSociety and community outreachHealth check-up campsDevelop and maintain strategic partnerships with:CorporatesSchools and institutionsResident welfare associationsGyms, salons, and wellness centersLocal businesses and referral partnersIdentify opportunities for local brand visibility and patient acquisition through offline initiatives.Event & Campaign ManagementPlan and execute marketing events, patient engagement programs, promotional campaigns, and clinic activations.Manage logistics, coordination, and promotion for events and awareness programs.Ensure strong participation and lead generation through on-ground initiatives.Performance Tracking & ReportingTrack performance of both digital campaigns and offline marketing initiatives.Prepare weekly and monthly reports for leadership covering:Leads generatedConversionsPartnershipsEvent outcomesRecommend improvements and optimizations based on performance data.Vendor & Stakeholder CoordinationCoordinate with designers, freelancers, digital marketing partners, and event vendors.Ensure timely delivery of creatives, campaign assets, and promotional materials.Maintain quality control and brand consistency across all communication channels.Required Skills & QualificationsProven experience in marketing execution and business developmentStrong understanding of digital marketing platforms and campaign analyticsExperience in organizing events, partnerships, and offline marketing activitiesStrong networking and relationship-building skillsExcellent project management and coordination abilitiesAbility to manage multiple campaigns and initiatives simultaneouslyAnalytical mindset with a results-driven approachPreferred Experience46 years of experience in marketing, business development, or growth rolesExperience in healthcare, dental clinics, hospitals, retail, or service-based industriesExposure to both digital marketing and on-ground brand-building activitiesExperience managing local partnerships and community engagement programsEngagement ModelFull-time, in-house positionRequires active involvement in campaign execution, partnerships, and field-level marketing activitiesWhy Join Realtooth?Work with one of Lucknows leading dental clinic chainsOpportunity to manage both digital marketing and on-ground business developmentExposure to advanced dental technologies and multi-specialty treatmentsCollaborative team environment with strong growth opportunitiesJob Type: Full-time, PermanentLocation: Lucknow (In-office)
1 - 2 yrs
2.0 Lac/Yr
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