PPC Job Vacancies in Nashik

Greetings from Alite Projects.(https://www.aliteprojects.com/)Please find below job description:Required Skills :Bachelor's degree in marketing, business, or a related field.Proven experience in managing paid marketing campaigns across various platforms.Strong knowledge of digital advertising platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.Proficiency in data analysis and reporting using tools such as Google Analytics.Excellent analytical skills and ability to derive insights from campaign data.Strong written and verbal communication skills.Attention to detail and ability to manage multiple campaigns simultaneously.Stay updated with industry trends and emerging digital marketing technologies.

Job Description -As a Digital Marketing Executive, your primary role is to develop and execute digitalmarketing strategies & utilize various digital channels and techniques to reach target audiences and optimize campaign performance.Roles and Responsibilities -1. Plan and implement comprehensive digital marketing campaigns across various channels, including search engine marketing (SEM), search engine optimization (SEO), social media,email marketing, content marketing, and display advertising.2. Stay updated on industry trends, manage social media presence, and plan and execute email marketing campaigns.3. Use web analytics tools and other data sources to track campaign performance, generate reports, and provide insights.4. Collaborate with cross-functional teams. Work closely with internal teams such ascontent creators, graphic designers, and developers to align digital marketing efforts withoverall marketing objectives.8. Continuously expand knowledge of digital marketing trends, emerging technologies, and industry best practices. Share insights and recommendations with the team to drive innovation.Qualifications and Skills -1. Bachelor's degree in any field or a related field.2. Proven experience in digital marketing, preferably in a B2B/B2C.3. Knowledge of SEO, SEM, social media, email marketing, content marketing, and display advertising.4. Proficiency in Google Analytics, Google Ads, social media management, and software.5. Strong analytical skills with the ability to interpret data, generate insights, and makedata-driven decisions.6. Excellent written and verbal communication skills.7. Creative thinking abilities

Develop production plan, budget, and timelines according to production specifications. Plan workflow and schedules for production departments. Monitor production status and ensure timely delivery.Should know the materials sciences, metallurgy well.Plan workflow and schedules for production departments. Coordinating production operations in accordance with the material, labour, and equipment availability. Coordinate with Managers in planning and implementing engineering changes in production lines.Estimating the amount of material, equipment, and labour required for production. Communicate production status to Mangers and Customers on regular basis. Notify Production of any delays and outages.Promptly informing the relevant departments of changes to current production schedules.Maintain reports for production planning activities and sequences. Conduct daily meetings to keep track of production schedules. Establishing Performance Standard. Comparing Actual Performance against standard.

Experienced Digital Marketing Trainer. different aspects of Digital marketing such as Content Marketing, Inbound Marketing, Socialmedia marketing, Google Adwords, SMO, SEO, YouTube Marketing, Website Creation etc. To create/update course material to ensure all the latest trends and best practices are covered. To upgrade self-knowledge across all courses offered ranging from Wordpress, Blogger, Premium Tools. Softwares, Email Marketing, Mobile Marketing, ORM, Website Development, etcKey SkillsGoogle Adwords, SMM, SEO, PPC, Email Marketing, Wordpress, Google Analytics, Web Analytics, Affiliate Marketing, ORM, E-commerce.Qualification: Graduate (Optional)Experience: min 2 year in the same fieldJob Type: Full timeSalary: can be increased further than mentioned ScheduleOvertime payPerformance bonusExperience:work: 1 year (Preferred)total work: 1 year (Preferred)Digital Marketing: 1 year (Preferred)Education:Bachelor's (Preferred)Digital Marketing Experience:SEM (Preferred)SEO Marketing (Preferred)Outstanding Communication and Practical Handson Expertise

Facebook Ads Manager Roles & Responsibilities 1. Strategy & PlanningDevelop and execute Facebook Ads strategy aligned with business goals (awareness, leads, sales).Identify target audience segments and map campaigns to the customer journey.Conduct competitor research using Facebook Ads Library to benchmark creatives and strategies.Plan full-funnel campaigns (TOF, MOF, BOF) for better ROI. 2. Campaign Setup & ExecutionCreate, manage, and optimize campaigns inside Meta Ads Manager.Choose correct campaign objectives (Traffic, Leads, Conversions, etc.).Structure campaigns effectively (Campaign Ad Set Ads).Manage budget allocation (CBO/ABO) and bidding strategies.Ensure proper ad placements (Facebook, Instagram, Messenger, Audience Network). 3. Creative ManagementCollaborate with design/copywriting teams to produce ad creatives (images, videos, carousel).Write compelling ad copy, headlines, and CTAs aligned with campaign goals.Test different creatives (A/B testing) to identify best-performing variations.Ensure creatives are brand-compliant and follow Facebook Ad Policies. 4. Audience TargetingBuild Core Audiences (demographics, interests, behaviors).Create Custom Audiences (website visitors, email lists, app users).Develop Lookalike Audiences to scale reach.Implement retargeting campaigns (cart abandoners, video viewers, engaged users). 5. Tracking & ReportingInstall and manage Facebook Pixel & Conversions API for accurate tracking.Define and monitor Standard Events (ViewContent, AddToCart, Purchase, etc.).Generate detailed performance reports (CTR, CPC, CPM, CPA, ROAS).Present campaign insights and recommendations to management/clients. 6. Optimization & ScalingMonitor live campaigns and make adjustments for performance.Optimize targeting, creatives, and placements based on results.Scale successful campaigns using budget scaling strategies (vertical & horizontal).Pause under performing ads to control costs.Implement re marketing strategies for higher conversions. 7. Compliance & Account HealthStay updated with Facebook Ad Policies to prevent disapprovals.Ensure ads comply with GDPR, iOS14+ tracking, and data privacy norms.Maintain account reputation and resolve ad account restrictions. 8. Collaboration & Continuous LearningWork with cross-functional teams (sales, product, design, content).Stay updated with new Facebook Ads features and industry trends.Suggest innovative campaign ideas to improve ROI.