Campaign Manager Job Vacancies in Guwahati

We are seeking an experienced and result-driven Trade Marketing Manager to develop and execute trade marketing strategies that drive brand visibility, market penetration, and sales growth across assigned territories. The role involves close coordination with the sales team, distributors, and retailers to strengthen market presence and enhance channel performance.Key Responsibilities:1. Develop and implement trade marketing strategies aligned with sales objectives.2. Plan and execute BTL activities, retail branding, and promotional campaigns.3. Manage dealer/distributor schemes, trade offers, and incentive programs.4. Ensure effective in-store visibility, merchandising, and POSM deployment.5. Analyze market trends, competitor activities, and customer insights.6. Coordinate with sales teams to drive secondary sales and market coverage.7. Track campaign performance and prepare MIS and ROI analysis reports.8. Manage trade marketing budgets and optimize resource utilization.9. Conduct market visits to evaluate activation effectiveness.10. Strengthen relationships with channel partners and key accounts.

- Develop and implement sales strategies to achieve revenue targets for Khai Sua Foods' product offerings, focusing on both retail and wholesale markets.- Conduct market research to understand consumer preferences, emerging trends, and competitive landscape, using insights to inform marketing strategies.- Create and execute marketing campaigns to increase brand awareness and drive sales, including digital marketing, print advertising, and in-store promotions.- Coordinate the launch of new products, ensuring the effective communication of product benefits, positioning, and features to the target audience.- Build and maintain strong relationships with key customers, distributors, and retailers, ensuring high levels of customer satisfaction and repeat business.- Track and analyze sales performance, prepare reports for senior management, and make data-driven recommendations for improvements.- Manage social media platforms, create engaging content, and interact with customers to increase brand presence and customer loyalty.- Design and develop marketing materials such as brochures, banners, and flyers that align with brand messaging and promotional activities.- Plan and execute promotional campaigns and discount strategies to increase product visibility and drive short-term sales growth.- Organize and participate in industry events, trade shows, and exhibitions to showcase Khai Sua Foods products and expand the customer base.- Work closely with the sales team to align marketing campaigns with sales goals, ensuring all efforts are cohesive and effective in reaching target customers.- Manage marketing budgets effectively, ensuring all campaigns and initiatives are executed within budget constraints and deliver optimal ROI.- Gather customer feedback and monitor market trends to identify opportunities for product improvements or new product development.

- Marketing activities planning and execution.- Team Management and collaboration with other departments.- Activity performance monitoring and reporting.- Budget Management.- Vendor Management.- Oversee & support digital activities.