Campaign Manager Job Vacancies in Ghaziabad

The Mall Marketing Executive is responsible for executing marketing campaigns, events, and promotions that drive footfall, enhance customer engagement, and strengthen the malls brand presence. Success in this role means consistently delivering high-impact activations that increase visitor numbers, improve tenant sales, and create a vibrant mall experience. The position demands close coordination with tenants, vendors, media partners, and internal teams to ensure seamless execution and measurable results. This role plays a critical part in the organizations overall growth strategy by turning the mall into a dynamic destination that attracts, retains, and delights customers.Responsibilities and Duties:# Implement marketing campaigns, events, and promotional activities that drive footfall and enhance the malls brand presence.# Execute seasonal, festival, and thematic events in coordination with tenants, vendors, and partners.# Coordinate with tenants to support their individual promotions and integrate them into broader mall marketing initiatives.# Monitor and analyze campaign performance, footfall data, and tenant sales to measure effectiveness and guide future activities.# Maintain relationships with media partners, influencers, and agencies to secure coverage and expand the malls reach.# Ensure all marketing materials, signage, and in-mall displays are consistent with brand guidelines and enhance the customer experience.# Oversee budgets for marketing initiatives and ensure cost-effective execution of campaigns.# Prepare regular reports on marketing performance, event outcomes, and ROI for management review.# Stay informed on competitor activities, retail trends, and customer preferences to identify new opportunities for mall promotions.

Role SummaryOwn campaigns, create conversations, and convert leads. From email funnels to Instagram stories, your strategies will help us grow and connect. Responsibilities- Identify and engage potential clients through LinkedIn, email, and research- Plan and manage social media calendars across Instagram, LinkedIn, and X- Collaborate with design and strategy teams on creatives and outreach material- Track performance metrics, optimize content, and scale engagement- Research trends and competitor strategies to refine messaging You Bring- Strong writing and communication skills- Familiarity with CRM tools, automation platforms, and social media schedulers- Strategic thinking and a growth mindset- Bonus points for experience with paid ad campaigns or growth hacking

The campaign manager is the quarterback of the campaign. They're responsible for overseeing the entire operation and ensuring everyone is on the same page. This role requires excellent organizational skills, a knack for leadership, and the ability to make quick decisions. The campaign manager is often the candidate's right-hand person, coordinating with other team members to ensure the campaign stays on track.

Profile - Performance Marketing ManagerLocation - Vaishali (Ghaziabad)Work from OfficeShare me your resumeJob ResponsibilitiesStrategize, execute, monitor, and manage campaigns across multiple platformsOversee growth in performance to meet clients business goals and strategies.Manage the platforms daily budgets, billing reconciliation and spend pacing in adherence to allocations and desired returnMap ad formats to advertising objectivesManage a test and learn strategy across traffic to drive insight into brand traffic behaviorPlan and Optimize landing page testingReport on key performance indicators and lead generation initiativesCreate eye-catching and informative pay-per-click text ads as well as continuously implement text ads A/B testing.Collaborate with data science and marketing teams to discover, and test data-driven ways to optimize performanceBuild Budget Recommendations & Pitch DecksDocument campaign evolution to monitor the overall performance and identify best practices.Present account reviews internally as well as to clientsExplore new opportunities to grow campaigns more efficiently and effectivelyTest new channels and trends to build credibility, remain competitive and have possess an added valueEnsure a data-led approach to all activities, creating a clear test & learn the strategy

The Meta Performance Campaign Expert will be responsible for strategizing, executing, and optimizing paid campaigns on Facebook and Instagram to generate high-quality leads for real estate projects. Success in this role means consistently delivering cost-effective leads, improving campaign ROAS, and ensuring strong engagement with the target audience. The role requires expertise in audience segmentation, creative testing, and data-driven optimization to maximize conversions. This position is a key driver of the companys growth, directly supporting property sales and strengthening the brands presence in the competitive real estate market.Responsibilities and Duties:1. Develop and implement performance marketing campaigns on Facebook and Instagram to generate qualified real estate leads.2. Plan, create, and optimize ad campaigns with a focus on lead generation, cost-per-lead efficiency, and return on ad spend (ROAS).3. Conduct audience research and segmentation to target the right demographics, interests, and behaviors for property buyers and investors.4. Design and test ad creatives, formats, and copy variations to improve engagement and conversion rates.5. Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for improvement.6. Collaborate with the sales team to align campaign strategies with lead quality and conversion requirements.7. Manage campaign budgets effectively to achieve maximum ROI and minimize wasted spend.8. Set up and optimize tracking using Meta Pixel, Conversion API, and other tools to ensure accurate lead attribution.9. Conduct competitor analysis and stay updated with real estate market trends to identify new opportunities.10. Stay current with Meta Ads best practices, policies, and algorithm updates to maintain strong campaign performance and compliance.SPECIFIC SKILLSDemonstrate strong expertise in Meta Ads Manager with a proven track record of running high-performing lead generation campaigns. Possess advanced knowledge of audience segmentation, targeting, and retargeting strategies specific to real estate buyers and investors. Apply excellent creative testing and optimization skills to improve ad visuals, copy, and formats for higher engagement and conversions. Show proficiency in Meta Pixel, Conversion API (CAPI), and event tracking to ensure accurate lead attribution and performance measurement. Exhibit strong analytical and data interpretation skills to optimize campaigns based on KPIs like CPL, CTR, ROAS, and conversion rates. Manage campaign budgets effectively to achieve maximum ROI while minimizing cost-per-lead. Understand real estate buyer behavior and use insights to craft compelling ad messaging and offers. Collaborate effectively with sales and creative teams to align campaign goals with business objectives. Stay updated with Meta Ads policies, algorithm changes, and industry trends to maintain compliance and competitive advantage. Possess strong problem-solving skills and agility to adapt campaigns quickly in a dynamic real estate market.