Array ( [0] => marketing-specialist [1] => mohali ) Marketing Specialist 12th Pass Jobs in Mohali
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Marketing Specialist 12th Pass Jobs in Mohali

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  • 0 - 2 yrs
  • 4.3 Lac/Yr
  • Female
  • Mohali
SEO Link Building Keyword Analysis Google Analytics SEO Analysis Keyword Research Off Page SEO Internet Marketing
Were looking for someone who enjoys the puzzle-solving side of search understanding how people look for things, why certain pages rise to the top, and how to make our content stand out naturally.What this roles day-to-day usually looks likeDig into keyword research (short-tail + long-tail), find opportunities, and map them into content plans.Optimize existing pages: meta titles, descriptions, headers, internal linking, page structure, and overall content relevance.Coordinate with content writers to make sure every article matches search intent and follows SEO guidelines.Track and measure performance on Google Search Console, Analytics, and other SEO tools.Spot technical issues like slow pages, indexing problems, broken links, or crawl errors and coordinate with devs to fix them.Keep an eye on competitors and figure out whats helping them rank.Contribute ideas for improving user experience and increasing conversions.Skills that help someone succeed in this roleComfort with SEO tools: GSC, GA4, Ahrefs/Semrush/Ubersuggest, Screaming Frog.Understanding of on-page, off-page, and technical SEO fundamentals.Ability to write or guide content with clarity and keyword alignment.Basic grasp of HTML structure (not codingjust enough to understand tags).Curiosity, patience, and consistency SEO is slow but rewarding.Experience Level01 year for SEO Intern / Fresher12 years for SEO ExecutiveWhat we offer(You can add your own specifics like:)Growth-focused environmentLearning opportunitiesMonthly performance incentivesFlexible timings, etc.
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  • 3 yrs
  • 7.0 Lac/Yr
  • SAS Nagar Mohali
Marketing
Job Description for Marketing Specialist Advanced Healthcare Funnel BuilderPosition: Marketing Specialist Advanced Healthcare Funnel BuilderLocation: RemoteJob Mode: Full-TimeNotice Period: Immediate Joiner Preferred________________________________________Position OverviewWe are seeking an experienced and data-driven Marketing Specialist with proven expertise in Meta (Facebook/Instagram) and Google advertising, who can design, build, and optimize complete patient acquisition funnels from strategy to execution. This is not a simple media buying role we require a strategic marketer with a deep understanding of funnel architecture, healthcare consumer psychology, and performance marketing.The ideal candidate will be highly skilled in GoHighLevel CRM for automation, nurturing, and tracking, have a strong grasp of compliance-sensitive healthcare advertising, and excel in building campaigns that not only generate leads but also convert them into booked appointments and paying patients.________________________________________Key Responsibilities1. Paid Advertising Strategy & Execution Plan, launch, and manage high-performing Meta and Google Ads campaigns targeted at specific patient demographics. Conduct in-depth keyword research, audience segmentation, and competitive analysis. Develop high-converting ad creatives (copy, images, and video concepts) that comply with healthcare advertising regulations. Continuously monitor, test, and optimize campaigns for CTR, CPC, CPL, and ROAS.2. Funnel Architecture & Development Design and implement complete digital marketing funnels using GoHighLevel. Build high-converting landing pages, lead forms, scheduling flows, and appointment booking systems. Create automated SMS, email, and voicemail follow-up sequences to improve lead-to-booked-appointment conversion rates. Set up and maintain tracking systems for attribution, retargeting, and conversion optimization.3. Content & Creative Collaboration Collaborate with designers, video editors, and copywriters to create persuasive, compliant, and patient-focused marketing assets. Develop compelling healthcare-oriented messaging that educates, engages, and converts.4. Data Analysis & Reporting Analyze campaign and funnel performance metrics to make data-driven optimizations. Produce weekly and monthly reports highlighting KPIs and actionable insights.5. Compliance & Healthcare Industry Awareness Ensure all campaigns meet local laws, HIPAA regulations, and platform-specific healthcare advertising guidelines. Maintain ethical advertising practices and safeguard patient privacy.________________________________________Qualifications & SkillsRequired: - Minimum 3+ years of hands-on experience managing Meta and Google Ads campaigns. - Proven track record of building complete digital funnels that consistently convert. - Advanced expertise with GoHighLevel (pipelines, workflows, triggers, automation, and landing pages). - Strong understanding of marketing analytics tools (Google Analytics, Meta Ads Manager, Google Tag Manager). - Strong copywriting skills for creating persuasive, compliance-friendly healthcare campaigns. - Excellent grasp of CRO (Conversion Rate Optimization) principles.Preferred: - Healthcare industry marketing experience. - Knowledge of HIPAA-compliant marketing. - Familiarity with SEO, retargeting, and omnichannel marketing strategies. - Experience promoting high-value, cash-pay healthcare services.________________________________________Performance MetricsSuccess in this role will be measured by: - - Cost per Lead (CPL) within target range. - Conversion Rate from lead to booked appointment. - Return on Ad Spend (ROAS).
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  • 1 - 2 yrs
  • 3.5 Lac/Yr
  • Phase 8b Mohali
Facebook Marketing
Create Facebook Ad campaigns (strategy planning, budget recommendations, creative guidance for images/videos, Ad implementation and campaign monitoring)Launch remarketing ads using custom audience segments.Optimize campaigns to drive high performance results (increase sales, generate leads and increase user engagements)
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