We are looking for a Sales Marketing Manager to join our team in Kolkata. The ideal candidate will have 5 to 10 years of experience and a strong focus on driving sales and marketing initiatives.**Key Responsibilities:**- **Develop Sales Strategies:** Create effective strategies to boost sales and capture new market opportunities, ensuring alignment with company goals.- **Conduct Market Research:** Analyze market trends, customer needs, and competitor activities to inform decision-making and optimize marketing efforts.- **Manage Marketing Campaigns:** Plan, execute, and track marketing campaigns across various channels to enhance brand visibility and customer engagement.- **Build and Maintain Relationships:** Establish strong relationships with clients and stakeholders to foster long-term partnerships and repeat business.- **Work Cross-Functionally:** Collaborate with other departments, such as product development and customer service, to ensure a cohesive approach to sales and marketing goals.- **Track and Analyze Performance:** Monitor sales performance metrics and marketing effectiveness, adjusting strategies as necessary to meet targets.**Required Skills and Expectations:**The ideal candidate should possess excellent communication and interpersonal skills, enabling effective interaction with clients and team members. They must be results-oriented, with a proven track record in achieving sales targets. Strong analytical skills are essential for evaluating market data and campaign performance. A thorough understanding of digital marketing tools and techniques is preferred, along with the ability to work in a fast-paced environment. The candidate should be proactive, organized, and able to manage multiple projects simultaneously.