Job Title: Sales & Marketing Head FMCGJob Summary:The Sales & Marketing Head will be responsible for driving overallsales growth, leading marketing strategies, expanding marketpresence, and managing brand development for the FMCGproduct portfolio. The role involves overseeing sales operations,channel management, promotional planning, and ensuringachievement of revenue targets.Key Responsibilities:Develop and implement strategic sales plans to achieve monthlyand annual sales targets.Manage and guide the sales team across regions to ensureeffective market penetration.Monitor primary and secondary sales performance.Identify new market opportunities, distribution partners, and growthchannels.Ensure proper execution of sales promotions, schemes, and tradeactivities.Plan and implement marketing strategies to increase brand visibilityand market share.Conduct market research to track consumer trends, competitoractivities, and product positioning.Oversee development of packaging, branding, andcommunication materials.Strengthen distribution networks including distributors, stockists, andretail channels.Optimize supply chain coordination with production and logisticsteams.Plan and manage product launches and new productdevelopment strategies.Lead, mentor, and motivate the sales and marketing team toensure high performance.Conduct regular reviews, training sessions, and target achievementmonitoring.Prepare sales forecasts, budgeting, and performance reports.Analyse sales data to support decision-making and strategyimprovements.Present business insights to senior management.Key Skills Required:Strong knowledge of FMCG markets, distribution, and tradedynamics.Excellent leadership, negotiation, and communication skills.Ability to analyse data and interpret market insights.Proficiency in planning, budgeting, and strategy execution.Qualifications:MBA/PGDM in Marketing, Sales, or Business Administration(preferred).Proven experience (15+ years) in FMCG sales & marketing roles.Experience in leading large teams and managing pan-Indiaoperations is an advantage.