A Telecaller (or Telesales Executive) is a professional who communicates with customers over the phone to sell products, provide information, or solve queries. It is a high-energy role that serves as the primary voice of a company.
1. Key Responsibilities
Telecallers generally handle two types of work: Inbound (receiving calls) and Outbound (making calls).
Lead Generation: Calling potential customers (leads) to introduce products or services.
Sales & Pitching: Following a script to explain features and benefits to convince customers to buy.
Customer Support: Answering questions, resolving complaints, and providing accurate information about company policies.
Data Management: Recording details of every conversation and updating customer status in a CRM (Customer Relationship Management) software.
Follow-ups: Calling back interested leads to close a deal or remind them of appointments/payments.
2. Required Skills
Communication: Clear, polite, and persuasive speaking skills in English, Hindi, or local languages.
Active Listening: Understanding the customers needs before jumping into the sales pitch.
Patience & Resilience: Staying calm when dealing with angry customers or facing multiple no's in a row.
Basic Computer Skills: Proficiency in MS Excel and basic data entry.
Multitasking: The ability to talk on the phone while simultaneously typing notes into a system.