Marketing Manager

Job Title: Marketing Manager

Location: Manjri Pune

Company: Shreenath Agro Tech Pvt Ltd

Reports to: Managers or Directors

Key Responsibilities:

- Strategy Development: Design and implement innovative marketing strategies to boost brand awareness and drive sales growth for our exotic vegetable line.

- Market Research: Conduct market analysis to identify trends, customer needs, and competitive dynamics to inform strategic decisions and product development.

- Digital Marketing: Oversee digital marketing campaigns, including social media, email marketing, and website content, ensuring alignment with overall marketing goals.

- Brand Management: Develop and maintain brand guidelines, ensuring consistency across all marketing channels and promotional materials.

- Partnerships and Collaborations: Identify and establish partnerships with chefs, influencers, retailers, and distributors to promote our products and expand market reach.

- Content Creation: Produce engaging content (blogs, videos, recipes, etc.) that highlights the uniqueness of our vegetables and invites customers to explore new culinary possibilities.

- Sales Support: Collaborate with the sales team to create promotional materials and campaigns that support their efforts in reaching retail and food service customers.

- Customer Engagement: Develop programs and strategies to engage with our customer base and foster a community around exotic vegetables.

- Budget Management: Prepare and manage the marketing budget, tracking expenditures and ROI for marketing initiatives.

- Performance Analysis: Monitor and analyze the effectiveness of marketing campaigns using key performance indicators (KPIs) and prepare reports to measure impact and areas for improvement.

Qualifications:

- Bachelor€™s degree in Marketing, Business Administration, or a related field; MBA preferred.

- 5+ years of experience in marketing, preferably in the food or agriculture industry.

- Strong

• Experience

  2 - 6 Years

• No. of Openings

  4

• Education

  Post Graduate (M.B.A/PGDM)

• Role

  Marketing Manager

• Industry Type

  Call Centre / BPO / ITES / LPO

• Gender

  Male

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office