GENERAL MANAGER - SALES HYDRAULIC CYLINDERS PAN-INDIA ROLEAbout the Company:Our client is a technically specialized manufacturer of hydraulic cylinders and hydraulic power solutions, operating under a diversified industrial engineering group with manufacturing presence in India and the Middle East. The company produces single-acting, double-acting, multi-stage telescopic, and custom-engineered hydraulic cylinders for demanding applications across mobile and industrial equipment segments. ISO-certified, automated manufacturing facility with production record exceeding 85,000 units. Serves OEMs across construction, material handling, agriculture, mining, and general industrial machinery.Role Overview:This is a mandate-level commercial leadership role - the senior-most sales position within the hydraulics business. The GM Sales will own full accountability for revenue growth, OEM acquisition, and national market expansion. This is a builder's mandate with direct access to promoter leadership.Key Responsibilities:- Own and deliver annual and long-range revenue targets for hydraulic cylinders and power packs across domestic and export segments- Build and execute OEM-focused national sales strategy across construction, material handling, agriculture, mining, and industrial machinery segments- Lead pursuit and acquisition of new OEM accounts - full cycle from engagement through RFQ, technical/commercial negotiation, to contract closure and platform nomination- Develop and manage strategic key account relationships with leading OEMs- Design and build a high-performance national sales organization - recruit and lead regional sales managers, key account managers, and application sales engineers- Develop export market revenue in Gulf region and identify growth opportunities in Africa and South-East Asia- Define pricing strategy, maintain margin discipline, manage commercial negotiations- Work closely with Engineering, Manufacturing, and Quality teams- Drive market intelligence, competitive benchmarking, and sector monitoring- Establish structured sales operating rhythm - pipeline reviews, account plans, revenue forecasting, quarterly business reviewsCandidate Requirements:- 15+ years of progressive B2B industrial sales experience- Minimum 10 years in hydraulic cylinders, hydraulic systems, or mobile hydraulic products- Demonstrated national/multi-region sales leadership with direct P&L accountability- Proven OEM key-account management track record - multi-year supply agreements, platform nominations, executive-level relationships- Experience managing sales teams of 10+ professionals across multiple regions- Strong technical understanding of hydraulic cylinder types, applications, and specifications- Bachelor's degree in Mechanical / Industrial / Production Engineering (mandatory)- MBA/PGDM in Marketing or Business Management (preferred)Preferred Industry Background:- Hydraulic Cylinder Manufacturers: Precision Hydraulics, Dantal Hydraulics, Wipro Infrastructure Engineering, Canara Hydraulics, SEA Hydropower- Global Hydraulics OEMs: Eaton Hydraulics, Parker Hannifin, Bosch Rexroth, Danfoss Power Solutions, HYDACTarget OEM Segments:Construction Equipment Material Handling Agriculture & Farm Equipment Mining & Earth-Moving Industrial Machinery & SPM Commercial Vehicles & Tipping SystemsCompensation:Highly competitive with performance-linked incentive structure. Specific details discussed with shortlisted candidates.Location: Pan-India (National Role) Travel: Extensive national and international travel required