Digital Marketing Specialist Graduate Fresher Jobs in Mohali

About Us:Paissogroup IT Services is a dynamic and innovative company specializing in cutting-edge IT solutions, digital marketing, and automation. We empower businesses through technology and effective marketing strategies. Join our team and gain hands-on experience in the exciting world of digital marketing.Role Overview:We are seeking a motivated and creative Digital Marketing Intern to assist in the development and implementation of our digital marketing strategies. This is an excellent opportunity to gain practical experience in areas such as social media marketing, SEO, PPC, email marketing, and content creation.Key Responsibilities:1. Help create, curate, and manage engaging content across social media channels2. Assist in email marketing campaigns and analyze performance metrics3. Monitor social media channels and respond to audience engagement4. Research and identify new digital marketing trends and opportunities5. Provide regular reports on campaign performance and KPIs6. Collaborate with team members to enhance brand visibility and lead generationRequirements:1. Currently pursuing or recently completed a degree in Marketing, Business, or a related field2. Basic understanding of digital marketing principles (SEO, PPC, social media)3. Strong written and verbal communication skills4. Familiarity with tools like Google Analytics, Google Ads, and social media management platforms is a plus5. Creative thinker with a passion for marketing and technology6. Eagerness to learn and adapt in a fast-pace

ResponsibilitiesImplementing and developing SEO strategies.Researching the competitors, both on-site and off-site.Performing keyword research for content.Writing engaging SEO content along with the Content.Optimizing content regularly on the website.Maintaining the website on a regular basis.Developing and implementing link building strategies.Collaborating with the Digital Marketing team.Analyzing the website using the analytical tool.Improving website performance.Proposing changes in the website content.Measuring the ROI and success of the website.Staying up to date with the latest Google Algorithm changes.