Develop a Sales strategy for the group - essentially a business plan of how a product house can sell their hair or beauty products into salons, department stores, homes etc
• Conduct regular market analysis studies - gathering intelligence on competitor brands, consumer trends with the aim of ensuring your company maintains a strong competitive edge
• Identify new opportunities and channels - extending the reach of a product to increase its commercial success. Business development strategy may highlight new geographic areas to sell the products into, new sectors, new business types, clients etc.
• Create and submit business proposals - this is an integral part the job and will involve you both writing formal business proposals and presenting in person
• Negotiate and close business deals
• Generate leads - a company needs leads to sell to if it's going to grow it's client base. A program of ongoing leads generation is therefore essential