Key ResponsibilitiesCampaign Execution: Plan, implement, and monitor integrated marketing campaigns across digital channels (social media, email, web) and traditional media (print, events, collaterals).Content & Brand Management: Create engaging promotional content, graphics, social media posts, email newsletters, and sales collateral (flyers, brochures, case studies).Lead Generation Support: Coordinate with the sales team to design targeted campaigns that generate qualified inbound leads and nurture potential clients.Market Research & Intelligence: Track industry trends, benchmark competitor marketing activities, analyze customer preferences, and identify new market opportunities.Event & Trade Show Planning: Organize and coordinate corporate events, exhibitions, product launches, and trade shows to build brand presence.Vendor & Agency Coordination: Liaise with external vendors, designers, printing agencies, and advertising partners to ensure timely and cost-effective campaign delivery.Performance Tracking & Analytics: Monitor campaign performance metrics (ROI, reach, engagement, web traffic) and prepare periodic marketing reports for management.