Digital Marketing Specialist 12th Pass Experience Jobs in Mohali

Job Description for Marketing Specialist Advanced Healthcare Funnel BuilderPosition: Marketing Specialist Advanced Healthcare Funnel BuilderLocation: RemoteJob Mode: Full-TimeNotice Period: Immediate Joiner Preferred________________________________________Position OverviewWe are seeking an experienced and data-driven Marketing Specialist with proven expertise in Meta (Facebook/Instagram) and Google advertising, who can design, build, and optimize complete patient acquisition funnels from strategy to execution. This is not a simple media buying role we require a strategic marketer with a deep understanding of funnel architecture, healthcare consumer psychology, and performance marketing.The ideal candidate will be highly skilled in GoHighLevel CRM for automation, nurturing, and tracking, have a strong grasp of compliance-sensitive healthcare advertising, and excel in building campaigns that not only generate leads but also convert them into booked appointments and paying patients.________________________________________Key Responsibilities1. Paid Advertising Strategy & Execution Plan, launch, and manage high-performing Meta and Google Ads campaigns targeted at specific patient demographics. Conduct in-depth keyword research, audience segmentation, and competitive analysis. Develop high-converting ad creatives (copy, images, and video concepts) that comply with healthcare advertising regulations. Continuously monitor, test, and optimize campaigns for CTR, CPC, CPL, and ROAS.2. Funnel Architecture & Development Design and implement complete digital marketing funnels using GoHighLevel. Build high-converting landing pages, lead forms, scheduling flows, and appointment booking systems. Create automated SMS, email, and voicemail follow-up sequences to improve lead-to-booked-appointment conversion rates. Set up and maintain tracking systems for attribution, retargeting, and conversion optimization.3. Content & Creative Collaboration Collaborate with designers, video editors, and copywriters to create persuasive, compliant, and patient-focused marketing assets. Develop compelling healthcare-oriented messaging that educates, engages, and converts.4. Data Analysis & Reporting Analyze campaign and funnel performance metrics to make data-driven optimizations. Produce weekly and monthly reports highlighting KPIs and actionable insights.5. Compliance & Healthcare Industry Awareness Ensure all campaigns meet local laws, HIPAA regulations, and platform-specific healthcare advertising guidelines. Maintain ethical advertising practices and safeguard patient privacy.________________________________________Qualifications & SkillsRequired: - Minimum 3+ years of hands-on experience managing Meta and Google Ads campaigns. - Proven track record of building complete digital funnels that consistently convert. - Advanced expertise with GoHighLevel (pipelines, workflows, triggers, automation, and landing pages). - Strong understanding of marketing analytics tools (Google Analytics, Meta Ads Manager, Google Tag Manager). - Strong copywriting skills for creating persuasive, compliance-friendly healthcare campaigns. - Excellent grasp of CRO (Conversion Rate Optimization) principles.Preferred: - Healthcare industry marketing experience. - Knowledge of HIPAA-compliant marketing. - Familiarity with SEO, retargeting, and omnichannel marketing strategies. - Experience promoting high-value, cash-pay healthcare services.________________________________________Performance MetricsSuccess in this role will be measured by: - - Cost per Lead (CPL) within target range. - Conversion Rate from lead to booked appointment. - Return on Ad Spend (ROAS). - Funnel completion rate and automation efficiency.

Online Work from Home Time : Part TimeIncome : 20, - 35,/-.Age : Any AgeEdu. :10th to Any DegreeWork : Social Media Work (, , etc.) Work from HomeStaff, Fresher, Students,Experienced persons etc...Note - .