Marketing Job Vacancies in Chennai

Role Overview Manage and strengthen existing brands under the organization Conceptualize and launch niche, premium brand offerings Build strong customer connect through content and experiences Drive digital-first marketing (reels, campaigns, storytelling) Plan and execute exclusive events & customer meets Develop co-branded partnerships (banks, insurance, forex, etc.) Engage directly with customers to create personalized experiencesKey Skills Brand building & storytelling Social media content (reels, short videos, campaigns) Customer engagement & experience design Event planning & on-ground execution Strong communication & networking skillsIdeal Background Experience in lifestyle / luxury / travel / hospitality marketing preferred Hands-on, creative, and execution-driven mindset

Job Description -Marketing Manager (Service & Product Marketing)PositionMarketing ManagerReporting ToCEO / FounderLocationChennai (On site)Experience8-12 Years in B2B technology marketing, with at least 3 years owning a marketing functionRole TypeHands-on individual contributor initially (70% execution), building a team over 12-18 months Industry PreferenceIT Services, SaaS, Product Engineering, Cloud, AI, Digital Transformation.________________________________________Role PurposeWe are seeking a dynamic and result-oriented Marketing Manager to lead the marketing function that supports business growth across our Software Products and IT Services business. The role is responsible for building the company's brand, driving demand generation, supporting enterprise sales, launching new software products, and executing integrated marketing strategies across digital and offline channels.The ideal candidate brings deep experience in B2B enterprise marketing - preferably in Software Products, SaaS, AI Solutions, Enterprise Applications, Digital Transformation, or IT Services - service marketing, product marketing, demand generation, digital marketing, content strategy, branding, and marketing operations.________________________________________Key ResponsibilitiesA.B2B Marketing Strategy & Go-To-Market (GTM) Create a comprehensive annual marketing plan aligned closely with corporate revenue targets and the company's 3-5 year growth roadmap Develop differentiated GTM strategies for each product/service line: SaaS platforms, GovTech solutions, ticketing systems, custom software, and managed IT services. Position the company as a trusted digital transformation partner across enterprise, government, and institutional segments. Drive strategic market entry planning to expand into new geographies and untapped market segments. Collaborate with Sales Team to align marketing investment with pipeline and revenue priorities.B. Demand Generation & Lead Pipeline Generate high-quality B2B leads through integrated digital and offline marketing initiatives. Plan, execute, and optimize multi-channel demand generation campaigns across LinkedIn, targeted email marketing, and tech-specific networks to drive high-quality Sales Qualified Leads (SQLs) and product sign-ups. Empower the sales engineering team with qualified Marketing Qualified Leads (MQLs) and design structured Account-Based Marketing (ABM) programs for high-value targets. Continuously monitor lead conversion metrics, optimize funnel velocity, and enhance campaign performance. Coordinate participation in industry events, IT expos, government digital summits, and product demonstrations to generate qualified pipeline Drive inbound marketing through thought leadership content: whitepapers, case studies, product videos, solution blogs, and webinarsC. Product & Brand Marketing Formulate product positioning, messaging frameworks, and distinct value propositions that resonate with target personas. Plan and flawlessly execute end-to-end product launches to build strong initial market momentum. Produce high-converting product brochures, professional solution decks, analytical case studies, detailed customer success stories, and instructional/promotional videos. Manage the company website, LinkedIn profile, and all digital assets with regular SEO-optimised updates and content refreshes.D. Sales Enablement & Sales Alignment Coordinate with the Sales Team with high-impact tools: pitch decks, competitive intelligence sheets, ROI calculators, battlecards, and client testimonials that accelerate the sales cycle Ensure smooth marketing-to-sales handoff through defined MQL criteria, lead scoring frameworks, and CRM hygiene practices. Build and maintain a reusable credential and case study library covering all verticals and delivered projectsE. Digital Marketing & MarTech Operations Own and continuously improve the company's full digital presence: website SEO, Google Analytics, LinkedIn Ads, email marketing automation, and content calendar Manage and optimise the MarTech stack: CRM platform, email tools, campaign analytics, and landing page tools. Track and report on all digital marketing KPIs: traffic, lead quality, conversion rates, and cost per lead. Run structured A/B testing on core campaign assets to systematically refine messaging impact and lift conversion performance.F. Market Intelligence & Competitive Analysis Continuously monitor competitor products, pricing strategies, GTM moves, and market positioning in the B2B software and GovTech space. Track government policy updates, IT procurement patterns, and Digital India scheme announcements relevant to the company's portfolio. Conduct Voice-of-Customer (VoC) research; share structured insights with product, sales, and leadership teams. Deliver monthly marketing dashboards: pipeline contribution, campaign ROI, digital reach, lead quality, and MQL-to-SQL conversion ratesG. Team Management & Budget Ownership Lead, mentor, and foster professional growth within the internal marketing team Manage the annual marketing budget with strict ROI discipline; oversee creative, digital, and events agency relationships.Final Key ResponsibilitiesDevelop annual marketing strategy aligned with revenue and business goals.Own Go-to-Market (GTM) strategy for Software Products and IT Services.Company brand across Enterprise, Government and International markets.Drive demand generation through SEO, SEM, LinkedIn, email, webinars, events and ABM.Own MQL, SQL, pipeline contribution and marketing ROI.Lead product positioning, launches, collateral and customer success stories.Enable Sales with presentations, case studies, battle cards, ROI calculators and proposal content.Manage website, CRM, marketing automation and analytics.Conduct market intelligence, competitor analysis and Voice of Customer programs.Build and lead the marketing team, agencies and annual budget.

As a Customer Care Associate, you will play an essential role in ensuring customer satisfaction and support. Your primary focus will be assisting customers with their inquiries and providing solutions in a friendly and professional manner.**Key Responsibilities:**- **Respond to Customer Inquiries:** Address queries via phone, email, or chat, ensuring timely and accurate information is given to customers.- **Resolve Customer Issues:** Identify and troubleshoot problems customers face, providing effective solutions to ensure a positive experience.- **Maintain Records:** Accurately log customer interactions and issues in the system to help track queries and resolutions.- **Follow Up:** Proactively reach out to customers to ensure their issues have been resolved to their satisfaction.- **Provide Product Information:** Inform customers about product features, services, and promotions, guiding them in making informed decisions.- **Collaborate with Team Members:** Work closely with colleagues and other departments to share insights and improve customer service processes.**Required Skills and Expectations:**- **Communication Skills:** Strong verbal and written communication skills are essential for interacting effectively with customers.- **Problem-Solving Ability:** You should be able to think critically and offer solutions to customer issues.- **Empathy and Patience:** A customer-focused attitude is necessary to understand customer concerns and address them with care.- **Basic Computer Skills:** Familiarity with computer systems and software is important for logging information and tracking customer issues.- **Team Player:** You should be able to work well with others, sharing knowledge and supporting your team. The ideal candidate will have a positive attitude and a willingness to learn. This role is based in Thoraipakkam and requires candidates to work from the office.

Drive sales growth for premium architectural and furniture hardware products. Develop and execute sales plans to achieve monthly and annual targets. Lead and manage showroom, field sales, and key account teams. Build relationships with dealers, distributors, architects, interior designers, contractors, builders, and developers. Identify new business opportunities and strategic partnerships. Monitor sales performance and ensure target achievement. Conduct market research and competitor analysis. Handle major customer negotiations and project discussions. Coordinate with procurement and operations for timely product availability. Prepare sales reports, forecasts, and MIS for management. Ensure excellent customer service and after-sales support.

We are looking for a dedicated Field Sales Executive to join our team in Chennai. The ideal candidate will be responsible for promoting our products and services directly to customers in the field.**Key Responsibilities:**- **Conduct Sales Visits:** You will visit potential and existing customers to discuss their needs and how our products can meet them. This helps build strong relationships and trust with clients.- **Demonstrate Products:** You will showcase our products and services to customers, explaining their features and benefits. This is essential for convincing clients to make a purchase.- **Achieve Sales Targets:** You will be expected to meet or exceed monthly and quarterly sales targets. This requires a strategic approach and determination to succeed.- **Gather Market Information:** Collect feedback from customers and report on market trends to help shape our sales strategies. Understanding what customers want can improve our offerings.- **Document Sales Activities:** Maintain accurate records of your sales calls, customer interactions, and transactions. This ensures that sales data is organized and accessible.**Required Skills and Expectations:**- Strong communication skills are essential to effectively convey information about our products to customers.- A positive attitude and resilience to handle challenges in a competitive sales environment.- Proven experience in sales, ideally within a similar field, is preferred.- Ability to work independently and manage your own schedule while collaborating with the team.- Basic computer skills for reporting and documentation tasks. If you are eager to grow and excel in a sales career, we would love to hear from you.

We are looking for an experienced male Sales Manager to lead our sales team in Choolai. This full-time position requires an individual with 5 to 7 years of relevant experience.**Key Responsibilities:**- **Manage Sales Team:** Lead and motivate the sales team to reach their targets. You will support your team members and help them grow and succeed.- **Develop Sales Strategies:** Create effective sales strategies that align with company goals. This involves analyzing market trends and identifying opportunities for growth.- **Client Relationship Management:** Build and maintain strong relationships with key clients. Ensuring customer satisfaction is crucial for long-term success and loyalty.- **Performance Tracking:** Monitor team performance and sales metrics. You will evaluate sales results and adjust strategies as needed to improve performance.- **Training and Development:** Conduct training sessions for the sales team. This helps improve their skills and keeps them updated with new sales techniques and product knowledge.**Required Skills and Expectations:**- Proven experience in a sales management role, demonstrating a strong track record of achieving sales targets.- Excellent communication and interpersonal skills to effectively interact with clients and team members.- Strong analytical skills to assess sales data and market trends for informed decision-making.- Leadership abilities to inspire and guide a sales team, fostering a positive and productive work environment.- Ability to work in a fast-paced environment and adapt to changing situations while maintaining focus on the overall goals.

We are seeking a dedicated Field Sales Executive to join our team in Chennai. In this role, you will be responsible for generating new business and maintaining existing client relationships. **Key Responsibilities:**- **Identify New Business Opportunities:** Actively search for potential clients by researching the market and reaching out to prospects, ensuring a steady flow of leads.- **Manage Client Relationships:** Build and maintain strong relationships with existing clients to ensure satisfaction and repeat business, addressing any concerns quickly.- **Conduct Sales Presentations:** Present our products and services to clients in an engaging manner, demonstrating how they meet the clients' needs and providing value.- **Achieve Sales Targets:** Set personal sales goals and work diligently to achieve or exceed them, contributing to the overall success of the sales team.- **Submit Regular Reports:** Provide detailed reports on sales activities, prospects, and market conditions to keep management informed and enhance strategies.**Required Skills and Expectations:**Candidates should have 1 to 5 years of experience in field sales or a similar role. Strong communication and interpersonal skills are essential for building relationships with clients. A proactive attitude and the ability to work independently are critical to succeed in this position. Candidates should also be well-organized and possess excellent time management skills to balance multiple tasks effectively. A willingness to learn and adapt to new sales techniques will be beneficial in this dynamic environment.

As an Inside Sales Executive, you will play a crucial role in driving sales and building relationships with customers. Your responsibilities will include:- **Generating Leads:** Identify potential customers through research and outreach activities, ensuring a steady pipeline of prospects for the sales team.- **Conducting Sales Calls:** Engage potential clients via phone or video calls to understand their needs and explain how our products can benefit them, contributing to a positive customer experience.- **Nurturing Relationships:** Build and maintain strong relationships with existing customers, ensuring they remain satisfied and consider additional products or services.- **Meeting Sales Targets:** Work toward achieving monthly and quarterly sales targets by effectively managing your time and prioritizing tasks to maximize productivity.- **Collaborating with Team Members:** Work closely with other sales team members and departments to provide feedback and share insights that can help improve our sales strategies.- **Maintaining CRM Systems:** Regularly update the customer relationship management system with accurate information, ensuring that data is current and accessible for team members.To excel in this role, you should have strong communication and interpersonal skills, enabling you to interact effectively with clients. Previous experience in sales, preferably in an inside sales environment, is essential. You must be detail-oriented, with excellent organizational skills, and the ability to work independently while being a proactive team player. Familiarity with CRM software will be an added advantage.