Marketing Executive (3-5 Years)

Offline / Field Marketing

ۢ Plan and execute monthly lead generation activities through colleges, universities, caf̩s, tuition classes, and societies

€¢ Develop institutional tie-ups for seminars, workshops, and student outreach programs

€¢ Execute co-branding activities with educational institutes and partner brands

€¢ Plan BTL activities, student engagement drives, and on-ground promotions

€¢ Monitor field team performance and ensure daily lead reporting

Online Marketing Coordination

€¢ Coordinate with Google Ads, SEO, and Meta Ads agencies

€¢ Plan monthly digital campaigns for lead generation and brand awareness

€¢ Track campaign performance, CPL, ROI, and optimize budgets

€¢ Work closely with designers/content team for creatives, landing pages, and ads

€¢ Ensure strong presence across social media platforms

Team & Target Management

€¢ Manage and supervise marketing executives in Ahmedabad and Surat

€¢ Assign monthly targets and track performance

€¢ Ensure achievement of minimum monthly lead generation numbers

€¢ Maintain marketing MIS, reports, and performance dashboards

Strategic Initiatives (Added Value)

€¢ Develop referral marketing channels with tuition classes and student influencers

€¢ Plan education seminars, fairs, and admission events

€¢ Build corporate and community partnerships for brand visibility

€¢ Identify new local marketing opportunities for student acquisition

€¢ Work closely with counselling team to improve lead quality and conversions

€¢ Lead Generation & Field Marketing

€¢ Institutional Tie-ups & Seminar Planning

€¢ Digital Marketing Coordination (Google Ads, SEO, Meta)

€¢ Team Handling & Target Achievement

€¢ BTL Marketing & Student Outreach

€¢ Reporting, MIS & Performance Tracking

€¢ Strong communication and vendor management skills

€¢ 3€“5 years of experience in Education / EdTech / Overseas Education / Field Marketing

€¢ Experience in managing both online and offline marketing

€¢ Proven track record of achieving lead targets

€¢ Ability to handle multi-city teams

• Experience

  3 - 5 Years

• No. of Openings

  1

• Education

  Graduate (B.A, B.B.A, B.Com, B.Sc)

• Role

  Marketing Executive

• Industry Type

  Education / Teaching / Training / Colleges /Institutes / Universities

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office

• Face interview location

  ahmedabad,surat