1. Own Social Media:- Manage Instagram, Facebook, LinkedIn & Reddit- Plan content calendars and execute posts, reels, stories & campaigns2. Own SEO & content- Keyword research and on-page SEO- Write/manage 2-3 SEO-optimised blogs per week and Build organic traffic.3. Own paid marketing- Support and manage Google Ads & Meta Ads- Monitor budgets, CPL, CTR, ROAS and conversions4. Track & analyse performance- Monitor website, social media and campaigns using Google Analytics, Meta Insights etc.Create & optimise digital creatives- Independently design posts, reels, ads and other digital creatives using Canva or similar tools.- Conduct A/B testing across creatives, formats, messaging and campaigns