Key Responsibilities Drive PAN-India sales and business development for Business Loans and Working Capital Finance. Generate business through self-sourcing, open-market acquisition, referrals, DSA/CA networks, and other channels. Identify and acquire MSME/SME customers, business owners, traders, and entrepreneurs. Understand customer business requirements and recommend suitable financing solutions. Handle the complete sales cycle from lead generation, customer meetings, application sourcing, documentation, coordination, and disbursement. Build and maintain strong relationships with customers, DSAs, CAs, and other referral/channel partners. Develop new markets and business opportunities across different regions of India. Maintain a healthy sales pipeline and consistently achieve individual business and disbursement targets. Coordinate with internal credit, operations, and other teams to ensure smooth processing and closure of cases. Ensure proper follow-up with customers and channel partners until successful disbursement. Required Skills & Experience Minimum 6 years of experience in BFSI / Banking / NBFC / Financial Services sales. Strong hands-on experience in Business Loans and Working Capital Finance is mandatory. Experience in MSME/SME lending and business customer acquisition. Strong exposure to field sales, self-sourcing, and open-market acquisition. Experience working with DSAs, CAs, referral partners, or other sourcing channels. Good understanding of business loan products, working capital requirements, and the lending process. Strong communication, negotiation, relationship-building, and sales skills. Proven ability to independently generate and convert business. Willingness to travel across India as required. Willingness to relocate to Ahmedabad is mandatory.