hiring marketing head and marketing engineers for an industrial valve manufacturing industry in cuddalore and southern india
qualification : be / mechanical
experience : 3-10 years marketing process equipment, industrial valves, industrial pumps, chillers, vacuum pumps, and fabricated equipments.
work location : southern india & cuddalore (tamil nadu)
salary based on experience
job description :
develop and execute comprehensive marketing strategies - identify potential markets & customers, understand their needs, and effectively position our products.
conduct market research to gather insights about industry trends, customer preferences, competitor activities (revenue opportunities, pricing changes), and emerging opportunities.
create and implement promotional campaigns to showcase your equipment's features, benefits, and value proposition. organize and participate in conferences, trade shows, and exhibitions to reach your target audience.
develop lead generation strategies to attract and nurture potential customers through the sales funnel. work closely with the sales team to optimize lead conversion rates and increase sales revenue.
maintaining new order flow as per targeted government and private order ratios.
develop and manage the marketing budget (yearly, monthly, quarterly), allocating resources effectively across various marketing activities. monitor spending and roi to ensure optimal resource allocation.
work closely with cross-functional teams such as sales, design, and product development to align marketing strategies with business goals.
adapt marketing strategies to capitalize on new opportunities and maintain a competitive edge.
generate regular reports to track progress, identify areas for improvement, and make informed decisions.
oversee online marketing efforts - including website optimization, social media management, content creation, and email marketing. leverage digital platforms to expand your online presence and engage with customers.