Develop and execute digital marketing campaigns, including SEO, PPC, and social media marketing.
Manage and optimize website content for search engines.
Analyze and report on campaign performance using tools like Google Analytics and Google AdWords.
Collaborate with the marketing team to align digital marketing efforts with broader marketing strategies.
Stay updated with the latest trends and best practices in digital marketing and SEO.
Conduct keyword research and implement SEO strategies to improve search engine rankings.
Qualifications:
Proven experience in SEO and digital marketing.
Strong knowledge of Google Analytics, Google AdWords, and social media platforms.
Excellent analytical and problem-solving skills.
Ability to work independently and as part of a team.
Strong communication and interpersonal skills.
Creative thinking and a proactive approach to problem-solving.