Opening For Digital Marketing Executive

Pacific Placements and Business Consultancy Pvt. Ltd.

Responsibilities:

Digital Strategy:

Develop and execute comprehensive digital marketing strategies aligned with overall business goals.

Stay updated on industry trends and emerging digital marketing technologies.

Content Creation:

Create engaging and relevant content for various digital platforms, including social media, blogs, and email campaigns.

Collaborate with the content team to ensure consistency in messaging and brand voice.

Social Media Management:

Manage and grow the company's presence on social media platforms.

Develop and implement social media campaigns to increase brand awareness and engagement.

SEO and SEM:

Optimize website content for search engines (SEO) to improve organic visibility.

Execute and manage paid advertising campaigns (SEM) to drive targeted traffic.

Email Marketing:

Plan and execute email marketing campaigns, including newsletters and promotional emails.

Analyse email performance metrics and optimize campaigns for better results.

Analytics and Reporting:

Monitor and analyse key performance indicators (KPIs) across all digital channels.

Prepare regular reports to evaluate the success of campaigns and recommend improvements.

Lead Generation:

Implement strategies to generate leads through digital channels.

Collaborate with the sales team to ensure effective lead nurturing and conversion.

Website Management:

Collaborate with web developers to maintain and update the company website.

Ensure website content is aligned with overall digital marketing strategies.

Collaboration:

Work closely with cross-functional teams, including sales, design, and product teams, to align digital marketing efforts with overall business objectives.

Qualifications:

Bachelors degree in Marketing, Business, Communications, or a related field.

Proven experience in digital marketing, with a focus on strategy development and execution.

Strong understanding of digital channels, including social media, SEO, SEM, and email marketing.

Experience : 1 - 2 Years

No. of Openings : 1

Education : Advanced/Higher Diploma, Professional Degree, Any Bachelor Degree

Role : Digital Marketing Executive

Industry Type : IT-Hardware & Networking / IT-Software / Software Services

Gender : Female

Job Country : India