Social Media Optimization Jobs

ResponsibilitiesManage company social media accounts - LinkedIn, Instagram, Facebook, etc.Create attractive posts, reels, videos, captions and creatives.Plan and maintain a regular social media content calendar.Promote company brand, products, achievements and job openings.Monitor social media trends, hashtags and competitor activities.Increase engagement, followers and brand visibility.Coordinate with HR and management for recruitment and company updates.Handle comments, messages and social media inquiries.Track social media performance and prepare basic reports.Required SkillsGood knowledge of social media platforms.Strong content writing and communication skills.Creative mindset with knowledge of current social media trends.Basic knowledge of Canva / Photoshop.Basic video/reel editing skills preferred.Good English communication and writing skills.

Anyone who has a specialisation in Digital Marketing is also preferred. The role includes research market trends, manage social media advertising, search engine optimisation and co-ordinate with the marketing team. Candidate must fulfill the required skills and qualification to get selected.

Job Summary: Looking for a creative and performance-driven Social Media Executive to manage our digital presence, generate quality leads, and increase brand awareness through social media and paid advertising. The ideal candidate should have hands-on experience with Meta Ads, Google Ads, AI-powered content creation, and social media management.Key Responsibilities:- Plan, create, and publish engaging content across Facebook, Instagram, YouTube, and other social media platforms.- Create, manage, and optimize Meta (Facebook & Instagram) Ads for lead generation and brand awareness.- Create and optimize Google Ads campaigns, including Search, Display, and Performance Max.- Generate qualified franchise and business leads through digital marketing campaigns.- Create professional AI-generated promotional videos, reels, and marketing creatives.- Design social media posts, banners, and promotional campaigns using modern design tools.- Monitor campaign performance and improve ROI through data analysis.- Maintain a consistent brand identity across all digital platforms.- Coordinate with the sales and marketing teams to support business growth.- Stay updated with the latest digital marketing trends, AI tools, and social media algorithms.Required Skills:- Strong knowledge of Meta Ads Manager.- Experience with Google Ads.- Ability to create AI-generated videos using modern AI tools.- Knowledge of Canva, Adobe Photoshop, or similar design software.- Understanding of lead generation, social media strategy, and performance marketing.- Excellent communication and creative thinking skills.- Ability to manage multiple campaigns and meet deadlines.

ResponsibilitiesManage company social media accounts - LinkedIn, Instagram, Facebook, etc.Create attractive posts, reels, videos, captions and creatives.Plan and maintain a regular social media content calendar.Promote company brand, products, achievements and job openings.Monitor social media trends, hashtags and competitor activities.Increase engagement, followers and brand visibility.Coordinate with HR and management for recruitment and company updates.Handle comments, messages and social media inquiries.Track social media performance and prepare basic reports.Required SkillsGood knowledge of social media platforms.Strong content writing and communication skills.Creative mindset with knowledge of current social media trends.Basic knowledge of Canva / Photoshop.Basic video/reel editing skills preferred.Good English communication and writing skills.

We are looking for a creative and enthusiastic Digital Marketing Executive with a passion for content writing and editing to join our marketing team. This role is ideal for graduates who are eager to build a career in digital marketing and have basic understanding of digital marketing concepts and social media platforms.

Job Title: Social Media Posting ExecutiveLocation: Siliguri (On-Site)Job Type: Full-TimeWorking Hours: 10:00 AM - 7:00 PM (Monday to Saturday)

We are looking for a Social Media Specialist with 1 to 2 years of experience to join our team in Mohali. This role requires a creative and organized individual who can effectively engage with our audience across various social media platforms.Key Responsibilities:- Content Creation: Develop engaging and high-quality content, including graphics, videos, and written posts, tailored for different social media channels. This helps in attracting and retaining followers.- Social Media Management: Monitor and manage our social media accounts daily. This includes scheduling posts, responding to comments, and interacting with followers to build a strong online community.- Campaign Development: Plan and execute social media campaigns that align with marketing objectives. This involves brainstorming ideas and measuring campaign success through analytics.- Trend Analysis: Stay updated on current trends and best practices in social media. By understanding what works, you can optimize our strategy for better audience engagement.- Performance Reporting: Analyze social media metrics to assess the effectiveness of content and campaigns. Regular reporting helps to refine strategies and improve future performance.Required Skills and Expectations:Candidates should have a Bachelors degree, preferably in a related field. You should possess strong communication and writing skills, with an eye for detail and creativity. Familiarity with social media tools and analytics platforms is important. Ability to work collaboratively in a team and adapt to changing priorities is essential. We expect a proactive attitude towards learning and implementing new strategies to enhance our social media presence.

Role & Responsibilities:Develop and execute social media strategies for clients, aligning with their overall marketing goals and performance marketing objectives.Create and curate engaging content for social media platforms such as Facebook, Instagram, Twitter, and LinkedInMonitor and analyses social media metrics to track success and adjust strategies as neededCollaborate with the creative and marketing teams to ensure social media eff orts align with overall campaign objectivesManage ORMCreate regular social listening reportsup-to-date with industry trends and best practices for social media management and performance marketingSkills RequiredStrong project management skills, with the ability to manage multiple projects and meet deadlines.Excellent communication skills, with the ability to communicate effectively with clients, team members, and stakeholders.Strong leadership skills, with the ability to create a team culture that fosters effective teamwork and relationships at the workplace.Strong financial management skills, with the ability to manage budgets and ensure financial liquidity.Experience in planning and implementing integrated strategies on brands, driving business value for them.Knowledge of cross-selling client services and identifying opportunities for more business/projects.Ability to provide training support to the team and implement ways of working/processes/schedules to course-correct.Basic knowledge of KPI sheets, P&L management, manpower mapping, salary budgeting, and succession planning.Creative problem-solving attitude and ability to identify and develop PR opportunities.Ability to facilitate effective payment collection from clients to ensure timely payment.Strong understanding of social media platforms, performance marketing, and their algorithms. Execution expertise will be preferred.Knowledge of whatsapp and email marketing.Strong analytical skills and experience with social media metrics.Strong attention to detail and ability to meet tight deadlines.Relevant Information:A Bachelors degree in Marketing, Communications, or related fi eld. Masters degree in communications/ MMs/ MBA is welcome.Minimum 3-5 years of experience in social media management, with a focus on agency work and performance marketing.