Urgent opening for a dynamic Branding Associate to join our team in the FMCG sector in Chandigarh. The ideal candidate will be responsible for developing and executing branding strategies to enhance our product visibility and market presence, ensuring that our brand resonates with consumers.
Skills and Qualifications
Bachelor's degree in Marketing, Business Administration, or a related field.
6-8 years of experience in branding or marketing, preferably within the FMCG sector.
Salary - As per industry norms
Strong understanding of brand management principles and consumer behavior.
Proficient in digital marketing tools and analytics software.
Excellent communication and presentation skills.
Ability to work collaboratively in a team-oriented environment.
Creative thinking and problem-solving abilities.
Email -
Responsibilities
Develop and execute branding strategies to enhance product visibility and market presence.
Conduct market research to identify consumer trends and competitor strategies.
Collaborate with cross-functional teams to ensure brand consistency across all channels.
Create and manage branding campaigns across digital and traditional media.
Analyze campaign performance metrics and adjust strategies accordingly.
Assist in the development of marketing materials, including packaging and promotional content.