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Telemarketing can take many forms, ranging from the familiar to the surprising. Picture a friendly voice offering you a discounted home security system, that's classic outbound sales. But it's also your internet provider calling to confirm your upgrade, a charity seeking donations, or even a doctor's office reminding you of an appointment.
Firstly, it's incredibly cost-effective compared to other outreach methods. Reaching a large audience requires minimal equipment and skilled callers, making it budget-friendly even for small businesses. Secondly, it's highly targeted. Telemarketers can tailor their pitch to specific demographics, ensuring a higher conversion rate than mass marketing.
Telemarketing salaries in India vary widely depending on factors such as experience, skills, location, and industry. Salaries start from 180,000 at the entry-level and go up to 500,000 for experienced professionals. Some reports suggest a monthly average of 63,000 with additional performance-based bonuses.
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