PPC Jobs

Digital Marketing Specialist## DepartmentMarketing## Reports ToMarketing Manager / Head of Marketing## Job SummaryWe are looking for a creative, data-driven, and results-oriented Digital Marketing Specialist to develop, implement, and optimize digital marketing campaigns that increase brand awareness, generate leads, and drive business growth. The ideal candidate has experience across multiple digital channels, including social media, search engines, email marketing, content marketing, and paid advertising.## Key Responsibilities* Plan, execute, and optimize digital marketing campaigns across multiple online channels.* Manage social media platforms, including content creation, scheduling, engagement, and performance tracking.* Develop and implement SEO and SEM strategies to improve website visibility and search rankings.* Create, monitor, and optimize paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).* Manage email marketing campaigns, including newsletters, promotional emails, and automation workflows.* Produce and coordinate engaging content for websites, blogs, landing pages, and social media.* Monitor website performance using Google Analytics and other analytics tools.* Track campaign performance, analyze KPIs, and prepare regular marketing reports.* Conduct market research and competitor analysis to identify trends and growth opportunities.* Collaborate with designers, content creators, sales teams, and external agencies to execute marketing initiatives.* Manage the company's online reputation and respond to customer inquiries through digital channels.* Recommend new digital marketing strategies, tools, and technologies to improve performance.* Ensure brand consistency across all digital platforms.## Required Qualifications* Bachelor's degree in Marketing, Business Administration, Communications, or a related field.* 2

We are looking for a Digital Marketing Manager to join our team in Hyderabad. This role is ideal for candidates with 0 to 1 year of experience who are eager to learn and grow in the digital marketing field.Key Responsibilities:1. **Content Creation**: Develop engaging content for websites, blogs, and social media platforms to attract and engage target audiences.2. **SEO Management**: Optimize website content to improve search engine rankings, increasing organic traffic and visibility.3. **Social Media Strategy**: Implement social media campaigns across various platforms to enhance brand awareness and audience interaction.4. **Email Marketing**: Design and execute email marketing campaigns to promote products, services, and events, ensuring effective communication with customers.5. **Analytics and Reporting**: Monitor and analyze digital marketing performance metrics, providing regular reports to assess campaign effectiveness and identify improvement areas.Required Skills and Expectations:The ideal candidate should possess a Diploma in marketing or a related field. Strong communication skills, both written and verbal, are essential. Familiarity with digital marketing tools, basic graphic design, and social media platforms will be beneficial. A curiosity to learn new trends in digital marketing is important. We expect a proactive attitude and the ability to work collaboratively within a team. Attention to detail and a creative mindset will help in developing impactful marketing strategies.

A Production Planning and Control (PPC) Executive acts as the central nervous system of a manufacturing facility. Their core responsibility is to bridge the gap between incoming sales orders and shop floor execution-ensuring the right products are made, in the right quantity, at the minimum cost, and delivered on time.Here is a comprehensive, HR-ready job description template tailored for a PPC Executive in a manufacturing or production environment.PPC Executive Job DescriptionJob Title: Production Planning and Control (PPC) ExecutiveDepartment: Operations / Supply Chain / ProductionReports To: PPC Manager / Plant Operations HeadJob SummaryThe PPC Executive is responsible for translating demand forecasts and sales orders into achievable production schedules. This role involves evaluating machinery capacity, tracking raw material availability, sequencing shop floor jobs, and monitoring real-time execution to prevent bottlenecks, minimize wastage, and guarantee on-time delivery to customers.Key Responsibilities1. Production Planning & SchedulingMaster Scheduling: Develop daily, weekly, and monthly production schedules based on sales forecasts, plant capacity, and material availability.Capacity Planning: Analyze machine and labor constraints to perform line balancing (ensuring work is evenly distributed to prevent idle machinery).Routing & Sequencing: Determine the optimal sequence of production operations (e.g., cutting $rightarrow$ assembly $rightarrow$ testing) to reduce changeover times and minimize setup costs.2. Material & Inventory ControlMaterial Requisition: Work closely with the Purchase and Stores departments to ensure raw materials and packaging materials are ordered and staged before production begins.BOM Management: Maintain accurate Bill of Materials (BOM) within the system to ensure correct consumption rates.WIP Monitoring: Track Work-in-Progress (WIP) and buffer stocks to avoid over-production while protecting the assembly line against shortages.3. Production Control & Shop Floor CoordinationDispatching Work Orders: Formally issue job cards, work orders, and production blueprints to the shop floor teams.Real-time Monitoring: Walk the floor and monitor actual output against planned targets to detect delays early.Bottleneck Resolution: Actively troubleshoot issues like machine downtime, quality rejections, or component shortages by shifting resources or altering schedules dynamically.4. Data Analysis & ReportingKPI Tracking: Monitor critical metrics like Schedule Adherence, On-Time Delivery (OTD), Machine Utilization Rate, and Scrap Percentage.Reporting: Prepare daily and weekly production performance reports for senior management, detailing any variances between planned vs. actual output.

We are seeking a young and dynamic Digital Marketer to drive key performance metrics and optimize our digital presence. The role involves managing paid marketing campaigns across multiple platforms.

As a Digital Marketing Executive, you will play a crucial role in promoting our brand and engaging with our audience through various digital channels. You will be responsible for developing and implementing effective marketing strategies to drive growth and enhance our online presence.**Key Responsibilities:**- **Content Creation**: Develop engaging content for our website, blogs, and social media platforms to attract and retain users.- **Social Media Management**: Manage and maintain our social media accounts by posting regular updates and interacting with followers to build community engagement.- **SEO Optimization**: Conduct keyword research and optimize website content to improve search engine rankings, increasing visibility and attracting organic traffic.- **Email Marketing**: Create and manage email campaigns to promote services, share updates, and engage with customers effectively.- **Analytics Monitoring**: Analyze digital marketing performance using tools like Google Analytics, making recommendations to optimize campaigns and improve results.- **Collaboration**: Work closely with other departments such as sales and creative to ensure a cohesive marketing strategy that aligns with overall business goals.The ideal candidate will have 1-2 years of experience in digital marketing, demonstrating a strong understanding of SEO, social media platforms, email marketing, and analytics tools. Excellent communication skills, creativity, and the ability to work collaboratively in a team environment are essential. Familiarity with basic design tools and a passion for staying updated on digital marketing trends will greatly enhance your effectiveness in this role.

GYMREBEL is a fast-growing fitness apparel brand built for people who take their physique seriously. We are looking for a high-performance Shopify marketer who knows how to turn traffic into sales.This is not a basic marketing role.We want someone who understands e-commerce growth, conversion optimization, and paid ads. If you know how to scale a Shopify store, we want to talk to you.Responsibilities Manage and optimize the Shopify store Improve conversion rate and user experience Run and optimize Facebook / Instagram / TikTok ads Launch product campaigns and drops Implement email marketing and retargeting flows Analyze performance and scale winning ads Work with creative team for ad contentRequirements Proven experience managing Shopify stores Experience with Meta Ads / TikTok Ads Strong understanding of e-commerce conversion optimization Experience scaling DTC brands Data-driven mindset Bonus if you have worked with fitness or apparel brands.What We Offer- Fully remote work opportunity- Competitive compensation package- Performance-based incentives- Revenue-sharing opportunities based on sales performance- Long-term career growth with an expanding e-commerce brand- Opportunity to make a direct impact on brand growthPlease send the following to sgjobs200ATgmailDOTcom- Your CV/Resume- Portfolio or examples of Shopify stores you have worked on- Relevant advertising or marketing case studies- Key results achieved (ROAS, sales growth, conversion improvements, etc.)

We are looking for a Search Engine Optimization Specialist to enhance our online presence and improve our website traffic. This full-time position is located in Sector 2 and requires a candidate with 3 to 7 years of relevant experience.**Key Responsibilities:**- **Keyword Research:** Identify key phrases and terms that potential customers use to search for our products and services, ensuring the website content aligns with these terms.- **On-Page Optimization:** Optimize web pages by improving meta tags, headers, and content to enhance search engine rankings and user engagement.- **Off-Page Optimization:** Develop and implement link-building strategies to improve website authority and search visibility.- **SEO Audits:** Conduct regular audits of the website to identify issues and recommend improvements to enhance overall performance.- **Analytics Monitoring:** Use tools like Google Analytics to track website traffic and performance metrics, providing reports and insights to guide SEO strategies.- **Stay Updated:** Keep abreast of the latest SEO trends, algorithm changes, and industry best practices to adapt strategies accordingly.**Required Skills and Expectations:**- A bachelor's degree in Computer Applications (B.C.A) or Engineering (B.E) is required. - Minimum 3 years of hands-on experience in SEO, with a proven track record of successful projects.- Strong understanding of search engine algorithms and ranking strategies.- Proficiency in SEO tools, such as Google Search Console, SEMrush, or Moz.- Excellent analytical skills to interpret data and make informed decisions.- Good communication skills, as collaboration with other teams is essential. - A male candidate is preferred for this role, as per our company policy.

About UsNaar Social Commerce Pvt. Ltd is a fast-growing social commerce platform that combines content, community, and commerce to create engaging shopping experiences. We are looking for a data-driven and result-oriented Performance Marketing Executive to drive customer acquisition, engagement, and revenue growth across digital channels.Key ResponsibilitiesPlan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), YouTube, LinkedIn, and other digital advertising channels.Manage end-to-end campaign execution, including audience targeting, ad creation, budget allocation, bidding strategies, and performance analysis.Monitor and optimize key performance metrics including ROAS, CAC, CPL, CPI, CTR, Conversion Rate, and Customer Lifetime Value.Conduct A/B testing on ad creatives, landing pages, audience segments, and campaign strategies to improve performance.Analyze campaign data and provide actionable insights to improve marketing effectiveness and ROI.Collaborate with content, design, product, and sales teams to develop high-converting marketing campaigns.Track user acquisition, retention, and engagement metrics using analytics tools.Manage app marketing campaigns and optimize app installs, user engagement, and retention where applicable.Develop remarketing and customer retention campaigns to maximize conversions.Prepare weekly and monthly performance reports and present findings to stakeholders. Develop and execute performance marketing strategies aligned with business targets, proactively planning campaigns in advance and collaborating closely with cross-functional teams to ensure clear execution plans, accountability, and achievement of growth objectives.Stay updated on industry trends, platform updates, competitor activities, and emerging digital marketing practices.Required Skills & QualificationsBachelor's degree in marketing, Business Administration, Digital Marketing, or related field.3+ years of hands-on experience in Performance Marketing, Digital Marketing, or Growth Marketing.Strong experience managing Google Ads, Meta Ads Manager, and other paid media platforms.Proficiency in Google Analytics (GA4), Google Tag Manager, Search Console, and performance tracking tools.Experience with conversion tracking, pixel implementation, attribution models, and campaign measurement.Strong analytical and data interpretation skills.Knowledge of SEO, ASO, affiliate marketing, and marketing automation is an added advantage.Experience in e-commerce, social commerce, marketplace, or consumer internet businesses is preferred.Excellent communication, presentation, and stakeholder management skills.Preferred QualificationsGoogle Ads, Meta Blueprint, or relevant digital marketing certifications.Experience working in high-growth startups or consumer technology companies.Familiarity with CRM tools, customer segmentation, and retention marketing strategies.What We OfferOpportunity to work in a fast-growing social commerce platform.Dynamic and collaborative work environment.Career growth and learning opportunities.Competitive salary and performance-based incentives.Apply Now: Interested candidates can send their updated resume to: humanresources@naar.io

Paid Media Executive - Google & Meta AdsWere looking for a hands-on Paid Media Executive with 2-5 years of hands-on experience in managing both Google Ads and Meta Ads campaigns. The role is perfect for someone who wants to grow their skills in performance marketing, campaign optimization, and digital strategy while working on real client projects in the Salon & Wellness Industry. The ideal candidate should be process-oriented, data-driven, and excited to work in a fast-paced team environment .This Role needs to be filled on site onlyWho can Apply:Willing to perform a skill test assignment to assess job skills and knowledgeIMPORTANT:Before You Apply - Please Read the following carefullyJob Requirements:2 - 5 years of hands-on experience in experience in paid media advertising on Google, Facebook, Youtube preferably in the retail, b2c industry driving leads, revenue, walk-ins or similar measureable resultsDeliver results according to the established KPI's and performance metrics to track success for each of the client campaignsMust be available to work from our office (no remote/freelance engagement)will need to attend an offline interview to complete a skill-test assignmentFamiliarity with digital marketing fundamentals - especially performance-based campaignsWillingness to follow structured checklists and internal SOPsComfortable working with teams across departments (design, web, content)Comfortable interacting with customers for coordinating campaign requirements and communicating resultsAbility to work under deadlines and manage multiple client projectsEagerness to learn and grow in a fast-paced marketing agency environmentStrong ownership mindset with attention to detailWill need to attend a skill-test assignmentMust-Have Skills:Experienced in running RSA, Demand Gen campaigns with long running campaigns that have generated measurable results and RoIPossess practical knowledge on how to conduct Paid campaign & Organic Keyword research for a business website including the ability to segment them on basis on sales funnel stagesPractical experience in Google Ads and Meta (Facebook/Instagram) Ads campaign setup and executionExposure to integrating campaigns with CRM systems to track conversions, attribution and funnel optimisationUnderstanding of campaign objectives, targeting, bidding strategies, and ad copywritingAbility to track conversions via Google Analytics, Tag Manager and interpret performance insightsAbility to optimize campaigns based on budget, keyword competition, and audience behaviorExperience in creating and presenting campaign reports using Google Ads / Meta Ads Manager / Google AnalyticsExcellent written and verbal English communication skillsExperience in Digital Marketing Agency with Small Business, Retail Store, B2C Industry exposureDemonstrated ability to handle client campaigns independentlyExposure to lead generation or sales-focused campaign objectivesBonus Skills :Using AI to automate competitor research, Ad Creative & Copy Research and reportingExperience in client-facing communication, including call/email reporting and feedbackKnowledge of Google Tag Manager and Facebook Conversion API setupFamiliarity with A/B testing for ad creatives, landing pages, or audience segmentsUnderstanding of funnel-based campaign structures (TOFU, MOFU, BOFU)Third-party digital marketing certifications (e.g., from Coursera, Udemy, or LinkedIn Learning)Knowledge of lead magnets, email capture flows, or landing page best practicesRoles and Responsibilities:Create, Manage & Optimise Profitable Lead generation campaigns for clientsAbility to handle multiple (5-10) Client campaigns simultaneouslyResearch on Ad creative ideas using manual methods / AI-based tools based on Marketing Angles/hooksCoordinate with design team to ensure creatives are ads, landing pages or other marketing initiatives are on scheduleCoordinate with digital marketing & web development team by implementing the given tasks and also ask relevant questions as and when clarifications & inputs are requiredUse internal checklists to ensure proper tracking setup, conversion goals, and ad hygieneCoordinate with design and web development teams for landing page assets and creative approvalsSupport the Paid Campaign Strategist in executing Google Ads & Meta Ads as per SOPsAttend daily standup calls to discuss, update project status and progress.Clearly and constructively communicate with the Project Manager / Coordinator if you get stuck or need help with something.Collaborate with the team constructively and communicate clearly when stuckCreate and update weekly and monthly campaign reports using Ads Manager and AnalyticsHelp maintain social media content calendars for ad promotionsCoordinate with clients to gather inputs on offers, budgets, creatives, and timelinesApply ONLY if you have and can demonstrate the following skills and experienceYou have practical experience in individually setting up, monitoring, and optimizing lead generation campaigns.You understand campaign KPIs such as CTR, CPC, CPL, Conversion Rate, ROAS, and can explain how you have used them in your existing campaigns to improve campaign performance.You have worked with Google Analytics, Tag manager and are familiar with offline and online conversion tracking & reporting.You have experience writing or optimizing ad copy based on business knowledge and/or doing competitor ads research for Messaging angles, hooksYou have independently handled client campaigns being directly involved in campaign execution and reporting.You are comfortable managing multiple campaigns simultaneously while meeting deadlines.You possess good written and spoken English communication skills and are comfortable interacting with clients.You are willing to work full-time from our Bangalore office and attend an in-person skill assessment as part of the hiring process.Please NoteFreshers; even with Internship (less than 12 months) without hands-on campaign experience are requested not to apply for this position.Candidates seeking remote work or freelance opportunities will not be considered.Applicants expecting compensation significantly beyond the advertised range without relevant experience may not be shortlisted.Candidates who have previously been screen-rejected or did not clear our assessment process are discouraged from reapplying unless they have gained substantial new experience or skills.

We are looking for a Digital Marketing Executive who is eager to grow their skills and contribute to our marketing team. The ideal candidate will have 1 to 2 years of experience in digital marketing and will be responsible for various online marketing initiatives.**Key Responsibilities:**- **Content Creation:** Develop engaging content for websites, blogs, and social media platforms to attract and retain customers. This helps in building brand awareness and encouraging user interaction.- **Social Media Management:** Manage and grow our social media accounts by creating posts, interacting with followers, and analyzing performance metrics. This role ensures our brand maintains a strong online presence.- **SEO Optimization:** Implement search engine optimization strategies to improve website visibility in search results. Your efforts will drive organic traffic and enhance the overall online presence.- **Email Marketing:** Build and manage effective email campaigns to nurture leads and engage existing customers. This includes creating newsletters and promotional content.- **Analytics and Reporting:** Monitor and analyze digital marketing performance metrics. Reporting these insights will help the team understand what works well and where improvements are needed.To be successful in this role, candidates should possess a strong understanding of digital marketing concepts, excellent written and verbal communication skills, and proficiency in email marketing and social media tools. A background in B.B.A or B.Com is preferred. Strong analytical skills and attention to detail will be essential for tracking campaign success and adjusting strategies accordingly.

Job Title: Digital Marketing ExecutiveLocation: Dipak Shopping Center, Hamiltonganj, Alipurduar

We are looking for a Digital Marketing Specialist to join our team in West Delhi. The ideal candidate will have 1 to 4 years of experience in digital marketing and will be a key player in promoting our brand online.**Key Responsibilities:**- **Create and Manage Digital Campaigns:** Plan and execute campaigns across various digital channels such as social media, email, and websites to increase brand awareness and engagement.- **Analyze Digital Performance:** Use analytics tools to track and assess the performance of digital marketing efforts, providing insights to improve future campaigns.- **Content Creation:** Develop engaging content for different platforms, including blog posts, social media updates, and ad copy that resonates with our target audience.- **SEO Optimization:** Implement search engine optimization strategies to improve website visibility and drive organic traffic.- **Social Media Management:** Manage social media accounts, engaging with followers and responding to inquiries while staying updated on trends to enhance online presence.**Required Skills and Expectations:**The ideal candidate should possess strong communication skills, both written and verbal, to effectively convey ideas and engage with audiences. A good understanding of digital marketing tools and platforms, including Google Analytics, SEO, and social media advertising, is essential. Experience in creating engaging content and a basic understanding of graphic design software will be an advantage. Candidates should be detail-oriented, able to work independently, and willing to learn and adapt in a fast-paced environment.

About the RoleWe are looking for a creative and results-driven Social Media Marketing Executive / Manager to help grow our brand and strengthen our online presence. The ideal candidate is passionate about digital marketing, content creation, and social media trends, with the ability to create engaging content that attracts and retains customers.Freshers are welcome to apply.Key Responsibilities* Develop and execute social media marketing strategies to promote our brand and services.* Create engaging content, including posts, reels, stories, graphics, and videos.* Manage and regularly update our social media platforms (Instagram, Facebook, LinkedIn, X, etc.).* Plan and maintain a content calendar.* Monitor social media performance and suggest improvements based on analytics.* Engage with followers by responding to comments and messages.* Stay up to date with the latest social media trends and marketing techniques.* Collaborate with the team to develop marketing campaigns and promotional content.Requirements* Experience in social media marketing and content creation is preferred but not mandatory.* Strong writing and communication skills.* Basic graphic design and video editing skills are preferred.* Knowledge of social media management tools is an advantage.* Creative mindset with attention to detail.Bonus Skills (Highly Preferred)* Ability to design and develop websites (WordPress, Shopify, Wix, or custom websites).* Knowledge of SEO, Google Ads, Meta Ads, or email marketing.* Photography or videography skills.What We Offer* Competitive salary (based on experience).* Opportunity to work on exciting projects and grow with the company.* Creative and collaborative work environment.

Hiring: Digital Marketing Executive We are looking for a results-driven Digital Marketer to plan, execute, and optimize paid ads and digital strategies for multiple client brands across social media platforms.

We are looking for a motivated and creative Digital Marketing Executive to join our team in Bangalore. The ideal candidate should have at least one year of experience in digital marketing and possess strong skills in various online marketing strategies.**Key Responsibilities:**- **Social Media Management:** Create and manage content across social media platforms to increase brand awareness and engagement. This involves planning, posting, and monitoring responses.- **Content Creation:** Develop engaging blog posts and articles that align with our marketing goals, making sure they are well-researched and resonate with our target audience.- **Email Marketing:** Design and execute email marketing campaigns, including newsletters and promotional offers, to drive traffic and conversions.- **SEO Optimization:** Implement keyword research and SEO best practices to improve website visibility and ranking on search engines.- **Data Analysis:** Monitor and analyze campaign performance using tools like Google Analytics, providing regular reports to identify areas for improvement.**Required Skills and Expectations:**- Strong understanding of digital marketing concepts and tools, including SEO, SEM, and SMM.- Proficiency in using data analytics tools to track performance and draw insights.- Excellent written and verbal communication skills for creating clear and compelling content.- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.- A solid knowledge of social media platforms and trends.We are looking for a passionate individual who is eager to learn and grow in the digital marketing field.

Key ResponsibilitiesProduction Scheduling & Line Balancing: Prepare daily, weekly, and monthly master production schedules (MPS). Map and allocate workloads to specific machinery and assembly lines to prevent idle time or processing bottlenecks.Material Requirement Planning (MRP): Analyze the Bill of Materials (BOM) against available physical stock. Coordinate directly with Purchase and Stores departments to flag shortages and ensure raw materials, components, and consumables are staged on-time.Shop Floor Control & Progress Tracking: Perform daily shop floor walkthroughs to track actual production output against the planned targets. Identify delays immediately, rearrange job sequences, and execute contingency recovery schedules.ERP Data Management: Manage and update all production routing, work order releases, material consumption entries, and job cards inside the ERP system (e.g., SAP, Zoho, Tally Prime) to ensure inventory accuracy.Dispatch & Delivery Management: Track finished goods inventory and collaborate with logistics to prepare dispatch timelines. Align production priority with real-time customer schedule updates or emergency order requests.Capacity & Efficiency Analysis: Compile production data to calculate key metrics like OEE (Overall Equipment Effectiveness), downtime logs, and labor productivity. Support continuous improvement programs like 5S and Lean Manufacturing.

Key ResponsibilitiesMaterial Requirement Planning (MRP)Demand Forecasting: Analyzing sales orders and production schedules to predict exactly what raw materials are needed.BOM Management: Reviewing the Bill of Materials (BOM) to ensure every nut, bolt, and liter of oil is accounted for before production starts.Lead Time Management: Tracking how long it takes for a vendor to deliver and planning orders so they arrive just in time.Inventory & Cost ControlStock Optimization: Ensuring the company doesn't tie up too much cash in excess stock (Inventory carrying cost).Shortage Prevention: Identifying critical items that are running low and expediting their purchase to prevent a line stop.Ageing Analysis: Monitoring slow-moving or near-expiry materials to ensure they are used or liquidated.Coordination & ReportingCross-Functional Link: Acting as the middleman between the Production team (who uses the material) and the Purchase team (who buys the material).MIS Reporting: Preparing reports on inventory variance, supplier performance (on-time delivery), and procurement costs.

Facebook Ads Manager Roles & Responsibilities 1. Strategy & PlanningDevelop and execute Facebook Ads strategy aligned with business goals (awareness, leads, sales).Identify target audience segments and map campaigns to the customer journey.Conduct competitor research using Facebook Ads Library to benchmark creatives and strategies.Plan full-funnel campaigns (TOF, MOF, BOF) for better ROI. 2. Campaign Setup & ExecutionCreate, manage, and optimize campaigns inside Meta Ads Manager.Choose correct campaign objectives (Traffic, Leads, Conversions, etc.).Structure campaigns effectively (Campaign Ad Set Ads).Manage budget allocation (CBO/ABO) and bidding strategies.Ensure proper ad placements (Facebook, Instagram, Messenger, Audience Network). 3. Creative ManagementCollaborate with design/copywriting teams to produce ad creatives (images, videos, carousel).Write compelling ad copy, headlines, and CTAs aligned with campaign goals.Test different creatives (A/B testing) to identify best-performing variations.Ensure creatives are brand-compliant and follow Facebook Ad Policies. 4. Audience TargetingBuild Core Audiences (demographics, interests, behaviors).Create Custom Audiences (website visitors, email lists, app users).Develop Lookalike Audiences to scale reach.Implement retargeting campaigns (cart abandoners, video viewers, engaged users). 5. Tracking & ReportingInstall and manage Facebook Pixel & Conversions API for accurate tracking.Define and monitor Standard Events (ViewContent, AddToCart, Purchase, etc.).Generate detailed performance reports (CTR, CPC, CPM, CPA, ROAS).Present campaign insights and recommendations to management/clients. 6. Optimization & ScalingMonitor live campaigns and make adjustments for performance.Optimize targeting, creatives, and placements based on results.Scale successful campaigns using budget scaling strategies (vertical & horizontal).Pause under performing ads to control costs.Implement re marketing strategies for higher conversions. 7. Compliance & Account HealthStay updated with Facebook Ad Policies to prevent disapprovals.Ensure ads comply with GDPR, iOS14+ tracking, and data privacy norms.Maintain account reputation and resolve ad account restrictions. 8. Collaboration & Continuous LearningWork with cross-functional teams (sales, product, design, content).Stay updated with new Facebook Ads features and industry trends.Suggest innovative campaign ideas to improve ROI.