We are looking for an experienced PPC Manager to lead our paid advertising initiatives. The ideal candidate will have 7 to 10 years of experience in managing PPC campaigns and a strong understanding of digital marketing strategies.Key Responsibilities:1. **Campaign Strategy Development**: Design and implement PPC strategies that align with business goals and target audience needs while maximizing ROI.2. **Keyword Research and Analysis**: Conduct thorough keyword research to identify high-performing keywords, utilizing tools to enhance bid management and targeting efficiency.3. **Ad Creation and Optimization**: Create compelling ad copy and design engaging visuals to attract customers. Continuously optimize ads for performance and relevance.4. **Budget Management**: Monitor and manage campaign budgets effectively, ensuring that spend aligns with overall marketing objectives while maximizing efficiency.5. **Performance Tracking and Reporting**: Analyze campaign performance data regularly to assess effectiveness. Prepare detailed reports with actionable insights for stakeholders.6. **Collaboration with Teams**: Work closely with the marketing, sales, and creative teams to ensure cohesive messaging and brand consistency across all platforms.Required Skills:The successful candidate must possess a strong background in PPC management and be well-versed in Google Ads, Bing Ads, and social media advertising. Proven analytical skills, attention to detail, and the ability to make data-driven decisions are essential. Strong communication skills and the ability to work collaboratively within a team environment are expected. A graduate degree is required for this role.