about us:
dudhi industries is a leading manufacturer of advanced frp pultrusion and smc products,
including cable trays, fencing, ladders, junction boxes, meter boxes, frp manhole covers,
and modular water tank panels, bus body panels, decorative frp planters. with a strong
presence in industrial, infrastructure, and utility sectors, we are expanding our market footprint
across india.
role overview:
we are seeking a dynamic and experienced senior marketing manager to lead our marketing
strategy, brand positioning, and sales enablement activities. the ideal candidate will possess
deep knowledge of b2b industrial marketing, preferably in the construction, electrical,
infrastructure, or polymer-based products sector.
this role demands experience with government bodies, infrastructure firms, and private
industrial clients across india.
key responsibilities:
strategic planning & execution
o develop and implement integrated marketing strategies to promote frp
pultrusion and smc product lines.
o identify market opportunities in government tenders, epc contractors, builders,
architects, and distributors.
branding & communication
o oversee the creation of marketing collaterals, brochures, datasheets, case
studies, videos, and product presentations.
o strengthen brand visibility through trade shows, exhibitions, digital marketing,
and pr initiatives.
market research & insights
o analyze industry trends, competitor strategies, and customer behavior to provide
actionable insights to sales and leadership teams.
o monitor pricing trends, and suggest product positioning accordingly.
channel & tender marketing
o build relationships with contractors, consultants, and psu/cpwd/pwd
tendering authorities for product approvals.
o support tender participation by coordinating documentation and marketing
inputs.
digital & social media marketing
o lead b2b digital marketing efforts via linkedin, google ads, seo/sem, and
company website.
o supervise content strategy, campaign execution, and lead generation programs.
team leadership & coordination
o mentor and guide junior marketing executives and interns.
o work closely with sales, design, and production teams to align marketing goals
with business objectives.
qualifications & skills:
mba in marketing / business development or equivalent.
8+ years of experience in marketing in frp, smc, or composite related products.
excellent understanding of b2b marketing, government procurement systems, and
project-based selling.
strong communication, analytical, and presentation skills.
proficiency in ms office, crm tools, and digital marketing platforms.
experience with frp, smc, or construction-related products is preferred.
experience:
candidates with experience in these or similar composite manufacturing companies will be
given preference:
company name specialization
sintex industries smc meter boxes, junction boxes, water tanks, enclosures
rmc switchgears ltd. frp junction boxes, enclosures, and electrical products
dutron group frp manhole covers, cable trays, smc panels
fibertech composite frp gratings, ladders, fencing, pultruded profiles
aeron composite pvt. ltd. frp cable trays, smc junction boxes, grating, fencing
electromac industries smc & dmc junction boxes, enclosures, meter boxes
composite techno solutions frp fencing, manhole covers, cable ducts, water tanks
mouldtech industries smc boxes, modular panel systems, frp panels
plasticon composites industrial tanks, frp ducts, scrubbers, pipes
aeron frp & smc frp walkways, enclosures, gratings, ladders
mahashakti energy ltd. frp solar structures, fencing, ladders
resinova chemie ltd. (astral
group)
composite-based products, adhesives used in frp & smc
manufacturing
patel plastic smc enclosures, frp fencing, electrical housing products
ibr pipes & fittings frp pipes, tanks, custom composite parts
everlast composites llp frp cable trays, manhole covers, fencing, gratings
essen composite pvt. ltd. frp profiles, ladders, fences, utility boxes
shreya composites llp frp structural items, solar frames, industrial support
structures
compensation:
as per industry standards and negotiable based on experience