position title: car detailing product marketing executive
job description:
the car detailing product marketing executive plays a pivotal role in driving the marketing strategies and initiatives for car detailing products within the automotive industry. this position requires a blend of creativity, strategic thinking, and strong communication skills to effectively promote and position the products in the market. the primary responsibilities include:
1. **market research and analysis:**
- conduct comprehensive market research to identify trends, consumer preferences, and competitor activities in the car detailing product segment.
- analyze market data to understand customer needs, behavior, and purchasing patterns.
2. **product positioning and branding:**
- develop and implement strategies to position car detailing products effectively in the market.
- collaborate with the product development team to ensure alignment between product features and customer needs.
- work closely with the branding team to create compelling brand messaging and visuals.
3. **marketing strategy development:**
- develop marketing plans and strategies to achieve sales targets and increase market share.
- identify key marketing channels and tactics to reach target customers effectively.
- monitor and evaluate the performance of marketing campaigns and adjust strategies as needed.
4. **content creation and collateral development:**
- create engaging content for various marketing channels, including social media, websites, and print materials.
- collaborate with creative teams to develop marketing collateral such as brochures, flyers, and product videos.
5. **promotional activities and campaigns:**
- plan and execute promotional activities, including product launches, events, and advertising campaigns.
- coordinate with advertising agencies and media partners to optimize campaign reach and effectiveness.
6. **sales support and training:**
- provide s