Digital Marketing Specialist - Freshers

A Digital Marketer is a data-driven and creative professional responsible for driving brand awareness, website traffic, and lead generation through online channels. They design and optimize campaigns across search engines, social networks, email, and websites to maximize return on investment (ROI). [1, 2, 3]

## 🔑 Key Roles & Responsibilities

* Campaign Strategy: Plan and execute multi-channel online marketing campaigns aligned with company goals.

* SEO & SEM: Optimize website content for search engine visibility and manage paid Google Ads.

* Social Media Management: Design, schedule, and run organic and paid content on platforms like Instagram and YouTube.

* Content Creation: Write compelling copy for blogs, email newsletters, and website landing pages.

* Performance Analytics: Track conversion rates, analyze website traffic via Google Analytics, and report KPIs. [1, 2, 4, 5, 6, 7]

## 🛠️ Core Skills & Tool Proficiency

* Technical SEO/SEM: Keyword research, ad bid management, and site optimization.

* Data Analytics: Interpreting traffic and engagement metrics to modify budget distribution.

* Creative Copywriting: Crafting engaging messaging targeted at specific buyer personas.

* Software Competency: Proficiency with Google Ads, Meta Ads Manager, Mailchimp, SEMrush, and HubSpot. [2, 8, 9, 10]

## 🎓 Job Requirements & Qualifications

* Education: Bachelor

• Experience

  Fresher

• No. of Openings

  2

• Education

  Graduate (Professional Degree, Certificate/Diploma/Others)

• Role

  Digital Marketing Specialist

• Industry Type

  Accounting / Finance

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Apprenticeship

• Work Location Type

  Work from Home

• Face interview location

  B-74, Ganga Plaza, Begum Bridge Road, Meerut.