Sr. Digital Marketing Specialist Location: Chennai, Tamil NaduExperience: 5 - 8 YearsEmployment Type: Full-timeAbout the RoleWe are looking for a creative, hands-on, and results-driven Digital Marketing professional with 8 years of experience to manage and grow the companys digital presence.Key Responsibilities Develop and execute digital marketing, SEO, Google Ads, and social media campaigns. Manage On-Page/Off-Page SEO, keyword research, website optimization, and link building. Create and manage SEO content, social media content, blogs, and marketing creatives. Create graphics, reels, videos, and handle basic photography, videography, and editing. Monitor traffic, rankings, leads, conversions, engagement, and campaign performance. Analyse data and optimize campaigns to improve ROI and digital growth. Conduct competitor research and identify new marketing opportunities. Stay updated with the latest digital marketing trends, tools, and platform updates.Required Skills Minimum 5-8 years of practical experience in Digital Marketing in real estate or construction industry. Strong knowledge of SEO, SEM/Paid Ads, social media, and Content Marketing. Good skills in copywriting, graphic design, photography, and videography. Experience with Canva, Photoshop, Google Ads, Analytics, Search Console, or similar tools. Strong creative, analytical, communication, and problem-solving skills. Ability to independently manage multiple digital marketing activities.Qualifications Bachelors degree in Marketing, Digital Marketing, Communications, Media, or a related field. Relevant digital marketing certifications will be an advantage. Portfolio demonstrating digital marketing, content, design, and creative work is preferred.What Were Looking ForWe are looking for someone who is not limited to one area of digital marketing but can take ownership of the complete digital presence of the brand - from planning campaigns and writing content to designing creatives, running ads, improving SEO, and creating photo/video content.If you are a hands-on, creative, and performance-oriented digital marketer who enjoys both marketing strategy and content creation, we would love to hear from you. Kindly drop your cv.