Job Description

The Digital Marketing Manager will be responsible for managing the salons online presence, running digital marketing campaigns, generating leads, and increasing client bookings through social media and online platforms.

Key Responsibilities

Social Media Management

Manage and grow our social media accounts (Instagram, Facebook, etc.)

Plan and publish engaging posts, reels, and stories

Maintain a consistent brand image and voice

Increase followers, engagement, and online visibility

Digital Advertising

Plan and run targeted Facebook and Instagram ad campaigns

Optimize campaigns to reach the right local audience

Monitor ad performance and improve ROI

Content Creation

Create creative marketing ideas for salon promotions

Produce content highlighting salon services, offers, and transformations

Coordinate photo/video shoots for marketing purposes

Lead Generation & Client Bookings

Generate leads through social media and digital ads

Promote special offers and packages

Increase online appointments and bookings

Analytics & Strategy

Track marketing performance and campaign results

Prepare monthly marketing reports

Suggest new growth strategies based on data

Brand Building

Strengthen the online brand reputation

Manage customer reviews and feedback

Collaborate with influencers or local creators for promotions

Required Skills

13 years of experience in digital marketing

Strong knowledge of social media marketing

Experience running Facebook and Instagram ads

Basic graphic design skills (Canva, Photoshop, etc.)

Content creation skills (Reels, posts, marketing ideas)

Good communication and creative thinking

Preferred Skills

Experience in the beauty or salon industry

Video editing skills

Basic SEO knowledge

Influencer marketing experience

What We Expect

Creativity and fresh marketing ideas

Consistent social media activity

Strong focus on results and growth

Good communication and teamwork

What We Dont Want

Copy-paste marketing strategies

Irregular posting or poor content quality

Lack of performance tracking

Poor communication

Salary

20,000 40,000 per month (Based on experience)

How to Apply

Interested candidates can send their resume, portfolio, and examples of previous social media or marketing work.
  • Experience

    0 - 6 Years

  • No. of Openings

    1

  • Education

    Graduate (B.B.A, B.Com, B.Tech/B.E)

  • Role

    Digital Marketing Manager

  • Industry Type

    IT-Hardware & Networking / IT-Software / Software Services

  • Gender

    Female

  • Job Country

    India

  • Type of Job

    Full Time

  • Work Location Type

    Work from Office

  • Walk-in interview location

    Station Road, Durg

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