Digital Marketing Intern
Location: Corporate Head Office - Ecospace Business Tower, Rajarhat, Kolkata
Company: L R Logistics, India's leading diagnostic logistics service provider
Employment Type: Internship (3-6 months, for 4-5 hours daily Mon-Sat, Sun- Week Off)
No. of Openings: 2
About Us
L R Logistics is a pan-India powerhouse in diagnostic logistics, powering seamless sample collection, transportation, and delivery for top healthcare brands. With 850+ employees across multiple locations, we serve elite clients like Media, AMRI, Suraksha Diagnostics, Apollo Diagnostics, Lupin, Dr. Lal Pathlabs, and Metropolis. Join us to drive innovation in healthcare logistics at scale!
Role Overview
We're seeking a dynamic Digital Marketing Intern to support our growth by amplifying our online presence, engaging healthcare audiences, and boosting lead generation. You'll collaborate with our marketing team to execute campaigns that showcase our reliable logistics network, helping us connect with more diagnostic labs and partners nationwide.
Key Responsibilities
1. Create and schedule engaging social media content (LinkedIn, Instagram, Twitter/X, Facebook, Whatsapp) focused on logistics efficiency, client success stories, and industry insights.
2. Assist in SEO optimization for our website, including keyword research, blog writing, and content updates to improve search rankings for diagnostic logistics terms.
3. Support email marketing campaigns using tools like Mailchimp, targeting healthcare professionals and partners.
4. Analyze campaign performance with Google Analytics, Facebook Insights, and other tools; prepare simple reports on metrics like reach, engagement, and conversions.
5. Contribute to paid ad campaigns (Google Ads, LinkedIn Ads) by researching audiences and monitoring budgets.
6. Brainstorm creative ideas for video content, infographics, and webinars highlighting our pan-India operations and major clients for Branding.
7. Monitor industry trends in healthcare logistics and competitor activities to inform content strategies.
Requirements
Current Final Year/Last Semester student or recent graduate in Marketing, Communications, Business, or related field.
Basic knowledge of digital marketing tools: Google Analytics, Canva, Hootsuite, or similar (hands-on experience a plus).
Strong writing skills with a knack for healthcare/logistics topics; attention to detail.
Creative, proactive, and eager to learn in a fast-paced environment.
Familiarity with MS Office/Google Workspace; basic graphic design skills preferred.
Passion for healthcare innovation and digital trends.
What We Offer
Hands-on experience with a Leading Corporate Organization for gathering real time Experience for a 850+ employee company serving top diagnostics clients.
Mentorship from seasoned marketers and exposure to pan-India operations.
Flexible hours, stipends (after 3 months on excellent performance), and certification opportunities (Google Analytics, HubSpot).
Traveling Conveyance for 1st 3 months
Potential for full-time absorption based on performance.
Collaborative culture with team outings and healthcare industry networking.
Experience
0 - 1 Years
No. of Openings
2
Education
Graduate (Professional Degree, Certificate/Diploma/Others)
Role
Digital Marketing Internship
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
[ Male / Female ]
Job Country
India
Type of Job
Internship
Work Location Type
Work from Office
Face interview location
Eco space Business Towers, Tower 5A. Unit No-710, 7th Floor, Plot IIF, Rajarhat, Kolkata - 700160