Content Development
• Write original, high-quality content for social media posts, blogs, landing pages, product descriptions, brochures, and emailers.
• Develop engaging, audience-focused content such as car reviews, buyer guides, feature stories, industry trends, and lifestyle integration posts.
• Script compelling video content and reels for product features, behind-the-scenes, testimonials, service showcases, and dealership activities.
• Plan and supervise the end-to-end development of short-form video content for platforms like Instagram Reels, YouTube Shorts, and Facebook Stories.
• Collaborate with designers, video editors, and photographers to ensure creative alignment and storytelling across content formats.
• Maintain a consistent and engaging brand voice in all written and visual communication.
SEO & Web Content
• Create SEO-friendly content with targeted keywords to boost organic rankings.
• Collaborate with SEO teams to optimize metadata, tags, and headers.
• Update and maintain existing content to ensure accuracy and relevance.
Brand & Marketing Campaigns
• Support product launches and promotions with creative copy (taglines, ad scripts, banners).
• Work closely with social media and design teams to align messaging across platforms.
• Write content for multimedia formats such as videos, infographics, and scripts for vehicle walkthroughs.
Research & Accuracy
• Conduct thorough research on vehicles, market trends, and competitor content.
• Stay updated with the latest news, auto shows, and tech advancements in the automobile space.
Proofreading & Editing
• Edit and proofread content for grammar, style, and tone.
• Ensure all content is in line with brand guidelines and consistent across platforms.