Performance Tester Jobs in India

Paid Media Executive - Google & Meta AdsWere looking for a hands-on Paid Media Executive with 2-5 years of hands-on experience in managing both Google Ads and Meta Ads campaigns. The role is perfect for someone who wants to grow their skills in performance marketing, campaign optimization, and digital strategy while working on real client projects in the Salon & Wellness Industry. The ideal candidate should be process-oriented, data-driven, and excited to work in a fast-paced team environment .This Role needs to be filled on site onlyWho can Apply:Willing to perform a skill test assignment to assess job skills and knowledgeIMPORTANT:Before You Apply - Please Read the following carefullyJob Requirements:2 - 5 years of hands-on experience in experience in paid media advertising on Google, Facebook, Youtube preferably in the retail, b2c industry driving leads, revenue, walk-ins or similar measureable resultsDeliver results according to the established KPI's and performance metrics to track success for each of the client campaignsMust be available to work from our office (no remote/freelance engagement)will need to attend an offline interview to complete a skill-test assignmentFamiliarity with digital marketing fundamentals - especially performance-based campaignsWillingness to follow structured checklists and internal SOPsComfortable working with teams across departments (design, web, content)Comfortable interacting with customers for coordinating campaign requirements and communicating resultsAbility to work under deadlines and manage multiple client projectsEagerness to learn and grow in a fast-paced marketing agency environmentStrong ownership mindset with attention to detailWill need to attend a skill-test assignmentMust-Have Skills:Experienced in running RSA, Demand Gen campaigns with long running campaigns that have generated measurable results and RoIPossess practical knowledge on how to conduct Paid campaign & Organic Keyword research for a business website including the ability to segment them on basis on sales funnel stagesPractical experience in Google Ads and Meta (Facebook/Instagram) Ads campaign setup and executionExposure to integrating campaigns with CRM systems to track conversions, attribution and funnel optimisationUnderstanding of campaign objectives, targeting, bidding strategies, and ad copywritingAbility to track conversions via Google Analytics, Tag Manager and interpret performance insightsAbility to optimize campaigns based on budget, keyword competition, and audience behaviorExperience in creating and presenting campaign reports using Google Ads / Meta Ads Manager / Google AnalyticsExcellent written and verbal English communication skillsExperience in Digital Marketing Agency with Small Business, Retail Store, B2C Industry exposureDemonstrated ability to handle client campaigns independentlyExposure to lead generation or sales-focused campaign objectivesBonus Skills :Using AI to automate competitor research, Ad Creative & Copy Research and reportingExperience in client-facing communication, including call/email reporting and feedbackKnowledge of Google Tag Manager and Facebook Conversion API setupFamiliarity with A/B testing for ad creatives, landing pages, or audience segmentsUnderstanding of funnel-based campaign structures (TOFU, MOFU, BOFU)Third-party digital marketing certifications (e.g., from Coursera, Udemy, or LinkedIn Learning)Knowledge of lead magnets, email capture flows, or landing page best practicesRoles and Responsibilities:Create, Manage & Optimise Profitable Lead generation campaigns for clientsAbility to handle multiple (5-10) Client campaigns simultaneouslyResearch on Ad creative ideas using manual methods / AI-based tools based on Marketing Angles/hooksCoordinate with design team to ensure creatives are ads, landing pages or other marketing initiatives are on scheduleCoordinate with digital marketing & web development team by implementing the given tasks and also ask relevant questions as and when clarifications & inputs are requiredUse internal checklists to ensure proper tracking setup, conversion goals, and ad hygieneCoordinate with design and web development teams for landing page assets and creative approvalsSupport the Paid Campaign Strategist in executing Google Ads & Meta Ads as per SOPsAttend daily standup calls to discuss, update project status and progress.Clearly and constructively communicate with the Project Manager / Coordinator if you get stuck or need help with something.Collaborate with the team constructively and communicate clearly when stuckCreate and update weekly and monthly campaign reports using Ads Manager and AnalyticsHelp maintain social media content calendars for ad promotionsCoordinate with clients to gather inputs on offers, budgets, creatives, and timelinesApply ONLY if you have and can demonstrate the following skills and experienceYou have practical experience in individually setting up, monitoring, and optimizing lead generation campaigns.You understand campaign KPIs such as CTR, CPC, CPL, Conversion Rate, ROAS, and can explain how you have used them in your existing campaigns to improve campaign performance.You have worked with Google Analytics, Tag manager and are familiar with offline and online conversion tracking & reporting.You have experience writing or optimizing ad copy based on business knowledge and/or doing competitor ads research for Messaging angles, hooksYou have independently handled client campaigns being directly involved in campaign execution and reporting.You are comfortable managing multiple campaigns simultaneously while meeting deadlines.You possess good written and spoken English communication skills and are comfortable interacting with clients.You are willing to work full-time from our Bangalore office and attend an in-person skill assessment as part of the hiring process.Please NoteFreshers; even with Internship (less than 12 months) without hands-on campaign experience are requested not to apply for this position.Candidates seeking remote work or freelance opportunities will not be considered.Applicants expecting compensation significantly beyond the advertised range without relevant experience may not be shortlisted.Candidates who have previously been screen-rejected or did not clear our assessment process are discouraged from reapplying unless they have gained substantial new experience or skills.

About UsNaar Social Commerce Pvt. Ltd is a fast-growing social commerce platform that combines content, community, and commerce to create engaging shopping experiences. We are looking for a data-driven and result-oriented Performance Marketing Executive to drive customer acquisition, engagement, and revenue growth across digital channels.Key ResponsibilitiesPlan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), YouTube, LinkedIn, and other digital advertising channels.Manage end-to-end campaign execution, including audience targeting, ad creation, budget allocation, bidding strategies, and performance analysis.Monitor and optimize key performance metrics including ROAS, CAC, CPL, CPI, CTR, Conversion Rate, and Customer Lifetime Value.Conduct A/B testing on ad creatives, landing pages, audience segments, and campaign strategies to improve performance.Analyze campaign data and provide actionable insights to improve marketing effectiveness and ROI.Collaborate with content, design, product, and sales teams to develop high-converting marketing campaigns.Track user acquisition, retention, and engagement metrics using analytics tools.Manage app marketing campaigns and optimize app installs, user engagement, and retention where applicable.Develop remarketing and customer retention campaigns to maximize conversions.Prepare weekly and monthly performance reports and present findings to stakeholders. Develop and execute performance marketing strategies aligned with business targets, proactively planning campaigns in advance and collaborating closely with cross-functional teams to ensure clear execution plans, accountability, and achievement of growth objectives.Stay updated on industry trends, platform updates, competitor activities, and emerging digital marketing practices.Required Skills & QualificationsBachelor's degree in marketing, Business Administration, Digital Marketing, or related field.3+ years of hands-on experience in Performance Marketing, Digital Marketing, or Growth Marketing.Strong experience managing Google Ads, Meta Ads Manager, and other paid media platforms.Proficiency in Google Analytics (GA4), Google Tag Manager, Search Console, and performance tracking tools.Experience with conversion tracking, pixel implementation, attribution models, and campaign measurement.Strong analytical and data interpretation skills.Knowledge of SEO, ASO, affiliate marketing, and marketing automation is an added advantage.Experience in e-commerce, social commerce, marketplace, or consumer internet businesses is preferred.Excellent communication, presentation, and stakeholder management skills.Preferred QualificationsGoogle Ads, Meta Blueprint, or relevant digital marketing certifications.Experience working in high-growth startups or consumer technology companies.Familiarity with CRM tools, customer segmentation, and retention marketing strategies.What We OfferOpportunity to work in a fast-growing social commerce platform.Dynamic and collaborative work environment.Career growth and learning opportunities.Competitive salary and performance-based incentives.Apply Now: Interested candidates can send their updated resume to: humanresources@naar.io

We are looking for a Software Quality Engineer to ensure the highest quality standards in our software products. This role is suitable for candidates with 0 to 6 years of experience and offers an opportunity to work in a dynamic team environment.Key Responsibilities:1. **Test Planning and Design**: Create and review test plans and test cases to ensure comprehensive coverage of software requirements. This involves understanding the application and designing tests to verify functionality.2. **Manual and Automated Testing**: Execute both manual and automated tests to find defects. This includes running test scripts and validating that the software functions as intended, identifying bugs, and reporting issues.3. **Defect Tracking and Reporting**: Use tracking tools to document defects and monitor their resolution. Communicating the status of defects to development teams is crucial for prompting quick fixes.4. **Collaboration with Development Teams**: Work closely with developers and other team members to understand the software development process. This collaboration helps in identifying and addressing quality issues early in the development lifecycle.5. **Continuous Improvement**: Contribute to the improvement of the testing process and methodologies. Sharing insights and suggesting enhancements can lead to improved product quality and more efficient testing.Required Skills and Expectations: Candidates should have a graduate degree and a keen interest in software quality assurance. Strong problem-solving skills, attention to detail, and the ability to work within a team are essential. Familiarity with testing tools and methodologies will be an added advantage. Strong communication skills are important for effective collaboration with the development team.

Required technical knowledge and experience

About the RoleWe are looking for a data-driven and result-oriented Performance Marketer with a minimum of 2 years of hands-on experience in paid media and digital growth. Candidates with prior experience in the furniture, home decor, or lifestyle industry will be preferred. The ideal candidate should have a strong understanding of customer acquisition, ROI optimization, and scaling paid campaigns across multiple platforms.Key ResponsibilitiesPlan, execute, and optimize paid campaigns across Meta (Facebook & Instagram), Google Ads, YouTube, and other relevant platformsManage performance marketing budgets and ensure optimal ROAS and CACDevelop and execute strategies to drive traffic, conversions, and revenue growthConduct A/B testing on creatives, landing pages, and audience segmentsAnalyze campaign performance and provide actionable insights using tools like Google Analytics, Meta Ads Manager, and other reporting dashboardsCollaborate with creative and content teams to develop high-converting ad creativesMonitor trends in digital marketing, especially within furniture and decor industryManage retargeting campaigns and funnel optimization strategiesWork on marketplace ads Etsy, Instagram and Meta Ads if applicablePrepare weekly and monthly performance reports

We have vacant of 2 Software Development Manager Jobs in Chennai Experience Required : 1 Year Educational Qualification : B.Sc, B.E, B.Tech Skill Technical Architecture, Software Testing, Software Design, Software Development, Team Leadership, Continuous Integration, Release Management, Quality Assurance, Performance Management etc.

Purpose of the PositionTo manage the day-to-day operations and maintenance of the solar power plant, ensuring compliance with contractual requirements and achievement of key performance indicators (KPIs) while maintaining high levels of customer satisfaction.Key ResponsibilitiesOperational ResponsibilitiesContinuous monitoring and performance analysis of the solar plant using SCADA and other monitoring systems.Execute scheduled, preventive, and breakdown maintenance with minimal downtime.Perform Root Cause Analysis (RCA) for recurring faults and implement corrective actions.Monitor and ensure proper module cleaning and overall plant hygiene.Regular inspection and maintenance of switchyard and substation equipment.Ensure daily monitoring of WMS sensors and operational data logging.Reporting & DocumentationMaintain logs for breakdowns, maintenance activities, RCA, and event tracking.Prepare and submit reports Daily, Weekly, Monthly, Half-yearly, and Yearly as per internal and client requirements.Client & Stakeholder CoordinationCommunicate and coordinate with clients, internal stakeholders, and external agencies.Assist Site Incharge in ensuring statutory and compliance-related documentation and activities.Team Support & LeadershipGuide and instruct the technical team in the absence of the Plant Head.Conduct regular training for site staff on safety, operational protocols, and technical knowledge.Promote a safe work environment by adhering to HSE guidelines.Key Result Areas (KRAs)Meet or exceed contractual KPIs for plant performance and availability.Minimize equipment downtime through timely maintenance.Ensure compliance with all HSE and regulatory standards.Deliver accurate and timely operational reports.Maintain effective client relationships and satisfaction levels.Skills & CompetenciesFunctional SkillsIn-depth knowledge of O&M practices in Solar Power Plants.Experience with SCADA, inverter systems, and energy storage/batteries.Hybrid solar project experience (preferred).Behavioural CompetenciesStrong communication (spoken & written) in English and local language.Collaborative mindset and effective team coordination.Proactive decision-making and accountability.Commitment to safety and regulatory compliance.Physical RequirementsPhysically and mentally fit for site work.Willingness to stay at the site as per operational needs.Ability to stretch working hours during emergencies or critical maintenance tasks.Special ConsiderationsExperience in analytical diagnosis of solar plant faults.Must be willing to travel or relocate to remote plant locations as needed.

Required Skills & Experience:Performance Testing Concepts: Good understanding of load testing, stress testing, spike testing, and scalability testing.JMeter: Experience in designing test plans, parameterization, correlation, using assertions, and generating HTML reports.Postman: Proficiency in API testing, including chaining requests, using pre-request scripts, and writing test assertions.MongoDB & SQL:Writing efficient queries and scripts.Monitoring database performance under load.Understanding of indexing and query optimization.Scripting & Automation: Ability to use Beanshell or Groovy scripting in JMeter, parameterize test data, and automate test execution.System Monitoring: Familiarity with monitoring tools like Grafana or others for identifying system bottlenecks.Data Handling: Experience in preparing test data and managing DB states before and after test runs.Analytical & Reporting Skills: Ability to analyze test results, identify performance bottlenecks, and prepare clear reports with recommendations.

We are seeking a results-driven Google Ads Engineer / PPC Specialist to manage and optimize paid advertising campaigns across the Google ecosystem. You will be responsible for planning, implementing, and monitoring paid search strategies that drive traffic, generate leads, and maximize ROI. The ideal candidate is analytical, technically skilled, and performance-focused.Key Responsibilities:Plan, create, and manage Google Ads campaigns (Search, Display, Video, Shopping, Performance Max)Conduct keyword research, competitive analysis, and audience targetingSet up and manage conversion tracking, goals, and remarketing audiencesOptimize campaigns based on performance data (CTR, CPC, ROAS, Quality Score)Prepare and deliver performance reports and insights using Google Ads and AnalyticsCollaborate with creative and marketing teams on ad copy and landing pagesStay updated with Google Ads updates, trends, and best practicesPreferred Skills:Proficiency in Google Ads, Google Ads Editor, and Google Analytics (GA4)Experience with GTM, UTM parameters, and conversion trackingStrong analytical and data interpretation skillsHands-on experience with Performance Max and Smart CampaignsFamiliarity with Looker Studio (Google Data Studio) for reportingGoogle Ads Certifications (Search, Display, Shopping) preferred

Job Title: Commissioning Engineer Effluent Treatment Plant (ETP)Department: Operations & MaintenanceLocation: Anywhere in India Job Purpose:To ensure smooth commissioning, operation, and maintenance of Effluent Treatment Plants (ETPs), ensuring treated water meets environmental standards. The role involves on-site coordination, chemical handling, troubleshooting, and client interaction for successful handover and continued performance.Key Responsibilities:1.. Commissioning Activities:Conduct pre-commissioning checks, flushing, testing, and trial runs.Execute system start-up, monitor parameters, and stabilize operations.2. Operational Management:Operate the plant as per standard procedures and ensure compliance with environmental norms.Record daily operational parameters like flow, pH, COD, BOD, TSS, etc.Maintain chemical dosing systems and ensure chemical stock levels.3. Maintenance & Troubleshooting:Perform preventive and breakdown maintenance of mechanical/electrical/chemical systems.Identify and resolve operational issues and report major faults.Key Skills Required:Knowledge of wastewater treatment processes (physical, chemical, biological).Familiarity with lab instruments and chemical analysis techniques.Hands-on experience in ETP start-up, troubleshooting, and O&M.Qualifications:Education: Diploma / B.Sc / M.Sc in Chemistry / Environmental Science / Industrial Chemistry / Chemical Engineering or related field.

Job Summary:We are seeking a Software Analyst with a strong background in automation testing for web applications and RESTful APIs. The ideal candidate will be responsible for ensuring the quality and performance of our software solutions by developing and executing automated test cases, identifying defects, and collaborating with the development team to enhance product quality.Key Responsibilities:Design, develop, and execute automation test scripts for web applications and RESTful APIs.Collaborate with developers, business analysts, and stakeholders to understand requirements and define test scenarios.Utilize tools like Selenium, Postman, RestAssured, or similar frameworks for automated testing.Perform functional, regression, integration, and performance testing.Identify, document, and track defects, working closely with the development team for resolution.Ensure test coverage and maintain test scripts in CI/CD pipelines using tools like Jenkins, Git, or Azure DevOps.Develop and maintain test plans, test cases, and test reports.Work with Agile methodologies (Scrum/Kanban) to ensure testing aligns with sprint goals.Continuously enhance test automation frameworks and best practices.Required Skills & Qualifications:Bachelors degree in Computer Science, IT, or a related field.1+ years of experience in automation testing (Web & RESTful APIs).Hands-on experience with Selenium, TestNG, JUnit, Cucumber, or equivalent test frameworks.Experience in API automation testing using Postman, RestAssured, Karate, or similar tools.Strong understanding of manual testing concepts, SDLC, and STLC.Knowledge of programming languages like Java, Python, or JavaScript for test automation.Experience with version control systems like Git/GitHub.Exposure to CI/CD pipelines and DevOps practices.Good analytical and problem-solving skills.Strong communication and documentation skills.Preferred Qualifications (Nice to Have):Experience with performance testing tools like J

We are looking for a skilled and creative Web Developer to join our dynamic team. The ideal candidate will be responsible for creating, maintaining, and optimizing websites and web applications to ensure a seamless user experience. You will collaborate with designers, project managers, and other developers to deliver high-quality web solutions that align with business goals.Responsibilities:Develop and maintain websites and web applications using HTML, CSS, JavaScript, and various front-end and back-end technologies.Collaborate with UI/UX designers to implement designs that are visually appealing and user-friendly.Write clean, efficient, and reusable code to support site functionality and optimization.Work with databases to ensure smooth data storage, retrieval, and manipulation (MySQL, MongoDB, etc.).Ensure cross-browser compatibility and mobile responsiveness of websites.Optimize web applications for maximum speed and performance.Develop and integrate APIs (RESTful, GraphQL) to enhance website functionality.Test and debug websites and web applications to ensure they meet all technical and functional requirements.Maintain and improve the performance of existing websites and web applications.Stay updated on emerging web technologies and trends to bring innovative solutions to the table.Work closely with the development team to ensure projects are completed on time and meet requirements.Requirements:Proven experience as a Web Developer or similar role.Proficiency in HTML, CSS, JavaScript.Experience with front-end frameworks (e.g., React, Angular, Vue.js) and back-end technologies (e.g., Node.js, PHP, Python).Experience with database management (SQL, NoSQL).Knowledge of version control systems, particularly Git.Familiarity with responsive web design and cross-browser compatibility.Strong problem-solving skills and attention to detail.Ability to collaborate effectively in a team environment.Good understanding of web performance optimization techn

Company DescriptionAbhiyantriki Technology Pvt Ltd provides technology solutions for a variety of market industries including Capital Market, Finance and Accounting, Health care & Fitness, Education, and more. Our design-focused approach and project execution processes help clients deliver the right solutions and grow their businesses. We offer software development, mobile application development, website designing, cloud solutions, QA & Testing services.Role DescriptionThis is a full-time on-site Software Tester Intern role located in Bhopal. As a Software Tester Intern, you will be responsible for testing software products to ensure they meet our quality standards. You will test both manually and using automated testing tools and identify defects and bugs in software products. Additionally, you will work closely with developers and other teams to understand requirements, design test plans, and report bugs and fixes.

Skills Required : PPC Specialist, Pay-Per-Click Advertising, Google Ads, Bing Ads, SEM, Keyword Research, Ad Creation, Campaign Management, ROI Optimization, A/B Testing, Performance Analysis, Digital Marketing, SEMrush, Google Analytics, Budget Management

A test engineer's role is to ensure that a product meets specifications and quality standards by designing, executing, and analyzing tests: Test design: Create test plans, scripts, and scenarios to test a product's functionality, performance, security, and regression Test execution: Perform tests according to strict criteria and controls Test analysis: Analyze test data to identify defects, strengths, and opportunities for improvement Test reporting: Write up reports on test results and communicate them to stakeholders Test troubleshooting: Work with developers to identify and fix errors Test process improvement: Provide feedback and suggestions to improve the testing process and software development Test quality assurance: Ensure the product meets quality standards and monitor safety measures Test liaison: Act as a liaison between manufacturing, design, sales, and marketing Test documentation: Record all testing procedures and results Test automation: Create automated systems for regular check-ups Test engineers may also need to stay updated on the latest testing tools, techniques, and methodologies.

Be a mentor and guide the product executives to the company set quality metrics. Monitor, evaluate and score inbound calls against established quality assuranceinstruments and standards. Review, evaluate, and score open and closed customer issues tickets againstestablished quality assurance instruments and standards. Participate, as needed, in calibration sessions, employee communication sessions,and/or creation of communication tools. Supports and communicates business goals, quality standards, processes andprocedures and policies. Ensures the call center agents adhere to predetermined quality assurance standardsand the businesss standard operating procedures. Conduct / Lead training sessions (as needed). Monitor calls to provide feedback regarding telephone etiquette, product informationgiven and procedures.Provides performance expectations, action plans anddevelopment plans to improve call quality.

one of our clients is seeking to hire a Sr. QA Engineer for FULLTIME remote role to join them. We are seeking an experienced Senior Test Engineer with expertise in both automation and manual testing. The ideal candidate will have a strong background in Selenium automation, manual testing, API testing, Postman, performance testing, and database testing. The candidate should be passionate about ensuring the quality of software products and be adept at designing, implementing, and executing comprehensive test strategies.Job Type: FulltimeJob Mode: Remote (Hyd)Testing Level: Automation Testing = 70% & Manual Testing = 30%Acceptable Notice Period: 15-30 days (MAX)Key Responsibilities: (Must be strong in CODING as well) Design, develop, and maintain automated test scripts using Selenium with either Java or C# for web application testing. Implement best practices for test automation, including framework development and script optimization. Collaborate with development and product teams to integrate automated testing into the continuous integration/continuous deployment (CI/CD) pipeline. Create and execute detailed, comprehensive test plans and test cases for manual testing. Perform functional, regression, and exploratory testing to ensure the overall quality of the software. Report and track defects, working closely with development teams to facilitate resolution. Develop and execute test cases for API testing using industry-standard tools. Design and execute performance test scenarios to identify bottlenecks and optimize system performance. Analyse performance test results and provide recommendations for improvements. Conduct testing of database functionality, data integrity, and performance. Write SQL queries to verify data accuracy and completeness

We are looking to hire a full time social media performance marketer to analyse, run, test and give results with Meta ads for Facebook and Instagram. If you've worked with a company before, you can share the ROAS achieved and your target for planned month wise for us potentially. Our e-commerce brands are a lingerie (clothing) store and a face cream for skin glow and brightening on Shopify backend platform. This is a in-person job at the office in Nehru Place, New Delhi.

The Meta Performance Campaign Expert will be responsible for strategizing, executing, and optimizing paid campaigns on Facebook and Instagram to generate high-quality leads for real estate projects. Success in this role means consistently delivering cost-effective leads, improving campaign ROAS, and ensuring strong engagement with the target audience. The role requires expertise in audience segmentation, creative testing, and data-driven optimization to maximize conversions. This position is a key driver of the companys growth, directly supporting property sales and strengthening the brands presence in the competitive real estate market.Responsibilities and Duties:1. Develop and implement performance marketing campaigns on Facebook and Instagram to generate qualified real estate leads.2. Plan, create, and optimize ad campaigns with a focus on lead generation, cost-per-lead efficiency, and return on ad spend (ROAS).3. Conduct audience research and segmentation to target the right demographics, interests, and behaviors for property buyers and investors.4. Design and test ad creatives, formats, and copy variations to improve engagement and conversion rates.5. Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for improvement.6. Collaborate with the sales team to align campaign strategies with lead quality and conversion requirements.7. Manage campaign budgets effectively to achieve maximum ROI and minimize wasted spend.8. Set up and optimize tracking using Meta Pixel, Conversion API, and other tools to ensure accurate lead attribution.9. Conduct competitor analysis and stay updated with real estate market trends to identify new opportunities.10. Stay current with Meta Ads best practices, policies, and algorithm updates to maintain strong campaign performance and compliance.SPECIFIC SKILLSDemonstrate strong expertise in Meta Ads Manager with a proven track record of running high-performing lead generation campaigns. Possess advanced knowledge of audience segmentation, targeting, and retargeting strategies specific to real estate buyers and investors. Apply excellent creative testing and optimization skills to improve ad visuals, copy, and formats for higher engagement and conversions. Show proficiency in Meta Pixel, Conversion API (CAPI), and event tracking to ensure accurate lead attribution and performance measurement. Exhibit strong analytical and data interpretation skills to optimize campaigns based on KPIs like CPL, CTR, ROAS, and conversion rates. Manage campaign budgets effectively to achieve maximum ROI while minimizing cost-per-lead. Understand real estate buyer behavior and use insights to craft compelling ad messaging and offers. Collaborate effectively with sales and creative teams to align campaign goals with business objectives. Stay updated with Meta Ads policies, algorithm changes, and industry trends to maintain compliance and competitive advantage. Possess strong problem-solving skills and agility to adapt campaigns quickly in a dynamic real estate market.

Qualifications: Minimum 2 years of experience in email marketing Prior experience in the hospitality, hotel furniture, or B2B space preferred Bonus: Understanding of U.S. hospitality market and buyer behavior Strong communication, analytical, and project management skillsResponsibilities: Plan and execute end-to-end email marketing campaigns including content planning, automation, and performance tracking Create and customize responsive HTML email templates and landing pages Design visuals using Canva and Photoshop to enhance campaign appeal Segment audience lists and develops personalized content strategies to boost engagement Optimize email open rates through A/B testing of subject lines, CTAs, and design elements Collaborate with content, sales, and product teams to align campaigns with business goals Maintain and clean email databases, ensure deliverability, and track key performance metrics Stay updated with US B2B market trends in hospitality and suggest improvements accordinglyRequired Skills & Tools: Strong proficiency in HTML and basic WordPress development Experience with email marketing platforms (e.g., Mailchimp, HubSpot, Constant Contact) Knowledge of SEO, CRM tools, and email automation workflows Understanding of email compliance (CAN-SPAM, GDPR) and best practices Creative eye with design skills in Canva, Photoshop Strong grasp of B2B marketing strategies