Roles & Responsibilities of SEO ExecutiveConduct on-site and off-site SEO competitor analysisHelp to contribute to the company blog and other external communicationsKeep up to date with the latest SEM technology, SEO updates, and industry changes.On-page optimization analysis, recommendations, and execution, in coordination with other teamsOff-page posting, analysis, and optimization of activities.Track, report, and analyze website analytics and PPC initiatives and campaign.Research and implement search engine optimization recommendationsDevelop and implement link building strategyWork with the development team to ensure SEO best practices are properly implemented on newly developed codeRecommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.Responsible for execution of on-page optimization assignments, SEO implementation review, content optimization, site health monitoring, and reporting.Ability to write content when requiredFreshers with good knowledge can also apply