Facebook Ads Manager Job Vacancies in Kolkata

We are seeking a Digital Marketing Specialist to join our team in Taratala, Kolkata. The ideal candidate will have 1 to 5 years of experience and a bachelor's degree. This is a full-time position that requires working from our office. As a Digital Marketing Specialist, you will be responsible for developing and executing online marketing strategies to enhance our brand's presence. You will manage social media accounts, creating engaging content that resonates with our audience. Additionally, you will analyze website traffic and user behavior to improve our marketing efforts.Key responsibilities include:- Campaign Management: You will plan and execute digital marketing campaigns, ensuring they align with our overall business objectives and deliver measurable results.- Content Creation: You will create and curate high-quality content for our website and social media platforms, driving engagement and brand awareness.- Data Analysis: You will use analytics tools to monitor and report on campaign performance, providing insights and recommendations for future improvements.- SEO Strategies: You will implement search engine optimization strategies to improve our website's visibility and ranking on search engines.Required skills and expectations include a strong understanding of digital marketing concepts, proficiency in social media platforms, and excellent written and verbal communication skills. You should be detail-oriented, able to work collaboratively in a team, and willing to learn new trends in digital marketing. Your passion for technology and marketing will be crucial to your success in this role.

Role: PPC ManagerExperience: 8+ YearsDepartment: Digital Marketing / Performance MarketingEmployment: Type Full-TimeReporting To: Head of Marketing / Digital Marketing LeadSalary Range: 9.5 LPA to 12 LPARole Overview We are looking for an experienced PPC Manager with strong hands-on expertise in planning, executing, optimizing, and scaling paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads, Microsoft Ads, and other relevant performance marketing platforms. The candidate should be analytical, ROI-focused, and capable of driving quality leads, conversions, and measurable business growth.The candidate must also have practical knowledge of implementing AI tools in day-to-day performance marketing work. This includes using tools such as Claude, ChatGPT, Gemini, Perplexity, and other AIpowered platforms for campaign research, ad copy ideation, audience analysis, reporting automation, competitor research, workflow improvement, and productivity enhancement.Key Responsibilities1. Campaign Strategy & Planning Plan and execute paid media strategies across Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads, Microsoft Ads, and other platforms. Build full-funnel PPC campaigns for awareness, lead generation, remarketing, and conversions. Conduct audience research, competitor analysis, keyword research, and campaign forecasting. Define campaign objectives, budgets, KPIs, expected outcomes, and optimization roadmaps.2. Google Ads Management Manage Search, Display, Performance Max, Shopping, YouTube, and Remarketing campaigns. Conduct keyword research, negative keyword management, ad copy testing, and bid optimization. Optimize campaigns for CPL, CPA, ROAS, conversion rate, lead quality, and budget efficiency. Monitor Quality Score, impression share, search terms, auction insights, and conversion performance.3. Meta, LinkedIn & Paid Social Campaigns Plan and manage campaigns on Facebook, Instagram, LinkedIn, and other paid social platforms. Create audience segmentation, retargeting funnels, lookalike audiences, and creative testing plans. Coordinate with design and content teams to improve ad creatives, messaging, landing pages, and CTAs. Analyze campaign performance by audience, creative, placement, device, geography, and funnel stage.4. AI Implementation in Day-to-Day PPC Work Use AI tools such as Claude, ChatGPT, Gemini, Perplexity, and other relevant AI platforms to improve campaign planning, research, content ideation, and execution speed. Apply AI for keyword expansion, competitor research, landing page analysis, ad copy variations, headline testing, and campaign hypothesis creation. Use AI-assisted workflows for reporting summaries, performance insights, dashboard interpretation, and weekly optimization recommendations. Identify opportunities to automate repetitive PPC tasks such as reporting, data interpretation, creative brief generation, lead quality analysis, and internal campaign documentation. Collaborate with marketing, content, design, and automation teams to integrate AI into campaign workflows without compromising quality, accuracy, or brand standards.5. Tracking, Analytics & Reporting Set up and monitor conversion tracking using GA4, Google Tag Manager, Meta Pixel, LinkedIn Insight Tag, Conversion APIs, and relevant CRM integrations. Prepare weekly and monthly performance reports with actionable insights and next-step recommendations. Track CTR, CPC, CPL, CPA, ROAS, conversion rate, lead quality, impression share, and budget utilization. Identify campaign gaps, wasted spend, tracking issues, and opportunities for scale.6. Optimization & Growth Continuously test ad copies, landing pages, audiences, bidding strategies, creatives, and campaign structures. Improve campaign performance through A/B testing, funnel analysis, data-led optimization, and AIsupported insights. Work with landing page, SEO, content, and sales teams to improve conversion quality and sales outcomes. Manage budgets efficiently and scale high-performing campaigns.7. Team & Stakeholder Coordination Coordinate with internal teams, designers, developers, content writers, sales teams, and automation teams. Present campaign performance, insights, and recommendations to management, clients, or stakeholders. Mentor junior PPC executives and guide them on campaign execution, reporting, optimization, and responsible use of AI tools. Maintain clear communication around campaign priorities, deadlines, blockers, and outcomes.Required Skills & Experience 8+ years of hands-on experience in PPC, paid media, or performance marketing. Strong expertise in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, YouTube Ads, and Microsoft Ads. Advanced knowledge of GA4, Google Tag Manager, conversion tracking, remarketing, pixel/tag implementation, and CRM integrations. Practical knowledge of using AI tools such as Claude, ChatGPT, Gemini, Perplexity, and similar platforms in day-to-day marketing workflows. Ability to implement AI for campaign research, ad copy testing, reporting automation, audience insights, competitor analysis, and productivity improvement. Strong understanding of lead generation, ecommerce, B2B, B2C, SaaS, EdTech, and service-based campaign models. Ability to manage medium to large advertising budgets with performance accountability. Excellent analytical, reporting, problem-solving, and campaign audit skills. Strong knowledge of ad copywriting, landing page optimization, funnel strategy, and creative testing. Experience in campaign forecasting, media planning, performance audits, and ROI optimization.Preferred Qualifications Google Ads certification preferred. Meta Blueprint certification will be an added advantage. Experience in EdTech, IT services, B2B lead generation, SaaS, ecommerce, or agency campaigns preferred. Experience handling national and international campaigns will be an added advantage. Prior experience in team mentoring or client-facing performance reviews is preferred. Experience using AI tools for PPC optimization, reporting, workflow automation, and strategic planning will be an added advantage.Key Performance Indicators Lead volume and lead quality improvement. Cost per lead and cost per acquisition control. Return on ad spend and revenue impact. Conversion rate improvement across campaigns and landing pages. Budget utilization and reduction in wasted ad spend. Campaign scalability and performance consistency. Quality of reporting, insights, and optimization recommendations. Effective adoption of AI tools to improve productivity, reporting speed, and campaign optimization quality

WE'RE HIRING PERFORMANCE MARKETING SPECIALIST Location: Kolkata On-site Employment: Full-time Salary: No bar for the right candidateAbout the RoleSolve Axis is looking for a Performance Marketing Specialist to manage and scale paid acquisition across our growing portfolio of brands, including SolveLegalX, SolveGlobalX, OK Acquired, and Solve Desk.The ideal candidate should be hands-on with Google Ads & Meta Ads, data-driven, and capable of turning advertising spend into measurable business growth.Key Responsibilities Plan, execute, optimize & scale Google and Meta campaigns Manage lead generation, remarketing & customer acquisition campaigns Track and analyze CPL, CPA, CAC, Conversion Rate & ROAS Manage campaign budgets and allocate spend based on performance Conduct market, competitor, audience & search-intent research Test creatives, audiences, offers, messaging & landing pages Work with Design, Content & Tech teams on creatives, tracking and conversion optimization Prepare performance reports with clear insights and next-step recommendations Use AI tools to improve research, analysis, reporting and campaign executionWhat We're Looking For 2-3+ years of hands-on Performance Marketing experience Experience personally managing 3-4 lakh+ monthly ad spend Strong expertise in Google Ads & Meta Ads Experience with GA4, GTM, Meta Pixel & conversion tracking Strong analytical, research and problem-solving skills Good understanding of ad creatives, funnels and conversion journeys Practical experience with AI-assisted marketing workflows Ability to manage campaigns across multiple brands Strong communication, ownership and execution skillsWhy Join Us?Work directly with the Founders & CMO and gain hands-on exposure to multiple brands, customer segments, funnels and growth strategies. Interested candidates can share their rsum along with:Monthly ad budgets personally managed + platforms/campaign types2-3 campaigns you are proud of, including objective, spend, CPL/CAC, conversion rate & ROASA brief note on what you changed to improve performanceWe value real ownership, analytical thinking and measurable outcomes over a polished CV.Interested candidates can share their updated resume at: hr@solveaxis.com

Roles and Responsibilities:-B2B Lead Generation: Design and execute inbound marketing strategies to capture and nurture high-quality B2B leads.SEO & Content Marketing: Optimize our website architecture and content to rank higher for relevant engineering keywords.Paid Advertising (PPC): Set up and manage target-oriented Google Ads and paid social media campaigns to maximize ROI.Social Media Management: Create, curate, and schedule impactful professional content on LinkedIn, Facebook, and Instagram to build brand authority.Email Marketing: Build and deploy email automation workflows to nurture prospects, franchise partners, and existing clients.Analytics & Reporting: Monitor, analyze, and report monthly performance metrics using Google Analytics and marketing dashboards to optimize campaign performance.

We are looking for a Digital Marketer In office work From KolkataTiming - 11am - 6pm6 Working Days

We are seeking a Digital Marketing Specialist with 3 to 5 years of experience to join our team in Kolkata. The ideal candidate will have a strong understanding of digital marketing strategies and be able to drive successful campaigns.Key Responsibilities:- Content Creation: Develop engaging and relevant content for websites, blogs, and social media platforms to attract and engage target audiences.- SEO Optimization: Implement on-page and off-page SEO strategies to improve website visibility and increase organic traffic.- Social Media Management: Manage and grow social media channels by creating content calendars, posting regularly, and engaging with followers to foster community interaction.- Email Marketing: Design and execute email marketing campaigns, analyze performance metrics, and enhance engagement rates through A/B testing and segmentation.- Analytics Tracking: Monitor and analyze digital marketing performance metrics using tools like Google Analytics, and prepare reports to track growth and areas for improvement.Required Skills and Expectations:The ideal candidate should possess a strong understanding of digital marketing principles and have experience with various digital tools and platforms. They should have excellent written and verbal communication skills and be able to collaborate effectively with team members. Strong analytical skills are essential for evaluating campaign performance and making data-driven decisions. Familiarity with SEO best practices, social media engagement strategies, and email marketing techniques is expected. Being proactive, detail-oriented, and adaptable to changes in the digital landscape is crucial for success in this role.

Content Production: Produce high-quality, platform-specific content, including short-form videos (Reels/TikToks), photography, and graphics.Strategic Planning: Maintain a content calendar, ensuring consistent, timely, and relevant posts that align with company goals.Trend Execution: Monitor and adopt trending audios, meme formats, and social media trends to keep the brand relevant.Engagement & Growth: Respond to comments and direct messages to foster community interaction.Analytics Analysis: Use platform analytics (Instagram Insights, etc.) to evaluate content performance and adjust strategies for better engagement.Exp:Experience with social media platforms (Instagram, TikTok, LinkedIn, YouTube).Portfolio demonstrating previous content creation work.

Job Title: Digital Marketing SpecialistLocation: Kolkata, West BengalJob Type: Full-timeJob Role:We are looking for a Digital Marketing Specialist to manage online marketing campaigns and generate leads.Key Responsibilities:Run and manage Google Ads and social media campaignsHandle SEO and improve website rankingCreate and manage social media contentTrack campaign performance and generate reportsRequirements:Basic knowledge of SEO, SEM, and social media marketing1-3 years of experience preferredGood communication and analytical skills

Seeking a Digital Marketing Expert with 1-2 years of experience and a graduate degree in Kolkata, India. The role involves creating and managing digital marketing campaigns, analyzing data to optimize strategies, and staying up-to-date on industry trends. Must have excellent communication skills, a strong understanding of social media platforms, SEO knowledge, and experience with Google Analytics. Strong attention to detail and creativity are essential for this role.

We are hunting for a GMB & SEO Expert in Kolkata who can take our online presence from hidden to headline.The Role: Claiming and optimizing GMB listings. Keyword research that speaks the local language. Building high-quality backlinks. Boosting organic traffic.DM us your best case study or tag a friend who is an SEO legend! ?If you Interested then contact - sornalidigitech@gmail. com

Key ResponsibilitiesPlan, set up, and manage Google Ads and Meta Ads campaigns (Search, Display, Video, and Social).Handle campaign budgets, bidding strategies, and ensure maximum ROI within allocated spends.Conduct keyword research, audience segmentation, and competitor analysis for campaign optimization.Create and test ad creatives, copies, and landing pages to improve click-through and conversion rates.Analyze campaign performance using Google Analytics, Google Ads Manager, and Meta Business Suite.Implement A/B testing and performance improvement strategies to enhance ad performance.Track and report key metrics like CPC, CTR, ROAS, and CPA to evaluate success.Stay up-to-date with the latest digital advertising trends and platform updates.Coordinate with content and design teams for consistent messaging and branding.Required Skills & QualificationsBachelors degree in Marketing, Business, or a related field.Minimum 2 years of experience in digital marketing.Minimum 1 year of proven experience managing Google Ads and Meta Ads campaigns.Proven record of handling 10 Lakhs+ ad spend across campaigns.Strong understanding of CPC, CTR, ROAS, CPA, and campaign optimization techniques.Proficiency in Google Analytics, Google Ads Manager, and Meta Business Suite.Strong analytical, reporting, and communication skills.Preferred QualificationsGoogle Ads or Meta Blueprint Certification.Experience with remarketing, conversion tracking, and audience retargeting.Basic understanding of SEO and content marketing.

Social Media Expert Job DescriptionWe are seeking a skilled and creative Social Media Expert to join our team within the IT industry. The ideal candidate will be responsible for developing, implementing, and managing social media strategies to enhance our brand's online presence, engage with our target audience, and support business growth objectives. This role is open to candidates with experience ranging from fresher to 3 years.Key ResponsibilitiesDevelop and execute comprehensive social media strategies to increase brand visibility, engagement, and organic lead generation across platforms like Facebook, Instagram, Twitter, and LinkedIn.Create, curate, and publish high-quality, engaging content, including text posts, images, and videos, ensuring brand consistency across all channels.Monitor social media channels, engage with followers, and respond to comments and inquiries in a timely and professional manner to build a strong community.Analyze social media performance metrics using tools like Google Analytics and platform-specific insights, and use data-driven insights to optimize content and campaigns.Stay up-to-date with the latest social media trends, best practices, and technologies, suggesting new ideas for content formats and strategies.Collaborate with the marketing, sales, and design teams to align social media strategies with overall business goals and campaigns.Assist in planning and executing social media advertising campaigns and manage ad spend to maximize ROI where applicable.Required Qualifications and SkillsA Bachelor's degree in Marketing, Communications, IT, or a related field is preferred.Proven work experience in a social media management or a similar digital marketing role is essential.Strong understanding of social media platforms and their respective best practices.Excellent written and verbal communication, copywriting, and presentation skills.Familiarity with social media management and analytics tools (e.g., Hootsuite, Buffer, Google Analytics).Creativity, attention to detail, and strong time-management and organizational skills.Ability to work both independently and collaboratively in a fast-paced environment.Knowledge of SEO principles and how content affects search rankings is a plus.

Designation: Project Manager (Digital Marketing) Location: KolkataExperience: 3 to 5+ yearsShift: Flexible (5 Days working)Job Type: Full-time Salary: Up to 40,000 (depending on experience and skills)NOTE: Interested candidates can share thier CVs at anshika.qtonix@gmail.com or Whatsapp to 8249718916.Feel free to share this with anyone in your network who might be a great fit!Job Description:Qtonix Software Pvt Ltd. is looking for a dynamic and experienced Project Manager (Digital Marketing) to join our team. The ideal candidate will have a proven track record in digital marketing, demonstrating expertise in developing and implementing effective digital strategies. As a Project manager, you will play a key role in driving online brand visibility, engagement, and lead generation for our clients. Responsibilities: Digital Strategy Development: Collaborate with the marketing team to develop comprehensive digital marketing strategies aligned with organizational goals. Conduct market research to identify trends, competitor activities, and emerging opportunities. Campaign Management: Plan and execute digital marketing campaigns across various channels, including social media, email, and online advertising. Monitor and analyze campaign performance, providing insights and recommendations for optimization. Content Management: Manage content calendars and coordinate with internal teams to ensure timely delivery of content. SEO and SEM: Implement and optimize search engine optimization (SEO) strategies to improve organic search rankings. Oversee search engine marketing (SEM) initiatives, including paid advertising campaigns. Analytics and Reporting: Utilize analytics tools to track, measure, and report on key performance indicators (KPIs). Generate regular reports on the effectiveness of digital marketing efforts and recommend adjustments as needed. Qualifications: Bachelor's degree in Marketing, Business, or a related field. Proficiency in digital marketing tools and platforms (Google Analytics, Google Ads, social media management tools, etc ). In-depth knowledge of digital marketing trends, tools, and best practices. Strong understanding of SEO, SEM, email marketing, content marketing, and social media strategies. Excellent written and verbal communication skills with the ability to create compelling content. Analytical mindset with the ability to interpret data and draw actionable insights. Creative thinking and the ability to generate innovative ideas for marketing campaigns. Ability to manage multiple projects and prioritize tasks effectively. Benifits: Salary on Time No overtime 14 paid leaves in a year National & International Holidays Official Tour Award ProgramCompany Details: We are Qtonix Software, a CMMI Level 3 and ISO-certified premier Digital Marketing, Web Development, and Mobile Application company with 13+ years of excellence in delivering top-notch solutions. We take pride in serving 2,500+ clients globally, achieving a 96% customer satisfaction rate. Our expertise includes successfully completing 1,299+ digital marketing projects, 899+ website development services, and 200+ mobile app projects for clients worldwide.Our head office is located in Bhubaneswar, with a marketing office in Kolkata, India.

One of our client company based in Kolkata are looking for a Digital Marketing Executive (Performance Marketing) including Facebook Ads and Google Ads. The ideal candidate will have a proven track record in driving ROI-focused campaigns, analyzing performance data, and optimizing campaigns for maximum impact. If you meet the below mentioned qualifications, please go ahead and apply for a creative furture ahead..Location: KolkataExperience: 3-4 YearsSalary: 25,000 - 30,000 per monthKey Responsibilities:Develop, execute, and manage paid advertising campaigns on Facebook and Google platforms.Monitor and analyze campaign performance metrics, including CTR, CPC, CPA, and ROI.Optimize campaigns to improve conversions and reduce acquisition costs.Conduct A/B testing on creatives, ad copies, and targeting strategies.Collaborate with the design and content teams to create compelling ad assets.Stay updated on the latest trends, tools, and best practices in performance marketing.Required Skills:Hands-on experience with Facebook Ads Manager and Google Ads.Proficiency in campaign setup, audience targeting, and bid strategies.Strong analytical skills and experience with tools like Google Analytics.Knowledge of remarketing, display advertising, and keyword optimization.Excellent communication and reporting skills.Why Join Us?Opportunity to work in a dynamic and collaborative environment.Growth-oriented role with exposure to diverse projects and campaigns.Job Types: Full-time, PermanentPay: 25,000.00 - 30,000.00 per monthBenefits:Paid sick timePaid time offSchedule:Day shiftEducation:Bachelor's (Preferred)Experience:Digital marketing: 3 years (Required)Facebook / Google Ads: 3 years (Required)Location: South Kolkata

SOME BASIC KRAS: Create comprehensive digital marketing strategies that align with business goals. Collaborate with the creative team to produce compelling and engaging content. Oversee the creation of graphics, videos, and other digital assets. Ensure all content aligns with brand guidelines and marketing objectives. Design and implement email marketing campaigns to nurture leads and retaincustomers. Stays updated on the latest digital marketing technologies and integrates theminto the strategy as appropriate. Develop marketing materials and campaigns to drive sales and generate leads. Analyze and report on the effectiveness of marketing strategies in supportingsales goals. Use data-driven insights to improve and optimize marketing strategies.REQUIREMENTS : Proven experience in digital marketing with a strong track record of successfulcampaigns. Strong analytical skills and data-driven thinking. Up-to-date with the latest trends and best practices in online marketing andmeasurement. Excellent project management skills with the ability to manage multiple projectssimultaneously. Strong leadership and team management abilities. Proficiency in digital marketing tools and platforms (e.g., Google Analytics,HubSpot, SEMrush, etc.). Excellent written and verbal communication skills.QUALIFICATIONS (PREFERRED) : Masters degree in Marketing or a related field. Professional certifications in digital marketing

A Digital Marketing Manager is responsible for developing, implementing, and managing marketing campaigns that promote a company's products or services online. Their role is critical in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads or customers.Key responsibilities include:Strategy Development: Crafting and overseeing online marketing strategies, including SEO, PPC, email marketing, content marketing, and social media.Campaign Management: Planning and executing digital marketing campaigns across various platforms, monitoring performance, and optimizing them for better results.Analytics and Reporting: Using tools like Google Analytics and other tracking software to assess campaign performance and report on the return on investment (ROI).Collaboration: Working with content creators, designers, and other team members to align marketing efforts across channels.Budgeting: Managing the digital marketing budget, ensuring the best allocation of resources for maximum return.Staying Updated: Keeping up with the latest digital marketing trends, tools, and strategies to stay competitive.

Job Location: Bowbazar, KolkataRole : Digital Marketing and Content WritingExperience : 2-5 years

Tentative Responsibilities:*Participate in forming effective paid search strategies*Launch and optimize various PPC campaigns*Familiarity with multiple platforms (e.g. AdWords, Facebook) is preferred *Be involved in keyword selection and audience targeting*Monitor budget and adjust bids to gain better ROI

We are seeking an experienced candidate who will expand the company's brand presence by finding the target audience to distribute marketing content. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.ResponsibilitiesPlan and execute digital marketing campaignsMonitor and analyze the effectiveness of marketing contentDevelop and manage website contentFind and target audiencesQualificationsShould be an expert in Google Ads and Facebook adsMust have lead generation expertise for different industries4+ years of marketing experienceContent creation skillsExcellent communication and organizational skillsShould be able to take training sessions

SOME BASIC KRAS: Develop and implement comprehensive digital marketing strategies to increasebrand awareness, drive traffic, and generate leads. Plan and execute all digital marketing campaigns, including SEO/SEM, emailmarketing, social media, content marketing, and PPC. Lead, mentor, and manage a team of digital marketing professionals. Foster a collaborative and innovative team environment, encouraging continuouslearning and development. Oversee the creation and management of digital marketing campaigns fromconcept to execution.REQUIREMENTS: Proven experience (8+ years) in digital marketing, with a track record ofsuccessful campaign execution and team leadership. In-depth knowledge of all digital marketing channels and tools. Proficiency in digital marketing tools such as Google Analytics, Google Ads,Facebook Ads Manager, SEMrush, Hootsuite, and others. Strong understanding of SEO, SEM, PPC, email marketing, and content marketingbest practices.QUALIFICATIONS(PREFERRED): Bachelors degree in Marketing, Business, or a related field. Advanced certifications in digital marketing (e.g., Google Analytics, Google Ads). Experience in B2B and B2C marketing.