Job Descriptions For Digital Marketing Executive:-Key Responsibilities:1.Developing Digital Marketing Campaigns:Create, implement, and monitor digital marketing campaigns across multiple platforms (e.g., Google Ads, Social Media, Email Marketing, SEO).Collaborate with other teams (e.g., Content, Design, Sales) to ensure campaign effectiveness and consistency.2.Search Engine Optimization (SEO):Optimize website content to rank higher in search engine results.Conduct keyword research and implement strategies to improve website visibility.3.Pay-Per-Click (PPC) Advertising:Manage paid advertising campaigns on platforms such as Google Ads, Facebook Ads, etc.Monitor and optimize ad performance to ensure cost-effective lead generation.4.Social Media Management:Manage and grow the company's social media presence across various platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).Create and schedule engaging content, interact with followers, and track performance.5.Content Creation:Work closely with the content team to develop engaging blogs, videos, infographics, and other digital assets.Assist in writing copy for social media posts, email newsletters, and website landing pages.6.Email Marketing:Develop and manage email marketing campaigns, including newsletters, promotional emails, and automated email series.Analyze email performance, open rates, click-through rates, and optimize for better engagement.7.Analytics & Reporting:Analyze key performance indicators (KPIs) for digital marketing campaigns.Use tools like Google Analytics, social media insights, and other reporting platforms to assess the effectiveness of campaigns and strategies.8.Market Research:Stay up-to-date with the latest trends in digital marketing, technologies, and best practices.Conduct competitive analysis and adjust strategies accordingly.Exp:- 1 to 3 yrs.Salary as per Company normsLocation- Sohna Road, Sector 49, Gurgaon (Work from office only