VRO Asia Private Limited

Ambivali, Mumbai

Resposibilities:Craft social media strategies for VRO-s social media platforms like Instagram, YouTube, LinkedIn & X - Create content calendar across platforms & manage posting - Craft & Manage campaigns on META Ads & Google Ads (Understanding of SEO & targeting).Qualifications:- Bachelor-s degree in Marketing, Communications, Media Studies, or a related field - Experience in managing social media in men-s fashion, grooming, fitness, lifestyle brands OR have worked with an Agency/ Ecom marketplace. - Managed content & build strategy for social media platforms like Instagram, YouTube, LinkedIn & X - Experience creating lifestyle or culture-led content, Meme marketing - Growth mindset & self-starter - Good cultural judgement - knows what fits and what doesn-t - Organised, reliable, and execution-focused. Prefer clarity over chaos. - Strong communication & negotiation skills(Bonus):- Shoot and edit reels and short-form videos (phone is fine) - On-camera comfort (vox-pop, casual interviews, conversations) - Familiar with AI tools for content production- Manage end-to-end Influencer collaborations (barter+paid) - Assist the Marketing lead in execution of events, brand IPs & partnerships - Track & maintain content performance reports for real time content optimisations

Role SummaryThe Catalogue Executive will be responsible for building, managing, and scaling a high-quality product catalogue across multiple categories and platforms. This role demands deep hands-on experience with large SKU volumes, strong process discipline, and an eye for precision.If youve managed catalogues that run into thousands of SKUs and understand how bad data kills good brands, this role is for you.Core ResponsibilitiesCatalogue Ownership Create, manage, and maintain end-to-end product catalogues for assigned categories Ensure accuracy of product data including titles, attributes, pricing, variants, and taxonomy Execute bulk uploads, edits, and updates without compromising data integrity Maintain consistency across brand, category, and marketplace structuresEducational Qualification Graduate / Post-Graduate from an institute of reputeExperience 45 years of hands-on catalogue management experience Proven track record of managing large-scale catalogues on marketplaces or D2C platforms Prior exposure to fashion, grooming, lifestyle, or consumer categories preferred

Job descriptionKey Responsibilities- Develop, customize, and optimize Shopify Liquid themes for Shopify and Shopify Plus stores.- Implement responsive, high-performance storefronts using Liquid, HTML, CSS, and JavaScript.- Collaborate with UI/UX, QA, and project managers to ensure high-quality delivery.- Integrate 3rd-party apps, payment gateways, and APIs. Create reusable sections, snippets, and custom components for internal accelerators.- Apply AI-assisted tools (e.g., GitHub Copilot, ChatGPT, Shopify AI theme analyser) to accelerate development and maintain consistency.- Ensure coding standards, SEO optimization, and accessibility compliance.- Participate in Shopify certification and learning programs to enhance verified skills.Technical Skills Requirement:- Strong proficiency in Shopify Liquid, Shopify Theme 2.0, and JSON templates. Advanced knowledge of HTML5, CSS3, SCSS, JavaScript, jQuery. Familiarity with Shopify CLI, Git, and version control workflows (GitHub / Azure).- Experience with Shopify metafields, custom checkout, and cart scripting.- Understanding of REST & GraphQL APIs for Shopify integrations. Basic understanding of Shopify Flow and automation triggers. Knowledge of AI-powered code review, content generation, and test case tools.- Additional Desirable Skills Familiarity with Shopify Plus and B2B functionalities.- Experience in Shopify Functions, Hydrogen, or Oxygen frameworks. Basic understanding of SEO, performance optimization, and Lighthouse audits.- Exposure to AI-driven UI testing or UX analysis tools. Knowledge of Azure DevOps, Jira, and Agile methodologies.Education & Certification- Bachelors degree in Computer Science / IT / Engineering or equivalent.- Must complete at least one Shopify Verified Skill certification within the onboarding phase.- Encouraged to earn additional Shopify Academy credentials (Liquid Theme Development, Store Setup, Performance Optimization).

Job Title: Social Media ManagerBrand: VRO by Sawariya group (Website: www.thevro.ai) (Instagram: @vro.ai) Experience: 2 to 4 years Location: Mumbai (On-site) Department: Marketing Reports to: Marketing Lead About the brand VRO by Sawariya Group is building Indias first conversational-AI lifestyle marketplace for men, designed around how men actually live, shop, and make decisions. A brand rooted in culture, individuality & intentionally rejects aspirational perfection & loud masculinity. VRO's AI - speaks like a trusted BRO who makes things easier, smarter, and more relevant without trying too hard to everyday men navigating work, fitness, grooming, style, and well LIFE>>>. Role Overview Youll work closely with the Marketing Lead to plan & design content, manage calendars, support influencer collaborations, and help execute brand IPs, events, and campaigns.This is not just a planning role - its about making things happen on time. What Youll Do Craft social media strategies for VROs social media platforms like Instagram, YouTube, LinkedIn & X Create content calendar across platforms & manage posting Craft & Manage campaigns on META Ads & Google Ads (Understanding of SEO & targeting) Manage end-to-end Influencer collaborations (barter+paid) Assist the Marketing lead in execution of events, brand IPs & partnerships Track & maintain content performance reports for real time content optimisations Qualifications Bachelors degree in Marketing, Communications, Media Studies, or a related field Experience in managing social media in mens fashion, grooming, fitness, lifestyle brands OR have worked with an Agency/ Ecom marketplace. Managed content & build strategy for social media platforms like Instagram, YouTube, LinkedIn & X Experience creating lifestyle or culture-led content, Meme marketing Growth mindset & self-starter Good cultural judgement - knows what fits and what doesnt Organised, reliable, and execution-focused. Prefer clarity over chaos. Strong communication & negotiation skills (Bonus) Shoot and edit reels and short-form videos (phone is fine) On-camera comfort (vox-pop, casual interviews, conversations) Familiar with AI tools for content production Tools You Might Use Notion, Hootsuite (or alternative), Google Sheets, Meta Business Suite for posting, META Ads Manager, basic analytics tools, AI Tools, Canva, Adobe photoshop, etc (We care more about output than tools.)