Performance Marketer (Google Ads)

Designation: Performance Marketer

Location: Kolkata

Experience: 2 to 5+ years

Shift: Day

Timing: AM to PM (5-Days working)

Job Type: Full-time

Salary: Up to ₹40,000 (depending on experience and skills)

NOTE: Interested candidates can share thier CVs at or Whatsapp to .

Feel free to share this with anyone in your network who might be a great fit!

Responsibilities:

• Develop and execute effective Google Ads (AdWords) campaigns to drive traffic, leads, and

conversions for our clients.

• Conduct in-depth keyword research and analysis to identify high-performing search terms

relevant to client goals.

• Create compelling ad copy aligned with the client’s brand voice to attract and convert the target

audience.

• Implement and manage ad extensions, audience targeting, bidding strategies, and conversion

tracking.

• Continuously monitor and analyze campaign performance, identifying areas for improvement

and applying optimization strategies.

• Provide regular performance reports and clear insights to clients, highlighting key metrics and

results.

• Maintain ongoing client communication to understand campaign goals, gather requirements,

and align strategies accordingly.

• Collaborate with the design and content teams to ensure ad creatives are engaging, on-brand,

and visually appealing.

• Proactively identify and recommend opportunities for performance improvement and

campaign scaling.

• Stay current with PPC trends, Google Ads updates, and industry best practices.

• Work closely with other digital marketing team members to deliver integrated, multi-channel

marketing strategies.

Requirements:

• Proven experience as a Google Ads Specialist, with a strong track record of managing and

optimizing campaigns.

• Experience handling multiple client accounts and budgets across different industries.

• Proficient in keyword research, A/B testing, bidding strategies, and audience segmentation.

• Strong understanding of conversion tracking, attribution models, and campaign analytics.

• Hands-on experience with Google Analytics, Tag Manager, and other reporting tools.

• Excellent analytical and problem-solving skills with the ability to generate actionable insights

from data.

• Strong written and verbal communication skills, including client reporting and campaign

strategy discussions.

• Ability to manage time effectively and meet deadlines in a fast-paced environment.

• Google Ads certifications and familiarity with additional PPC platforms (like Bing Ads, Facebook

Ads) are a plus.

Benefits:-

• Work from home Option ( In Emergency Case)

• Salary on Time

• Every Saturdays & Sundays Week off

• No over time

• 14 paid leaves in a year

• National & International Holidays

• Official Tour

Company Details:

Qtonix Software is a CMMI Level 3 and ISO-certified leader in digital marketing, web

development, and mobile app solutions. With 13+ years of excellence, we’ve served

1,500+ global clients, achieving a 96% satisfaction rate. Our portfolio includes 1,299+

digital marketing campaigns, 300+ websites, and 50+ mobile apps. Headquartered in

Bhubaneswar, we operate a dedicated marketing office in Kolkata.

• Experience

  2 - 5 Years

• No. of Openings

  1

• Education

  Graduate

• Role

  Performance Marketer

• Industry Type

  IT-Hardware & Networking / IT-Software / Software Services

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office