*Role And Responsibility :
-Should be responsible mainly for lead generation. (this includes he/she should be well versed in SEM And SMM) .
-Monitor company and brand social media channels.
-Make marketing plans for the business.
-Create content for multiple social media pages like Facebook, Twitter, LinkedIn, and Instagram
-Understand the latest social media trends and use them while posting.
-Build relationships with social media influencers.
-Keep up-to-date with what competitors are doing.
-Create social media reports.
-Should be able to create landing page/ microsite using WordPress and elementor ld be good at digital tools, keyword research .
-Should be able to do google ads campaign.
-Should be able to use Canva for campaigns. 1
-Also, be responsible for SEO.
-SKILLS: KNOWLEDGE IN GOOGLE ADS, CANVA, SEMRUSH,AHREF is a must.