Digital Marketing Executive

VARITAS IT SOLUTIONS

requirements and skills

• proven experience as digital marketing executive or similar role

• excellent understanding of digital marketing concepts and best practices

• experience with b2c social media, google adwords and email campaigns and seo/sem

• working knowledge of ad serving tools (., dart, atlas)

• perfect knowledge of web analytics tools (., google analytics, net insight, web trends etc.)

• skills and experience in creative content writing

• analytical mindset and critical thinking

• excellent communication and interpersonal skills

• bsc/ba in marketing or relevant fields

responsibilities

• assist in the formulation of strategies to build a lasting digital connection with consumers

• plan and monitor the ongoing company presence on social media (twitter, facebook etc.)

• launch optimized online adverts through google adwords, facebook etc. to increase company and brand awareness

• be actively involved in seo efforts (keyword, image optimization etc.)

• prepare online newsletters and promotional emails and organize their distribution through various channels

• provide creative ideas for content marketing and update website

• collaborate with designers to improve user experience

• measure performance of digital marketing efforts using a variety of web analytics tools (google analytics, web trends etc.)

• acquire insight in online marketing trends and keep strategies up-to-date

• maintain partnerships with media agencies and vendors

• Experience

  1 - 4 Years

• No. of Openings

  2

• Education

  Professional Degree

• Role

  Digital Marketing Executive

• Industry Type

  IT-Hardware & Networking / IT-Software / Software Services

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office