job description- digital marketing executive
shaping and growing brands today and tomorrow!
content whale is a content writing company based in mumbai that caters to 42 different content types. we believe every company is a content-driven company. working on a 360-degree approach, the sole motto is to create a positive online impact. we help our clients in a 3-fold manner- strategy making, content writing, and graphic curation.
our team boasts 600+ ingenious writers, veteran editors with a keen eye for detail, and highly versatile freelancers who have served several renowned industry brands as well as smaller franchises. what motivates us is simple- using our experience to provide real solutions to our clients, via the customized services we offer.
roles & responsibilities
• create strategies to build a lasting digital connection with the customers
• prepare online newsletters and promotional emails and fulfil their distribution through various channels
• provide creative ideas for content marketing and update the website accordingly
• collaborate with designers to improve user experience
• assist in outbound or marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, marketing, etc.)
• get insights of online marketing trends and curate fresh strategies
• create a monthly content planner for guest posting sites, press releases, quora, and other online platforms
• overview outreach campaigns & collaborations
• overview the orm activities related to platforms like trustpilot, goodfirms, clutch, etc
• carry out tasks related to seo (diligently work towards ranking the website on the top)
• sem (run google ads with proper roi)
requirements
• proven experience as digital marketing executive or similar role (at least 1-year experience)
• excellent understanding of digital marketing concepts and best practices
• experience with b2b social media, email campaigns, seo, and sem
• perfect knowledge of web