job description for digital marketing executive profile.
· assist in the formulation of strategies to build a lasting digital connection with consumers
· plan and monitor the ongoing company presence on social media (twitter, face book etc.)
· launch optimized online adverts through google adwords, face book etc. to increase company and brand awareness
· be actively involved in seo efforts (keyword, image optimization etc.)
· prepare online newsletters and promotional emails and organize their distribution through various channels
· provide creative ideas for content marketing and update website
· collaborate with designers to improve user experience
· measure performance of digital marketing efforts using a variety of web analytics tools (google analytics, web trends etc.)
· acquire insight in online marketing trends and keep strategies up-to-date
· maintain partnerships with media agencies and vendors
requirements and skills
· proven experience as digital marketing executive or similar role
· excellent understanding of digital marketing concepts and best practices
· experience with b2b social media, google ad words and email campaigns and seo/sem
· working knowledge of ad serving tools (., dart, atlas)
· perfect knowledge of web analytics tools (. google analytics, net insight, and web trends etc.)
· skills and experience in creative content writing
· analytical mindset and critical thinking
· excellent communication and interpersonal skills
Experience
2 - 8 Years
No. of Openings
2
Education
M.B.A/PGDM, Professional Degree
Role
Digital Marketing Executive
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office