Assist in the development and execution of digital marketing strategies that
align with our business goals and objectives
• Manage and optimize our website and social media accounts to increase
traffic, engagement, and conversions
• Create and launch effective online advertising campaigns using Google Ads,
Facebook Ads, and other platforms
• Monitor and analyze the performance of digital marketing campaigns using
various web analytics tools such as Google Analytics
• Generate and report on key metrics such as ROI, CTR, CPC, CPA, etc.
• Conduct keyword research and SEO optimization to improve our organic
ranking on search engines
• Create and distribute compelling and relevant content for our target audience
across different digital channels
• Coordinate with the design team to ensure consistency and quality of our
visual branding and identity
• Stay updated with the latest digital marketing trends, best practices, and
technologies
• Research and identify new opportunities and platforms to expand our online
reach and presence